Crisis Communication Team Role Expectations: When a crisis is ongoing and consistent, Consistent communication is essential. The following are team role expectations:
Safety and Security Specialist:
● Coordinate with Public Relations and Community Engagement Service Area and ESC19 Head Start Director. ● Maintains a running log detailing changes in the situation. ● Collects relevant information concerning who was involved in the situation and level of involvement.
Public Relations and Community Engagement Senior Program Manager:
● Coordinates all ESC19 Head Start communication responses (who sends what and when is it sent). ● Submits and receives or determines final approval on all publicly disseminated information. ● Arranges notifications to media outlets. ● Creates and launches notifications through the School Messenger. ● Works closely with the ESC19 Head Start Director and the Safety and Security Specialist to ensure message accuracy. ● Establishes, coordinates, and initiates contact with family members to notify them of updates and information as information becomes available. Public Relations and Community Engagement Service Area: ● Provide up-to-date information on the program website.
● Posts “Pop-Up” notifications on the ESC19 Head Start Website. ● Posts information cards on social media, including Facebook. ● Monitors website and social media comments.
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