Media Kit 2024-2025
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Who We Are
Rental Housing Journal produces a variety of national and regional print and digital journals, resource guides, websites, newsletters, research studies, content marketing and other marketing and graphic services to the property-management and real-estate-investing industries. Working with leading national and local industry associations, educators and writers, RHJ is among the most well-read and respected sources for news, information and best practices for America’s property managers, landlords, apartment owners and real estate investors. Our print and digital publications are delivered each month to more than 60,000 rental-housing professionals. These professionals include property-management companies, property owners, landlords and maintenance personnel. Our print publications primarily focus on the Western states of Washington, Oregon, Utah and Arizona, while our digital reach is nationwide. Our website at www.RentalHousingJournal.com is updated daily with breaking news, trends, and other valuable insights for owners and operators of multifamily facilities. We also offer targted digital marketing opportunities through our newsletters, e-blasts and other products.
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Our Publication Lineup
VOL. 1, NO. 3
2024 OREGON/WASHINGTON RESOURCE GUIDE
Rents Forecast to Rise in ’25 and ’26
OREGON & WASHINGTON RESOURCE GUIDE 2024 A GUIDE TO WHAT MULTIFAMILY PROPERTY OWNERS AND LANDLORDS NEED, WHEN YOU NEED IT! Published by Rental Housing Journal
ALSO INSIDE: • Portland Apartment Market Mid-Year Summary 2024 • Using Your Rental Criteria Most Effectively • Top 20 Most-Competitive Rental Markets • Plus Trends, Stats, Tips and More
in Association with the Metro, Valley and On-Site Editions www.RentalHousingJournal.com
www.RentalHousingJournal.com
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© Rental Housing Journal, LLC. All rights reserved.
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
www.RentalHousingJournal.com
Audience snapshot
Female
Male
40%
30%
44%
20%
56%
10%
0%
18-24
25-34
35-44
45-54
55-64
65+
Our print and digital publications are delivered each month to more than 60,000 rental-housing professionals.
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Newsprint ad options and sizes
Mechanical specs Margins & bleed: For live area, please allow .25” margin from all edges. For full-page and centerspread ads, please also include .125” bleed area. Formats accepted: Print-quality PDF or full- size/high resolution (300dpi or greater) JPG or PNG Color space: CMYK only. Do not use RGB or PMS spot colors. Ad design: $250 (add $125 for centerspread design) Any images and graphics/ logos supplied by client must be high-resolution (300dpi or greater). Cost includes two rounds of editing by client. Changes required thereafter (including rebuilding high- resolution logos) will be billed at $125 per hour, with a 1-hour minimum.
AUGUST 2024
$2.95 WHAT’S INSIDE:
UPCOMING GENERAL MEMBERSHIP MEETINGS:
TOPIC: Overview of RHA Leases & Forms • OREM — 11 a.m. - 1 p.m. Aug. 13, 2024 •
4. Where are the Most Competitive Rental Markets? 6. Rents Forecast to Rise in 2025 and 2026 6. Do New Luxury Apartments Bring Lower Rents for All? 7 . Zillow Can’t Tell You This: The Insurance Secret Every Property Owner Needs to Know
2. Chair’s Message: Utah is a Great Place to Operate Rental Housing - Let’s Keep it That Way 2. Ask an Attorney: Tenants at Odds: What to Do When One Wants Out With a Claimed Disability 3. Director’s Message: Using Economic Data for Informed Decisions in Rental Property Management
GOOD LANDLORD CLASSES 9 a.m. - 1 p.m. Sept. 6, 2024 230 W. Towne Ridge Pkwy. #175 Sandy, UT 84070
CEDAR CITY — 11 a.m. - 1 p.m. Aug. 15, 2024 ST. GEORGE — 1 p.m. - 3 p.m. Aug. 15, 2024 LOGAN — 1 p.m. - 3 p.m. Aug. 20, 2024
• • • • •
SANDY — 7 p.m. Aug. 27, 2024 OGDEN — 7 p.m. Aug. 28, 2024 OREM — 7 p.m. Aug. 29, 2024
www.rentalhousingjournal.com • Rental Housing Journal, LLC
Official Publication of The Rental Housing Association of Utah – Utah’s Leading Advocate for the Rental Housing Industry 801-487-5619 – www.RHAUtah.org
The Benefits of Regular Property Inspections
Regular property inspections are an important component of effective property management. For rental property owners and property anagers in Utah, understanding the benefits and procedures for conducting these inspections can lead to enhanced property value and improved tenant satisfaction. Here’s why and how to conduct regular inspections, and what Utah’s specific regulations mean for you. W hy D o R egulaR P RoPeRty I nsPectIons ? 1. Maintaining Property Value: Regular inspections help identify maintenance issues early before they escalate into costly repairs. By addressing problems early, rental housing operators can preserve the property’s value and avoid things snowballing into bigger issues. 2. Improving Tenant Satisfaction: Regular inspections demonstrate that the rental housing operator is attentive and responsive to the property’s condition. Tenants appreciate a well-maintained rental unit and prompt attention to issues, which can lead to better tenant retention and a better landlord-tenant relationship. 3. Reducing Maintenance Requests: With regular inspections, rental housing operators can address potential issues before tenants even report them. This preventative approach potentially minimizes the need for emergency repairs and allows for smoother scheduling with contractors. h oW to c onDuct I nsPectIons 1. Understand Utah’s Notice Requirements: In Utah, the statute requires rental housing operators to provide at least 24 hours’ notice before entering a rental unit unless modified by contract. However, if the contract modifies this requirement, rental housing operators can enter without 24 hours’ notice. This modification is designed to create a better tenant experience by allowing quicker responses to maintenance requests. 2. Communicate with Tenants: Clearly communicate the inspection schedule and procedures to your tenants. Make sure they understand the purpose of inspections and how it benefits them. This
5. Document Everything: Keep detailed records of inspections, including dates, findings, and any actions taken. This documentation is valuable for tracking property conditions and addressing any disputes that may arise. c onclusIon Regular property inspections are an investment in the long-term success of rental property management. By adhering to Utah’s legal requirements and lease terms, rental housing operators can effectively maintain their properties, ensure tenant satisfaction, and streamline maintenance processes. Clear communication and professional handling of inspection procedures will help create a positive rental experience for everyone involved.
transparency helps build trust and minimizes any potential friction. 3. Follow Legal and Contractual Guidelines: Adhere to the notice requirements specified in the lease agreement. If your lease allows for entry without advance notice, ensure tenants are aware of this provision. If your lease does not include such modifications, respect the 24-hour notice requirement to avoid legal complications. 4. Handle Pushback Professionally: If tenants express concerns about inspection access, remind them that restricting access to the rental housing operator, their employees, or service providers for repairs constitutes a lease violation. Explain that failure to comply with access requirements may result in a 3-day comply or vacate notice, as stipulated in the lease agreement.
Toddler’s Running Irks Downstairs Tenant B y H ank R ossi
Dear Landlord Hank: Our upstairs tenant has a young kid, around 2 years old,
who runs around on the wood floor at random hours of the evening and into the night. The older downstairs tenant
says this wakes her up. She has asked the upstairs tenant a couple of times about this issue, but the problem persists, and now she is calling us. We realize little kids run and play and understand it is loud on wood floors. Any suggestions on solving this problem? — Landlady Eileen Hi, Landlady Eileen: This is a touchy subject, as babies run and fall down and make noise. If the flooring is all solid surface, you See ASK HANK on Page 5
CENTERSPREAD 20.75 x 15.325” + .125” bleed
FULL PAGE 10” x 15.325” + .125” bleed
QUARTER PAGE VERTICAL 4.9” x 7.625”
QUARTER PAGE HORIZONTAL 10” x 3.825“
HALF PAGE HORIZONTAL 10” x 7.625”
HALF PAGE VERTICAL 4.9” x 15.325”
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Newsprint ad rates
NEWSPAPER AD SIZE Full page inside Inside front cover/ inside back cover
(RATE PER ISSUE AT FREQUENCY:)
1x $1,490
12x $1,400
3x $1,460
6x $1,430
$1,890
$1,800
$1,860
$1,830
Back cover
$1,995
$1,905
$1,965
$1,935
Centerspread
$3,225
$2,995
$3,125
$3,025
Half page
$1,065
$999
$1,045
$1,025
Quarter page
$865
$770
$835
$805
SPONSORED CONTENT
(PER ISSUE)
$1,225
≤500 words with company logo and 1 image (half-page equivalent)
$1,795
500-900 words with company logo and 1-2 images (full-page equivalent)
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Magazine ad options and sizes
HALF PAGE VERTICAL 4.025” x 10.875” + .125” bleed
CENTERSPREAD 16.725 x 10.875” + .125” bleed
FULL PAGE 8.375” x 10.875” + .125” bleed
THIRD PAGE VERTICAL 4.525” x 4.625”
QUARTER PAGE VERTICAL 3.525” x 4.625”
THIRD PAGE HORIZONTAL 6.875” x 3.025
QUARTER PAGE HORIZONTAL 6.875” x 2.275”
HALF PAGE HORIZONTAL 6.875” x 4.625”
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Magazine ad rates
Mechanical requirements Margins & bleed: For live area, please allow .25” margin from all edges. For full-page, centerspread and half-page vertical ads, please also include .125” bleed area. Formats accepted: Print-quality PDF or full-size/ high resolution (300dpi or greater) JPG or PNG Color space: CMYK only. Do not use RGB or PMS spot colors. Ad design: Any images and graphics/ logos supplied by client must be high-resolution (300dpi or greater). Cost includes two rounds of editing by client. Changes required thereafter (including rebuilding high-resolution logos) will be billed at $125 per hour, with a 1-hour minimum. Deadlines: Call 480-720-4385 for details.
MAGAZINE AD SIZE
AD DESIGN $250
(RATE PER ISSUE AT FREQUENCY:)
4x
1x $4,475
2x $4,405
Full page inside
$4,295
Inside front cover/ inside back cover
$250
$5,675
$5,605
$5,475
Back cover
$250
$6,125
$6,065
$5,985
Centerspread
$375
$7,725
$7,655
$7,565
Half page
$250
$3,195
$3,155
$3,095
Third page
$250
$2,880
$2,845
$2,795
Quarter page
$250
$2,595
$2,565
$2,525
SPONSORED CONTENT
(PER ISSUE)
≤250 words with company logo and 1 image (half-page equivalent)
$3,495
250-450 words with company logo and 1-2 images (full-page equivalent)
$4,725
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Website advertising opportunities
Ask us about our other digital options, including Programmatic Marketing, Event
LEADERBOARD 728 pixels x 90 pixels
Targeting and Geo-Fencing.
DISPLAY AD
300 pixels x 250 pixels
SPONSORED CONTENT
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
www.RentalHousingJournal.com
Digital ad rates
DIGITAL AD OPTION
COST
COMMITMENT
ADDITIONAL DETAILS
Leaderboard
$1,500/mo
3-month minimum
Client provides click-through URL
Display ad
$1,000/mo
3-month minimum
Client provides click-through URL
Sponsored content (500 words)
$1,500/mo
3-month minimum
Appears alongside news; must be educational and helpful rather than overly promotional. Links to sponsor site. Labeled as “sponsored.” Appears alongside news; must be educational and helpful rather than overly promotional. Links to sponsor site. Labeled as “sponsored.”
Sponsored content (300 words)
$1,000/mo
3-month minimum
Newsletter sponsorship
$1,500/mo
3-month minimum
Runs 2x per month with in-column image (160 pixels wide) and text to link to advertiser URL.
Targeted e-blast
$3,000/send
Measurable results: campaign performance, specific links clicked, real-time tracking, same-day deployment, bot-free guarantee
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
The Oregon & Washington Resource Guide is an annual publication featuring a directory of businesses, associations, and service providers focusing on multifamily property management and ownership in the form of listings and prominent display advertisements. Annual Resource Guide
A printed copy is mailed with copies of Rental Housing Journal Metro, Valley and On-Site editions.
In addition, listings are featured in our online directory at www.RentalHousingJournal.com.
Example of inside facing pages in the print edition showing listings opposite a full-page black & white ad.
All color ads (midfold section, inside front cover, inside back cover, and back cover) are printed edge-to-edge.
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Resource Guide ad rates
Mechanical specs Margins & bleed: For live area, please allow .25” margin on all sides. For all color ads, please also include .125” bleed area. full-size/high resolution (300dpi or greater) JPG or PNG Color space: CMYK only. Do not use RGB or PMS spot colors. Ad design: $250 Formats accepted: Print-quality PDF or Any images and graphics/ logos supplied by client must be high-resolution (300dpi or greater). Cost includes two rounds of editing by client. Changes required thereafter (including rebuilding high- resolution logos) will be billed at $125 per hour, with a 1-hour minimum.
AD TYPE
RATE $3,000
SIZE 5.125” x 8.25” + .125” bleed on all sides
Inside front cover - color (premium position)*
$1,999
5.125” x 8.25” + .125” bleed on all sides
Inside back cover - color (premium position)*
$2,299
5.125” x 8.25” + .125” bleed on all sides
Back cover - color (premium position)*
$1,999
5.125” x 8.25” + .125” bleed on all sides
Full page inside - color (premium midfold section)*
$849
4.125” x 7”
Full page inside - black & white
$395
4.125” x 2.5”
Single listing (text with logo)
$199
4.125” x 2.5”
Additional listings (each)
* All color ads include 2 single listings at no charge Color ads are printed edge-to-edge, while inside black & white ads are inset from page edges.
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Contact us today to learn how we can help you reach your target market! Terry Hokenson Vice President / Sales
480-720-4385 or 503-922-2899 Terry@RentalHousingJournal.com
As VP of Sales for Rental Housing Journal’s family of publications, Terry Hokenson has built a proven track record of success in sales and marketing, plus knowledge and experience with the multifamily industry for more than 10 years. You can meet Terry in person each year at the Spectrum Trade Show in Portland and the Trends Trade Show in Seattle. Drop by and say “hello!”
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
Learn more at www.RentalHousingJournal.com
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© Copyright 2024, Rental Housing Journal, LLC. All rights reserved.
www.RentalHousingJournal.com
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