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MACO Mill Products | MEE SAP Sales Cloud v2 SAP Service Cloud SAP ERP
Mill Products
Based in Salzburg, Austria, MACO Group is a hardware manufacturer for window and doors with a high level of market continuity and stability. Since over 98% of our production takes place in-house, we are able to respond quickly and flexibly to market changes.
Increased Sales Performance Efficiency with AI driven insights Integrated ERP With our sales processes driving personalized service
Headquarters Austria
Products Window and door hardware manufacturer
Web Site maco.eu
Business Challenges • Digitization is very important for MACO because the construction industry is in a global or in a European crisis. To achieve this, they need to think in a new way. • Employees need to focus on the more challenging tasks. Once repetitive processes and administrative tasks are streamlined and automated, they have a lot more time for personal customer service. Customer Benefits • MACO Group’s transformation combined their ERP system with their CRM system, in order to have everything on one side regarding their customers. • Employees can use SAP Sales Cloud on their smartphone and a tablet in hand. It’s important to be attractive to their employees with offering modern tools to be productive. • MACO looks forward to moving to SAP Sales and Service Cloud, including validated data provided to a artificial intelligence system to build information out of it, which will be very useful to their sales people.
“And a really important thing is we want to get attractive for our employees. We really look forward to move on to the SAP Sales and Service Cloud. It's very state of the art and especially the implementation of AI, which gives us a lot of opportunities and help for our sales team."
Read the SAP Sales Cloud v2 Success Story
Florin-Cezar Guma Chief Digital Officer MACO GROUP
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