EN POS Brochure

See our new Cut Flowers assortment for the 2021 season. Learn more at: syngentaflowers-us.com/cutflowers

Brands, Trends & Concepts 2023-2024

Brands, Trends and Concepts for you

Syngenta Flowers likes to think along with you. Beautiful unique products deserve a stage and better communication to consu- mers. Our industry offers great products that make consumers happy and we are proud of our range that will bring a smile to people’s faces. This brochure showcases our brands, trends and concepts. Whether you supply cities or garden designers with the

best products for landscaping, or you have your own home sales or supply large scale retailers, take a look and determine which products, concepts or brands suit your customers and markets. We offer solutions for you to present them in an attractive way. We are happy to share designs, photos and packaging ideas to make your product attractive in the market.

How to order your POS materials! Looking for a way to boost your sales? Have a look at our Point of Sale materials! For our brands, the Stars Collection and the concepts we can offer you a full range of items. Think about labels, cc trolley packages and posters. Are you looking for something specific? Let us know, we are more than happy to help you and find something special together. You can order your POS via different options but are as well free to order at your own supplier.

Standard labels

Our preferred suppliers

Ask your sales representative or customer service contact to add the labels to your seeds, unrooted cuttings or young plant order and they will be delivered at the same time via our own system.

We work with preferred suppliers to guarantee the level of quality and service for you as our customer.

For labels, cc trolley packages, flyers and more you can reach out to Elburg Smit. A reliable, flexible supplier of labels and POS ma- terials. Elburg Smit is ISO14001 certified which is the international standard for environmental management systems. The materials used for the Syngenta labels are 50 to 100% recycled. Looking for a way to personalize your POS materials with your own logo or plant passport? Reach out to Elburg Smit or send an email to syngenta@ elburgsmit.com. For pots we would like to invite you to reach out to Teku Poppelmann. A strong and reliable partner for high-quality plant pots, cultivaltion systems and germination trays. A specialist in products for com- mercial horticulture. On our website you can find more information about our preferred suppliers.

Labels for brands, stars and concepts

Option 1 Order them together with your seeds, URC or young plants. Ask your sales rep or customer service contact to add the labels to your order and your labels will be added to your delivery. Option 2 Print them at your own print agency. We provide you the design files and you can print them easily and your own print agency. Option 3 Print them at one of our preferred suppliers like Elburg Smit. They can even personalize the label for you with your own logo or plant passport.

Other POS materials

For CC trolley packages, pot covers and flyers we have two options for you:

Option 1 Print them at your own print agency. We provide you the design files and you can print them easily and your own print agency.

www.syngentaflowers.com

Option 2 Print them at one of our preferred suppliers like Elburg Smit. They can even personalize the label for you with your own logo or plant passport.

Power Brands & POS

Pelargonium interspecific

Calliope ® stands for 'Intense Color That Lasts'. An industry-first innovation and still the No. 1 geranium for color and perfor- mance. Large double flowers and intense flowering all-season long creates an impact in the garden.

A wide range of color options and large habits translates directly into consumer success.

Slow releasing fertilizer is the proven solution to boost the garden performance of Calliope ® Slow releasing fertilizer is the proven solution to boost the garden performance of Calliope ® To get the full potential out of the Calliope ® genetics for the end consumer, we strongly recommend the usage of controlled release fertilizer already during cultivation. To get the full potential out of the Calliope ® genetics for the end consumer, we strongly recommend the usage of controlled release fertilizer already during cultivation. Seen below is the development of Calliope ® M Dark Red in 1 litre pots per week.

Langzeitdünger liefert die besten Ergebnisse bei der Gartenperfor- mance von Calliope ®

Langzaam vrijkomende meststof is de bewezen oplossing om de tuinprestaties van Calliope ® een extra boost te geven. Om het volledige potentieel van de Calliope-genetica voor de eindgebruiker te benutten, raden we ten zeerste aan

The brand is divided in four series: Calliope ® M, Calliope ® L, Calliope ® Cascade and Calliope ® Landscape.

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Damit man das ganze Potenzial der Calliope ® Genetik ausschöpfen kann, empfehlen wir bei der Kultur den Einsatz von Langzeitdünger. Unten sehen Sie die wöchentliche Entwicklung von Calliope ® M Dark Red in 1-Liter-Töpfen. ** We recommend Osmocote® Exact Protect 8–9M (2–3kg per m3 potting soil) Seen below is the development of Calliope ® M Dark Red in 1 litre pots per week.

om al tijdens de teelt kunstmest met gecontroleerde afgifte te gebruiken.

Op de afbeelding hieronder ziet u de weke- lijkse ontwikkeling van Calliope ® M Dark Red in 1 liter potten.

Pots available from Pöppelmann/TEKU

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** We recommend Osmocote ® Exact Protect 8–9M (2–3kg per m3 potting soil)

** Wir empfehlen Osmocote ® Exact Protect 8 - 9 M (2 -3 kg pro m3 Topferde)

** Wij raden Osmocote ® Exact aan Protect 8 – 9 M (2 – 3 kg per m3 potgrond)

Check out the outstanding garden performance of Calliope ® versus competitors, scan the QR code!

9 Bekijk de waanzinnige tuinprestatie van Calliope ® versus concurrerende variëteiten, scan de QR code! Check out the outstanding garden performance of Calliope ® versus competitors, scan the QR code! Überprüfen Sie die herausragende Gartenleistung von Calliope ® im Vergleich zum Wettbewerb, scannen Sie den QR-Code!

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Cuttings

Impatiens walleriana

The gardeners favourite is back!

A new generation of impatiens walleriana, Imara ® is stronger and more resistant to downy mildew than ever before. With outstanding garden performance, Imara ® will survive in the garden until first frost.

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More garden performance

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Imara® is bringing back one of the most popular plants with consumers. Sun or shade, rain or shine, it is guaranteed to flourish in home gardens. This reliability and proven garden performance make Imara a top choice for consumers.

Learn more about Imara ®

Join the conversation using #Imara

@SyngentaFlowers SyngentaFlowersEU

Or contact your local sales representative.

Seeds

Pelargonium interspecific

Dahlia x hybrida

BIG & BEAUTIFUL

Pretty little pop of color! Loaded with flower buds and tons of irresistible bicolor flowers, Pretty Little creates incredible color that pops. Interspecific geranium benefits include increased branching, color-saturated flowers, and A+ garden performance. Early flowering and a compact habit make Pretty Little per- fect for premium-branded jumbo packs and quart programs.

Big. Bold. Beautiful. Noted for its 3 to 4-inch pink and white bicolor flowers, this variety is truly eye-catching. Well-branched plants make a shapely backdrop for the showy blooms. A perfect choice for the landscape and high-end patio containers.

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Pots available from Pöppelmann/TEKU

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Cuttings

Helianthus annuus

More flowers. More fun. Surprise yourself with this explosion of sun- flowers. Sunblast gives energy through the high number of bright flowers that will bloom all summer long. It is our new Helianthus and is part of our annual cutting assortment. We have developed a new generation of sunflo- wers that produces a high number of flowers. This special Helianthus can grow in 14 cm to 21 cm pots. An ideal plant for retailers with a good shelf life - flowering all summer long in consumers gardens, terraces, balconies in patio pots as well as in borders.

Pots available from Pöppelmann/TEKU

A blast of colour, attractiveness, joy, blooms, plant energy & flowers

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Cuttings

Mandevilla

Relax, it's Rio ® ! Exotic range of stunning Mandevilla with range of growth habits and forms for growers and consumersRio Elegant is a highly floriferous series with a larger branching habit. It provides strong and stable colours all summer long with an excellent garden performance.

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Pots available from Pöppelmann/TEKU

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Cuttings

Our Stars

Let us introduce to you the Syngenta Flowers’ Stars! A limited number of series and varieties from our assortment selected for their uniqueness. Each Star comes with an exclusive, recognizable Point of Sale package. You can expect a seasonal update with the newest series and varieties – carefully selected to boost your sales!

Petunia hybrida

Dekko

Fun House

Exceptional garden performance 1

Unique colours

Exceptional garden performance sets Dekko apart from the crowd

Don’t allow the ordinary

Unique flower colours and patterns creating a range of dynamic petunias. A fun filled addition to hanging baskets and patio containers. Unusual varieties that capture consumers’ attention - sure to be a social media favorite! Benefits for Grower • Unique flower colours and patterns never seen before • Great habit for a fun addition to hanging basket and patio container programs Benefits for Retailer • Unique flower colours and patterns never seen before • Great habit for a fun addition to hanging basket and patio container programs Benefits for Consumer • Unique flower colours and patterns never seen before • A fun addition to hanging basket and patio container combinations

This series offers a wide range of core and unusual colours which are perfect for adding ”wow” to mixed combos and baskets. Dekko’s versatile habits work well from small pots through to beds and borders. Benefits for Grower • A wide range of core and unique colors are perfect for adding “wow” to mixed combos and baskets • Dekko is a uniform and well-branched series • No need to pinch Benefits for Retailer • Top garden performer • Perfect for adding “wow” to mixed combos and baskets • Available in 12 colours • Beautiful mounding shape Benefits for Consumer • Top garden performer • Maintains a beautifully well-rounded habit and flowers all season long • Maintenance free and very resilient • Available in 12 colours • Excellent garden performance in the sun and after rain • Versatile habit works well from small pots through to beds and borders

Pots available from Pöppelmann/TEKU

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Petunia hybrida Itsy

Petunia hybrida Shortcake Something to sweeten up the garden!

Eye-catching and stable flower pattern

Exceptional coverage

Impressive garden performance with a profusion of flowers all summer long.

Shortcake brings and eye-catching stable flower pattern which stand out at point of sale. Ideal for growing in small pots and combinations in various pot sizes making a striking display in the garden. Benefits for Grower • Its stable flower pattern and habit makes it a grower-friendly series • Ideal for small pots, however its garden performance is outstanding • Perfect for adding impact to mixed combinations and baskets • Can be produced next to the Dekko series • No need to pinch Benefits for Retailer • Eye-catching and stable flower pattern • Ideal for adding impact to mixed combinations and baskets • Makes an impressive display at point of sale Benefits for Consumer • Shortcake has an eye-catching flower pattern • Flowers continuously till the end of September • Excellent garden performance in the sun and after rain • Easy to care for

With exceptional colour coverage and good vigor, Itsy is a great option for the garden, containers and hanging baskets. Tons of tiny flower blooms form a blanket of color providing undeniable retail appeal. With exceptional branching, colour coverage and a controlled habit, Itsy is sure to be a hit with growers and consumers alike. Benefits for Grower • Easy to produce due to its’ compact habit • No need to pinch • It can be grown under cold conditions (advise > 8 degrees) • Perfect for planting combinations • Faster to pack compared to Sutera due to less old flowers Benefits for Retailer • Exceptional colour coverage • Rain resistant • Perfect for planting combinations • Good alternative to Sutera with more heat tolerance and much better garden performance • Excellent flower quality at retail level compared to Sutera. Benefits for Consumer • Flowers continuously all summer long even in hot conditions • Rain resistant • No need to remove dead flowers

Pots available from Pöppelmann/TEKU

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Itsy Small but mighty! Tough and tiny!

With exceptional colour coverage and good vigor, Itsy is a great option for in the garden, containers and hanging baskets. Tons of tiny flower blooms form a blanket of color providing undeniable retail appeal. With exceptional branching, colour coverage and a controlled habit, Itsy is sure to be a hit with growers and consumers alike.

Exceptional coverage

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Cuttings

Pelargonium interspecfic Mojo

Pelargonium Zonale Starry White An eye-catching Pelargonium with unusual star shaped flowers An eye-catching novelty with an unusual flower form. Perfect for the premium segment and for mixed containers adding something different to pelargonium programs. Excellent shelf life at the retail stage with reduced waste. Starry White has a great outdoor performance and performs really well in the heat and rain. Benefits for Grower • Something different to your normal Pelargonium offer • Fitting in any production schedule with many other Pelargoniums Benefits for Retailer • Eye-catching novelty with an unusual flower form • The option to differentiate your assortment with an unusual pelargonium. • Excellent shelf life at retail level giving a longer sales window than

Contrasting Dark foliage

Unusual pattern

A bold combination of dark foliage and contrasting brilliant colours

Brilliant colours and large flowers set against dark green foliage deliver a striking combination. Mojo is medium vigor and has a very well- branched upright habit. A must-have series that works across a range of container sizes and is ideal for outstanding combination containers Benefits for Grower • Medium vigor and a very well-branched upright habits make Mojo the ideal choice for 11-13 cm pots • A must-have series that works across a range of container sizes and is ideal for bold combination containers Benefits for Retailer • Bold combination of dark foliage and contrasting brilliant color deliver a striking combination • A must-have series that works across a range of container sizes and is ideal for bold combination containers • Medium vigor and a very well-branched upright habitIdeal for medium-sized pot sizes and bold combination pots Benefits for Consumer • Continuously flowering throughout the summer • Bold combination of dark foliage and brilliant color deliver a striking combination • Suitable for patio pots, containers, combinations and borders • Loves the heat

Pots available from Pöppelmann/TEKU

an average geranium and reduced waste. • Performs really well in the heat and rain

Benefits for Consumer • Pure white flowers with an unusual flower form • Great outdoor performance, also in heat and rain. • Less dead heading

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Starry White

Reach for the stars; you might just catch one Looking for a truly unusual looking white Pelargonium? Reach for the stars with Starry White. An eye-catching novelty with an Unusual flower pattern. Perfect for the premium segment and for mixed containers to add something different to pelargonium programs. Excellent shelf life at the retail stage with reduced waste. Starry White has a great outdoor performance and performs really well in the heat and rain.

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Cuttings

Lantana camara Hot Blooded

Rosebud Astrid Pelargonium zonale The double flowered Pelargonium with a vintage look

Eyepopping colour

Intense dark red flowers that last

This Lantana is spectacular, with intense dark red flowers that last. A sterile variety with proven performance for maximum flowering throughout the summer. With its' intense dark red flowers and mounding habit. This is the showstopper Lantana.

USP/ Feature • Intense dark red flowers • Sterile variety • Long flowering period

This variety gives a totally new twist to Pelargonium programs, big and small. With its rosebud-like double flowers, unique colour changing ability and soft pink vintage look this variety for sure will give your garden an exclusive twist. Benefits for Grower • Novel variety with irresistible double flowers • Soft pink rosebud-like flowers that stands out at retail and in the garden • Controlled growth habits work well across a range of small-to- medium pot sizes

Benefits for Grower • Easier to produce due to a tremendous branching • Efficient in production: Less heat and light required to get in to flower • Can be grown in both small & large pots Benefits for Retailer • Highly Impulse product due to its dark deep red colour and mass of flowers. • Sterile variety resulting in better shelf life and being not invasive. Benefits for Consumer • Amazing eye catching colour in the garden that lasts all summer long • Impressive garden performance under hot temperatures, lasting even longer than other lantanas because of its sterility • Available earlier in the season but performs well in the Autumn as it is less sensitive to cold and rain • Outstanding landscape performance

Pots available from Pöppelmann/TEKU

Benefits for Retailer • Exclusive flower shape, rosebud-like flowers • Stand out geranium to give displays an exclusive twist • Unique colour changing ability

Benefits for Consumer • Exclusive flower shape with rosebud-like flowers Interesting colour changing ability from white to peach

Pots available from Pöppelmann/TEKU

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Hot Blooded Intense dark red flowers that last

This Lantana is spectacular, with intense dark red flowers that last. A sterile variety with proven performance for maximum flowering throughout the summer. With its intense dark red flowers and mounding habit this is the showstopper Lantana.

Eyepopping colour

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Bossa Nova Night Fever Begonia boliviensis With its abundance of colour and bronze leaves Bossa Nova brings music to the consumer garden. Rain or shine, its heat and drought resistant capabilities make this variety the perfect solution for the garden. Benefits for Grower • Excels in a variety of climates and conditions, including heat, sun, and shade • Brilliant blooms in a range of colours • The perfect seed alternative to vegetative varieties • A well branched habit which fills multiple container sizes • Perfect for mass production • No PGR needed due to its natural branching Benefits for Retailer • Eye catching at point of sale due to its colour and contrasting leaves • The perfect seed alternative to vegetative varieties making it great value • Excels in a variety of climates and conditions including heat, sun and shade • Excellent shelf-life ensuring low wastage • Available in multiple container sizes Benefits for Consumer • Eye catching in the garden due to its continuous colour and contrasting leaves • Extremely drought tolerant making it easy to care • Can be grown in full sun or shade

Begonia x hybrida Bowler Hat Supersized Begonia with contrasting foliage and flowers which will bowl you over Bowler Hat is a Begonia unique in its class. It is the first extra-large dark-leaved Begonia with bright white flowers. You will be impressed by the contrast between the flowers and the nice dark foliage which makes it a real eye catcher. The well-branching habit makes Bowler a great choice for both patio and landscape. Be first, be different, be unique and bowl over. Benefits for Grower • Vigorous, bronze leaf Begonia with large flowers and a unique, branched and mounding habit • Bowler Hat is ideally suited for hanging basket production, yet versatile enough to also work in large packs • Early flowering • Easy to produce next to Tophat. Let this begonia series bowl you over • No PGR needed • Chocolate-bronze foliage contrasts beautifully with large, bright white flowers Benefits for Retailer • The first extra-large dark-leaved Begonia with bright white flowers on the market • The beautiful contrast between the flowers and the nice dark foliage makes Bowler Hat a real eye catcher • The well-branching habit makes Bowler Hat a great choice for both patio and landscape Benefits for Consumer • Beautiful extra-large bright white flowers • Rain resistant and ideal for full sun and shade • Ideal for both patio and landscape • The flowers give an amazing contrast with outstanding dark foliage • Attractive for pollinators

Eyecatching colour contrast

Contrasting dark bronze leaves

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Seeds

Begonia x hybrida Tophat

Begonia tuberhybrida Limitless ®

Bigger. Better. Faster. Stronger.

Big in colour. Big in size!

8-10cm

This is Tophat in a nutshell. With up to 20% larger flowers and a flowering lead time of 10 days earlier than others in the same class. Tophat is definitely on top of its game. Benefits for Grower • Outstanding speed of production to reach market 10 days earlier than other genetics in the same class • Top branching habit, easy pot fill, huge flowers and early flowering • The top colour range available • Top performing series for landscaping, as well as a patio plant Benefits for Retailer • With 20% bigger flowers than any other Begonia in its class • Tophat is a real eye-catcher at the retailers indoor display Flowers fully visible • One of the first Begonias in store • Top colour range including a unique bi-colour option Combines perfectly with Bowler Hat Benefits for Consumer • 20% bigger flowers than any other Begonia in its class. • A top eyecatcher for each consumer garden • Rain resistant and ideal for full sun and shade • Top performing series for landscaping, as well as a patio plant Attractive for pollinators

With 10% larger flowers than any other begonia in its class, Limitless ® sets the new standard in Begonia tuberhybrida. Larger flowers, a wider colour range and out-standing earliness. The opportunities are Limitless! Benefits for Grower • Up to 1 week earlier flowering than competing genetics • Very uniform and early series for quick and easy cultivation • Easier to grow with compact plants - requiring less PGR applications Benefits for Retailer • 10% Larger flowers than the main competitor • Great colour appeal with large range of solid colours and distinctive bi-colour types • Contrasting flower colours against dark green foliage Benefits for Consumer • Very large flowers: all season with an abundance of colour in the garden • Wide range of colours including shades and solid colours • Excellent garden performance in both sun and shade Ideal for beds, borders, patio pots and planted containers

Pots available from Pöppelmann/TEKU

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Seeds

Petunia pendula FotoFinish

Petunia pendula SkyBox Large and early flowering

Large and early flowering

Fastest to the finish

Quick, extremely uniform spreading large-flowered Petunias from seed with perfect matched plant habits and flowering time. Extra early flowering and a reduced day length sensitivity provides a programmable Petunia from seeds in 9-10 weeks from sowing. The mounded and branching habit is ideal for high-density growing. It holds better at retail and provides faster garder fill as a consequence of using fewer PGR's in production. Extremely free flowering with masses of colour all over the plant for high-impact retail and long-lasting garden displays. Benefits for Grower • Matched plant habits and flower timing make it totally programmable • Extra early flowering and reduced day length sensitivity enables programmable flowering in 9-10 weeks from sowing • Extremely uniform spreading Petunia serie • Mounded and branching habit ideal for high-density growing • Reduced need for PGR applications • Perfect for mass production Benefits for Retailer • Matched plant habits and flower timing make it totally programmable • Extra early flowering and reduced day length sensitivity enables programmable flowering in 9-10 weeks from sowing • Extremely uniform spreading Petunia series • Mounded and branching habit ideal for high-density growing • Reduced need for PGR applications • Perfect for mass production Benefits for Consumer • Extremely free flowering with masses of colour all over the plant for high-impact and long-lasting garden displays • Extremely free flowering all summer long even under difficult garden and weather conditions

Looking for a series with a “wow effect” for your high-impact pots and hanging baskets offer? This class of large-flowered spreading petunias is what you are looking for. Reliably targets early season sales with extra early flowering, even under short days with a tidy and easy-to-manage plant habit. Very uniform and showy flower provides a high-quality option at a great price for high-volume spring promotions. Wait no longer and expand the horizon of spreading petunias from seeds! Benefits for Grower • Target early season sales with extra early flowering • Large-flowered spreading Petunias for high-impact pots and hanging baskets • Reliably even under short days • Very uniform • Tidy and easy-to-manage plant habit Benefits for Retailer • Early large-flowered spreading petunias ideal for high-impact pots and hanging baskets • Reliably targets the early season sales • High-quality option at a great price for high-volume spring promotion Benefits for Consumer • Beautiful large-flowered spreading Petunias for high-impact pots and hanging baskets • The eye-catcher due to its uniform and showy star pattern and high-quality appearance in the consumer garden • Easy to care for

Pots available from Pöppelmann/TEKU

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Seeds

Chrysanthemum morifolium Magnificent Magnificent in size, magnificent in flower With a flower size four times bigger than any other varity in its range, this is the spinder series which will sparkle up your Chrysanthemum offer. The perfect specialty to offer in addition to the traditional Mums range. Benefits for Grower • Magnificent flower size which is four times bigger than any other spider variety. • Magnificent is thé Spider series to improve your Chrysanthemum offer. • Magnificent is uniform in flower, shape, and production due to its shared family genetics • This series is easy to produce, to grow and to sellIdeal for trio combinations • Magnificent suitable for indoor and outdoor production • Available in seven bright colours. Benefits for Retailer • With four times bigger flowers than any other spider variety, Magnificent stands out in the retail display. • From early-mid season production, through the retail display to the autumn garden. • Easy to produce, easy to plan, easy to sell • Due to its family genetics and uniformity this series is extremely easy to produce for retail offers. • Wide Colour range available to complete your Chrysanthemum instore offer. Benefits for Consumer • With a fower size four times bigger than any other series in its range, Magnificent is attractive for consumers • More to enjoy from early autumn to color your winter garden • Superb in trio combinations and ideal for your doorstep display

Chrysanthemum morifolium Splendid Be Splendid, enjoy me early

4 x

4x bigger size

Looking for a spider mum with a guaranteed longer flowering period compared to the standard Chrysanthemum? Splendid is flowering up to two weeks longer and has a great garden performance. Be Splendid and enjoy this spider mum longer! Benefits for Grower • Splendid is early flowering • This series shows large flowering buds at an early stage

• Very suitable for early to mid production • Splendid is uniform across the entire series • Suitable for indoor and outdoor production • Available in six different colours

Benefits for Retailer • A different eyecatching flower shape • Splendid flowering energy at the point of sale • Splendid garden performance - up to two weeks longer than the standard Chrysanthemum • Splendid shelf life so no surprises from production to the moment of sale reducing discount and wastage • Something different for your Autumn offer Benefits for Consumer • Splendid flowering period up to two weeks longer than any other Chrysanthemum with a great garden performance

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Chrysanthemum morifolium

Cyclamen Silverado Compact

Gaultheria procumbens Big Berry The gaultheria with the biggest red or white berries

Silver & Compact

The biggest berries

Silver + compact = Magic

Extremely large berries to bring colour to the garden during winter season. Available in red and white berried varieties

Let’s introduce the most compact and magically silver leaved Cyclamen series on the market. With a high uniformity and abundance of long-lasting flowers, this is the perfect specialty to boost your winter – or even your Christmas – offer. The Silverado Compact is suitable for both indoor and outdoor usage for a magical touch for your interior or the winter garden. Benefits for Grower • Combines well with the SeeWhy and Facila series for a complete offer in green and silver leaved varieties • More flowers – more colour • Ideal for added value • More product per m2 due to compact growth habit Benefits for Retailer • A must-have specialty series with eye catching contrasting silver foliage • The cyclamen series which will boost your winter offer - for indoor and outdoor usage • Masses of flowers creating great impact – faster sell through • Great for Christmas sales Benefits for Consumer • A brilliant silver leaved cyclamen series to boost the winter garden from October till the end of December

Benefits for Grower • Grow it as an annual and ensure top quality plants • Bring red and white in your autumn and winter offer, can be combined together • Big Berry White is unique in colour and makes an attractive addition to the gaultheria range

Benefits for Retailer • Huge berries for maximum colour impact • Now available in red and the new white • Ideal for mixed containers • Excellent shelf-life

Pots available from Pöppelmann/TEKU

Benefits for Consumer • Huge berries for maximum colour impact in the garden • Extremely winter hardy, flowers year after year

Silverado Compact Silver + compact = Magic! Stick tag

• Masses of flowers creating great impact • Suitable for indoor and outdoor usage

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Let’s get introduced to the most compact and magically silver leaved Cyclamen series on the market. With a high uniformity and abundance of long-lasting flowers, this is the perfect specialty to boost your winter – or even your Christmas – offer. The Silverado Compact is suitable for both indoor and outdoor usage for a magical touch for your interior or the winter garden.

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Silverado Compact Silver + compact = Magic!

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Pot plants

Perennials

Helenium autumnale HayDay A neat and tidy highly floriferous long flowering Helenium

The most compact and well-branched Helenium series on the market! Having a huge number of flowers in five colours. HayDay enables the budget production of fantastic Heleniums now from cuttings rather than tissue culture. Benefits for Grower • The most compact Helenium series on the market for new possibilities in different pot sizes • Enlarge your summer and autumn offer • Full colour range of five bright colours with long lasting flowers • More economic production in comparison to tissue culture • Attractive for pollinating insects Benefits for Retailer • A neat and tidy highly floriferous long flowering Helenium • More plants per trolley for better value • Five bright colours for summer and early autumn sales • Long lasting • Perfect offer next to Aster and Chrysanthemum • Attractive for pollinating insects Benefits for Consumer • A neat and tidy Helenium flowering all summer long, until the first frost • Can be used in borders, on the terrace and in patio containers • Attractive for pollinating insects • Comes back year after year

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Perennials

Footer information

Erysimum Linifolium Erysistible Amazing colour range with long lasting flowers

Iberis x hybrida Mermaid Lavender

Mar - Nov

Long flowering

Flowers from May-Sep

In love with the colour of you – all summer long

An Erysimum with a range of spectacular colours and compact flower spikes, which flowers from March until the first frost.

Benefits for Grower • Can be grown as a spring perennial and a summer perennial • Requires less PGR - making it easier to grow (compared to traditional Erysimum) • A wide range of bright colours - including bicolours

Expect the unexpected. Mermaid Lavender has an outstanding lavender colour. Unlike traditional spring varieties, Mermaid Lavender flowers during the summer months. Benefits for Grower • An extraordinary colour with upright habit which is totally different to traditional varieties, this will complement your summer perennial offer.

Benefits for Retailer • Spectacular colours on compact flower spikes for maximum

colour impact over a long flowering period • More plants per trolley for better value • Attractive to pollinating insects

• No need for vernalization or extra care • Easy to produce as a summer flowering • Perennial with a 9-13 week growing period

Benefits for Consumer • Spectacular colours for maximum colour impact in the garden over a long flowering period • Less seeds, more flowers resulting in flowering all spring and summer • Attractive to pollinating insects • Comes back year after year

Pots available from Pöppelmann/TEKU

Benefits for Retailer • A beautiful colour to boost your summer perennial offer. • Mermaid's strong lavender colour is outstanding, every consumer will fall in love with it! • Easy to program for specific weeks • A totally different attractive plant structure Benefits for Consumer • Add something to your summer garden with this distinctive plant which comes back year after year • A beautiful lavender colour to boost your summer garden • Fall in love with Mermaid’s flowers all summer long

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Erysistible Spectacular colours

An Erysimum with a range of spectacular colours with compact flower spikes delivering huge colour impact. Flowers from March until the first frost.

Mar - Nov

Long flowering

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Perennials

Echinacea purpurea Prairie

Sedum spurium Spot On

Wide range of colours

The new generation of Echinacea for everyone

Long flowering Sedums, very attractive to bees

8-10cm

Outstanding easy to grow variety of Sedum that is sold in flower, bee friendly and heat tolerant

The new generation of Echinacea from seeds for everyone in a wide range of colours! Where normally 80% of this type of product is produced from tissue culture, Prairie now offers the solution from seeds. This means greater flexibility in planning for production and retail orders. Benefits for Grower • Easy to produce Echinacea Compact branching habit • Amazing assortment with 6 colours • Shorter lead time in production compared to tissue culture • Cost effective technique for producing exceptional echinacea Attractive for pollinator insects Benefits for Retailer • Now a mass market plant • More plants per trolley 6 special colours for Long lasting flowers. • Heat Lover plant • Attractive for pollinator insects Benefits for Consumer • Flowers all summer long, until October with long lasting flowers • Can be used in borders, on the terrace and in patio containers • Heat Lover plant • Very attractive for pollinating insects • Comes back year after year

Benefits for Grower • Easy to grow, no pinching needed • Due to its perfect capability for programmable production, this can be a perfect fit for retail offers • Valuable addition to pollinator-friendly plant collections

Benefits for Retailer • High impact on retail shelf • Very attractive to pollinating insects • Heat and drought tolerant Benefits for Consumer • Heat and drought tolerant • Easy to care for • Very attractive to pollinating insects • Comes back year after year

Pots available from Pöppelmann/TEKU

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Perennials

44 Trends & POS

Bee loved

Heat lover Offers a selection of varieties flowering all summer long, resistant to sun and heat with less water requirement than most plants and without need for special care. Attractive to novice gardeners with limited plant care knowledge, enabling them to have colour all Summer long.

This wide range of pollinator-friendly products helps address the decline in pollinating insects like bees, butterflies, bumble bees and hoverflies which are crucial for the success of many natural habitats and the production of food crops.

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Check out the website for more information and the complete list of varieties

The perfect solution for multiseeded plugs

Make it Easy! Use MultiColours. Specially chosen combinations in a multiseeded plug. Fast convenient and we’ve done the work for you! New MultiColours available now for Perennials and Annuals.

Check out the website for more information and the complete list of varieties

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Landscape Solutions

We commit to bring innovative products to our customers, provide best-in-class technical support, and deliver impactful marketing. But what matters most to your success is that, from our farm to your landscape, we are obsessed with delivering high-quality seed

and vegetative cuttings. Our diverse assortment ensures your landscape customers will be able to keep their installations fresh and elevate their landscape with our reliable, low maintenance landscape genetics in every region for every season.

For more information and our recommended landscape varieties, scan the QR Code:

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Syngenta UK Ltd CPC4 Capital Park Fulbourn Cambridgeshire CB21 5XE United Kingdom

© 2023, Syngenta. All rights reserved. The information contained in this publication is proprietary. It may not be photocopied or reproduced in any form. Product names marked ® or ™, the SYNGENTA Wordmark, the SYNGENTA Logo are trademarks of a Syngenta Group Company. Syngenta has exercised reasonable care and skill in compiling this information. All data in this brochure is intended for general guidance only and the user should apply it in accordance with his own knowledge and experience of local conditions. Syngenta cannot accept any liability in connection with this advice.

Tel. + 44 (0) 845 602 6173

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