Robert Deveaugh joined Foodtown about three years ago and has been a total game-changer for us since he hit the floor. He knows more about fruits and vegetables than anyone out there. His engaging personality, willingness to do the necessary tasks, and incredible knowledge make him an invaluable asset to our company. With his 40 years of experience, Robert is a rarity in this industry, and we’re lucky to have him on our team in our Croton Store. The biggest trend he sees right now is a rapid increase in demand for organic foods. “Years ago, organic food was hardly grown at all. Now it’s gaining more popularity with the movement of healthy eating.” If you ask him, this movement isn’t going to slow down. “I’ve seen trends come and go, and organic is tremendous. Growers are growing more. There’s more quantity, and that means prices are going down. We have some organic items that are cheaper than nonorganic.” He’s always increasing Foodtown's selection to meet the needs of our customers and stay ahead of the game. “We beat our competition. We have over 120 organic items.” Robert’s expertise and competence is only outdone by his resourcefulness. He’s extremely proud of Foodtown’s relationship with local growers. “We can get whatever the customer needs. We go straight to local farmers. We’ll get homegrown tomatoes straight from a local farm in the summer.” Our Produce Rock Star Robert Deveaugh Changes the Way Foodtown Does Organic
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better beef, and it's far more tender than what’s sold in other supermarkets. Finally, it’s competitively priced, so you are getting great steaks at affordable prices. Nutrition Shelf Labels Before we print our shelf labels, we run them through a nutrition company. Then they are printed with the nutrition information for that particular item, such as gluten-free, heart- healthy, or low-sugar. This is a terrific way for you to find what you need in our store and stay healthy at the same time. This is not available in many other stores. Cal Organic Vegetables Cal Organic is a top organic vegetable grower in the United States. We have aligned with them through our supplier, and you are going to see more and more of this terrific brand of quality organic vegetables when you shop in our store. Our Weekly Flyer Last but not least, please shop our weekly flyer . The best way to get the flyer is through our website. You can even build shopping lists right from the flyer. This is a terrific way to save even more money. So many people shop in our store without taking a look through the flyer, and they are missing out on a lot of savings. Please don't let this be you. Take a few minutes every week to go online and see what’s on sale. Like anything else, it’s good to review all the ways you can save money and eat even better with Foodtown. There are a lot of hardworking team members making sure all these programs are in place for you, and we want to make sure you know about all of them. I hope this was helpful, and I hope that you will give us some feedback about the newsletter, our store, and our hardworking team members. Please email me directly, and I will pass it on to the team.
We’re extremely proud and humbled that Robert recognizes Foodtown’s
community efforts, too. “These are great people to work for. It’s not just about making money; it’s about
taking care of the community. It’s not just punching the clock.” He’s most happy to have gained a newfound appreciation for his craft. “I’m excited to work again. We took pride in what we did 30 years ago, but we lost that. I take pride in what I do at Foodtown.” We are honored to have incredible employees like Robert, and we hope you take great pride
Sincerely,
–Noah Katz Co-President Noahkatz@psksupermarkets.com
in the produce at your neighborhood Foodtown.
Want free groceries?* Simply use your Foodtown Club Card to earn points. Then grab the free items sheet at the register and redeem your points for free groceries. It's that simple. *Available at the store location on the back of this newsletter. FREE GROCERIES, REALLY
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