PEI LIVING VOL 7 • ISSUE 3 | SPRING 2024 | www.pei-living.ca HOME | STYLE | FOOD & DRINK | A&E | HEALTH | BUSINESS
THAMARA PAPARONI AWARD-WINNING REAL ESTATE WITH A PERSONAL TOUCH
• 100 % locally
&
2024 WOMEN IN BUSINESS | BY THE BAY | BLOOMING STYLE | CHILE
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PEI LIVING
PUBLISHER
Little Bird Publishing CEO Jacqui Chaisson jacqui@pei-living.ca
EDITORIAL TEAM Editor in chief Home & Cottage Editor Style Editor Copy Editor Contributing Writers
WWW.PEI-LIVING.CA
Tracey Warren Sara Dykerman Kimberly Rashed Crystal Smith Brianne Hogan Crystal Smith Katrina Geenevasen Alana Lauren Sara Dykerman Kimberly Rashed Alex Anuta Jacqui Chaisson Bobby-Jo Goudreau Millee McKay Nicole Fairweather Kimberly Rashed Sara Dykerman Odyssey Virtual Tracey Warren 902.626.5148 tracey@pei-living.ca Rose Cooper 506.993.0013 rose@pei-living.ca Shelby Thorne Allie Cantwell Darren LeBlanc
CREATIVE TEAM Graphic Design Photography
Advertising Inquiries
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COVER FEATURE
THAMARA PAPARONI
Award-Winning Real Estate with a Personal Touch
Thamara Paparoni’s path to becoming PEI’s trusted real estate advisor as colourful and diverse as the Island’s landscapes. From three continents to 14 homes, her journey showcases a pretty impressive knack for transforming both spaces and lives.
Little Bird Publishing 29 Valley Street, Unit 2 Charlottetown, PE C1A 4H9 902.394.7499 www.pei-living.ca
ON THE COVER
PEI Living Magazine is published quarterly by Little Bird Publishing. Little Bird Publishing is independently owned and operated. Opinions expressed in PEI Living Magazine are those of the authors and do not necessarily reflect the views of the publisher or the advertisers. PEI Living Magazine does not assume liability for content. All rights reserved © Little Bird Publishing. Reproduction in whole or in part without permission is prohibited. For permission contact the publisher.
Thamara Paparoni Wearing Joseph Ribkoff
Cover photographed by: Bobby-Jo Goudreau
Wardrobe provided by: Lady Slipper Intimate Apparel & Accessories
Printed by
65 Queen Street Charlottetown, 902.892.6525 theladyslipper.ca
www.advocateprinting.com
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VOLUME 7 • ISSUE 3 • SPRING 2024
Find us on a coffee table near you!
TABLE OF CONTENTS
52
24
90
68
FEATURES
64. Island Real Estate
FOOD & DRINK
Investing in Real Estate
18. Chef’s Profile Rachel Sauv é
7. Happy Hour Strawberry Basil Lemonade
68. Bold is the New White
Alternate to a White Kitchen
22. Cover Feature
12. Good Eats
STYLE
Thamara Paparoni
Beet and Goat Cheese Salad
85. Chameleon’s Hanger 40+ Years in Business
48. Health & Wellness Fit for Summer
16. Wine Rosé
TRAVEL
BUSINESS
52. Home & Cottage By the Bay
90. Chile
20. Women in Business
A Travelers Paradise
Celebrating Island Women in
76. Style
Business
Blooming Style
ARTS & ENTERTAINMENT
HEALTH & WELLNESS
98. Six Books
92. What a Drag
For the Girls
The Drag Queen Scene in PEI
44. Asking for Help
76
HOME & COTTAGE
96. In the Spotlight Bayberry Bags
58. Six Perennials
Planning Your Spring Garden
SPRING24 www.pei-living.ca
5
EDITOR IN CHIEF
T his issue of PEI Living celebrates the power and strength of women in business, while also highlighting the beauty and sense of community that defines business on the Island. This issue is sure to inspire you as you read the stories of our female-owned businesses. By successfully running businesses and occupying leadership positions, they serve as role models for younger generations of women, proving that there are no limits to what they can achieve. No spring issue would be complete without a sneak peek into the latest fashion and style trends. The style section has you covered when it comes to helping expand your wardrobe with this season’s best picks. Special congratulations to Debra Wellner and Chameleon’s Corner for over 40 years in business- what a milestone! This is also the perfect season to explore the real estate market. In this edition we introduce our dedicated real estate section. Over the next issues we’ll share tips and advice as well as property and agent profiles. In our Home & Cottage section you’ll find the latest recommendations on home styling and what’s current to help you with your design choices. THIS ONE’S FOR THE GIRLS
We had such fun putting the drag queen editorial together and meeting the talented members of The Haus of Zhoosh . They focus on self-expression, empowerment and inclusivity while offering an incredible performance. We also say farewell to our Food & Drink editor, Jackie Herbert. Her business, PEI Tasting Tours (peitastingtours.ca) has grown and requires more attention. We will definitely miss her but wish her all the best.
Tracey Warren, Editor in Chief tracey@pei-living.ca C: 902.626.5148
Enjoy the spring issue and we’ll see you for the summer edition!
We welcome Rose Cooper to our PEI Living sales team. We know you’ll enjoy working with her. She brings a wealth of experience and enthusiasm to the magazine.
Rose Cooper rose@pei-living.ca 506.993.0013
Mobile InkPEI MIP TM SAVE WITH US SAVE THE ENVIRONMENT. SAVE MONEY.
Why pay more? Save over 50%. Toner Cartridge Remanufacture starting from $35. Ink Cartridge Refills from $5.80 to $13.
Inside the Cornwall Paul Davis building, near White Horse Motel
536 Capital Drive - Unit C, Cornwall, 902.370.1221 | www.mobileinkpei.ca
HAPPY HOUR
STRAWBERRY BASIL LEMONADE
Serves 4
A refreshing blend of homemade lemonade that gets fresh strawberries and basil pureed into the mixture. Depending on who’s enjoying this, add a bit of vodka or just leave it non-alcoholic and add a splash of sparkling water and enjoy it over some ice. Either way, it’s the best drink out there and you should probably be drinking this over the weekend.
INGREDIENTS
10 lemons, juiced, about one cup of fresh lemon juice 3/4 cup super fine sugar 4 cups warm water 8-10 strawberries, tops removed 1/3 cup fresh basil 1/2 cup vodka optional
METHOD
Juice the lemons and transfer the juice into a large pitcher.
Add the sugar and the water and stir to combine and dissolve the sugar. Let cool entirely.
Add the strawberries and basil.
Using an immersion blender, blend the mixture for about 20 seconds just until the mixture turns pink and the basil is finely chopped. Strain out any of the basil bits if you don’t want them as they’ll have already infused into the drink.
Add alcohol if desired. Serve over crushed ice and enjoy!
(Photo: Heather Barnes)
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FOOD & DRINK
FESTIVAL OF WINES The Festival of Wines is PEI’s largest wine tasting event featuring three nights of Grand Tastings, including an exclusive VIP tasting experience and a series of winemaker’s dinners. Explore 300+ wines from the world’s most reputed wine regions and learn from wine experts. Mark your calendars! This year’s festival will take place from Thursday, May 23rd - Saturday, May 25th at the Eastlink Centre in Charlottetown.
Find these product selections and more at the festival or purchase them at the PEI Liquor on-site wine boutique.
By Darren LeBlanc, Notables Specialty Product Advisor
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HELPFUL TIPS
Krasna Hora Herr Gewürtz Orange Wine
Made with three separate clones, this orange wine is full of tropical fruit, yesty, baked bread notes and a light tannic structure that adds wonderful complexity. Orange wine is a white wine that is treated in the fermentation process very much like a red wine.
Discover a new favourite! This is your opportunity to try different grape varieties, styles (blends, sparkling, sherry, fortified, sweet, orange, rose, etc.) or brands that you may have been curious about but haven’t yet had the chance to try.
Gran Araucano Cabernet Sauvignon
A wine by Françios Lurton. The vines used for this 100% Cabernet are ungrafted old vines that have an exceptional concentration. Fresh blackcurrant and plum waft with perfectly integrated oak; the palate is rich with fruit and awash in velvet tannins.
Look like an expert! Did you know
there’s an order to tasting wine? To avoid wearing out
your palate, start by sampling dry sparkling and white wines, then move to rosé and dry red wines, and finish your night with sweet wines.
Benjamin Bridge Piquette
A lightly sparkling, citrusy dry wine with a low alcohol content of 6%. Piquette is a refreshing choice for spring and summer get togethers. On the nose; a cascade of freshly squeezed ruby grapefruit and lime zest is interlaced with suggestions of blooming lavender tree. On the palate; a myriad of lively citrus notes creates the most refreshing balance between hints of zesty lime and a delicate touch of Maritime salt.
Stay hydrated! Slow down your consumption by getting a
bottle of water and making sure to consume just as much water as wine. Eating also helps slow the absorption of alcohol so be sure to take advantage of the amazing food vendors at the festival.
NOTABLES BY PEI LIQUOR
Located inside Founders’ Food Hall & Market 6 Prince Street, Charlottetown 902.368.4836 lccnotables@liquorpei.com www.liquorpei.com
Darren LeBlanc is the Specialty Product Advisor at Notables by PEI Liquor in the Founders’ Food Hall & Market. He is a certified sommelier with 25 years of experience in the hospitality industry and continues to contribute as a restaurant consultant and wine writer. (Photo: Evan Ceretti)
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FOOD & DRINK - THAT’S ENTERTAINING
We have innovative
Kitchens Unlimited, House of Kitchens & Fine Dining, features a wide selection of stylish, functional top-quality kitchenware, from brand names you know and love.
Kitchens Unlimited Confederation Court Mall 134 Kent Street, Charlottetown 902.566.2252
products that make your life easier!
Ann Chaisson, Manager
PAELLA PAN Polished steel paella pans are the most traditional paella pans found in Spain. They have a wide flat base and shallow sides, a design that allows the liquid to evaporate easily so the crisp, crusty base, the “socarrat”, forms on the bottom of the pan, just what you’re looking for in your paella.
BAR ESSENTIALS Tired of your chilled beverages not staying cold or sweating? An insulated shaker, wine tumbler or beer mug may be what you’re looking for. Great for outdoor or indoor entertaining.
FORAGE ON THE GO You’ll be ready for a picnic in the park or at the beach with this portable cutlery set. The cotton canvas roll up includes a knife, fork, spoon and placemat.
COUZON For over 65 years Couzon France has been a leader in cutlery and tableware products and has created 18/10 stainless steel contemporary sleek flatware that emphasizes balance and harmony. The rounded handles are great for someone who has issues with their grasp.
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PEI SEAFOOD Be ready to enjoy our fabulous
seafood- it doesn’t get any better than this. The cast iron mussel pot is perfect for the grill, it can also used as a Dutch oven. The oyster grill pan is also versatile. Grill oysters on the half shell or shucked, and you can serve chilled oysters or use the pan to cook corn bread, drop biscuits or more.
grilling just got easier!
GRILL READY Are you grill ready? Here are some items that will make you the star of the grill: a hamburger press that makes perfect bunsized hamburgers, grill press to keep your burgers flat, BBQ grill sheets and don’t forget a digital wireless probe BBQ thermometer.
SOURDOUGH Everything you need to make all your sourdough
specialties: sourdough loafs, pancakes, pizza, naan bread and more. We have the Kilner Sourdough starter kit, bread lame and proofing basket with liner to get you started.
SPRING24 www.pei-living.ca
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GOOD EATS
BEET AND GOAT CHEESE SALAD
Serves 4
Craving something delicious and good for you? This salad is perfect as a side to your main course or a meal itself.
INGREDIENTS
METHOD
1 box mixed greens (142g) Your favourite vegetables. We use:
Gently toss all the ingredients together.
DRESSING:
1/2 medium sized cucumber, sliced 1 pint cherry tomatoes, sliced 4 large radishes, sliced 1 small carrot, sliced 1 yellow bell pepper, sliced 2 ribs celery, sliced 1/2 cups pickled beets 1/2 cup goat cheese 1/4 cup walnuts
3/4 C Extra virgin olive oil (recommend Liquid Gold) 1/4 C Balsamic vinegar (recommend Liquid Gold) 1 tbsp Honey 2 tsp Lemon juice 1 tsp Dijon mustard 1/4 tsp salt and pepper
Whisk all ingredients together.
You can spice the dressing up by adding your favourite fresh or dried herbs.
ROASTED BEETS
For more flavour add some roasted beets to the mix.
2 large beets, peeled and rough dice 1 tbsp oil (recommend half olive oil, half canola) 1/2 tsp salt and pepper Set oven to 375 degrees Fahrenheit. Mix all ingredients together. Place beets on a parchment-lined baking sheet.
Roast for 40 minutes and enjoy!
Recipe by Rachel Sauvé, The Cork and Cast Photos Millee McKay
SPRING24 www.pei-living.ca
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WOMEN IN BUSINESS
A restaurant based on fresh values and vision. THE CORK & CAST (L-R) Rachel Sauvé, Doug McKinney By Brianne Hogan Photos Millee McKay Models: Tracey Warren, Cara Steele
G rowing up, chef Rachel Sauvé always knew she wanted to be an entrepreneur and have her own business. Having worked in the restaurant industry for over 20 years, thanks to growing up in her family restaurant in Victoria by the Sea, Sauvé started working as a server in the industry first, before her curiosity and interest in working with food and creating new dishes was sparked. “I worked alongside my dad in the kitchen,” she shares. “He was my culinary educator. I learned everything from him and have taken this knowledge into my own culinary journey.”
For the longest time, Sauvé thought she would be running the family restaurant one day, but as she puts it: “The cosmos had something else in mind.” In 2018, Rachel and her partner Doug McKinney decided to step away from the business just before her dad sold it to start exploring other options. A year later, they were offered a unique space to start their own small business - a floating restaurant in the Charlottetown Marina. With support from their families, she says: “We transformed our family recipes to showcase our passion for sharing our version of authentic local cuisine. Hence The Cork and Cast was founded - a name symbolic of us
floating, a celebration of wine, casting a fishing line, and operating as a well- orchestrated cast.” However, after experiencing life on the water for five years – including surviving and thriving during two hurricanes and the pandemic era – Sauvé and McKinney, who runs front of house, realized they had outgrown the space they were in and wanted something more permanent. When an opportunity to move to Victoria Row came in 2023, Sauvé says they didn’t hesitate to move forward. “This new location offers everything we ever wanted. Going from operating a small business four to five months out of a
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year to year-round is a dream we have turned into a reality. This new location provided us with a blank canvas that we were able to make our own, keeping true to our character and values and vision.” One of their values includes running a fresh menu. “Being on the water predominately serving seafood, we knew it was extremely important to procure fresh ingredients for our restaurant and patrons,” Sauvé explains. “PEI and Atlantic Canada offer an array of wonderful agricultural and aquacultural products which we want to showcase as much as possible. We strive to use quality ingredients when creating our dishes. Each dish on our menu is made with a purpose, crafted to provide the consumer with a delectable dining experience.” Having a women-centric business is also important to Sauvé. In addition to herself, Rebecca Reardon also serves as the head chef, and Olivia Saing is the sous chef. “The kitchen - the heart of our small business - is run (mainly) by amazing women of all backgrounds,” she says. “As the only head chef at the infancy of our restaurant, there were numerous occasions where tables were surprised or shocked to hear that their food was cooked by a woman chef. While perplexing at first, these reactions only solidified the importance for me to offer culinary opportunities to women just like me.” Sauvé, who is the chef profile for our spring issue, is only proof that a female chef can stand her ground and operate successfully in a once male-dominated arena. “The restaurant industry is such a dynamic business and I love all aspects of it. I love interacting with new and long-serving patrons, the ability to be creative in my own kitchen and having the staff to share in and support my visions,” she says. “What keeps the excitement alive is being able to do this alongside my fellow chefs and hubby as we can share in the experience together.”
THE CORK & CAST
146 Richmond St, Charlottetown 902.218.7487
thecorkandcast@gmail.com www.thecorkandcast.com
ABOVE: (L-R) Rebecca Reardon, Olivia Saing, Rachel Sauvé.
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Rosé
FOOD & DRINK - WINE
Whether enjoyed as an apéritif or as the centrepiece of a leisurely picnic, rosé wine evokes a sense of laid-back elegance and conviviality. Its popularity continues to soar, capturing the hearts of wine enthusiasts worldwide with its charm and versatility. Discover these featured rosé wines exclusively at Notables.
By Darren LeBlanc, Notables Specialty Product Advisor
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Pelee Island Bella Sparkling Pinot Noir Ros é VQA W0173Z $25.01 Pinot Noir is the perfect grape for rosé. This sparkling slightly off-dry offering from Ontario is refreshing, citrusy and made in the same process as Prosecco. This gentle sparkle will pair beautifully with shellfish and cut through creamy sauces. Pair with spring nights and cheese plates. Montrubi Gaintus ‘One Night’s’ Rosé W0008Z $23.69 Blending Spanish varieties Sumoll, Garnacha and Xarel-lo this wine is a dynamic mix of dry, tart red fruit and citrus aromas with generous acid making it a fantastic food wine. Dive into raw tuna in the style of a tartar or serve it lightly charred but rare with wasabi and soy.
Famille Bourgrier Ros é D’Anjou W0317Z $18.39
Soft and lush with red berry aromas, this dry Anjou Rosé is a blend of Grolleau and Gamay. Perfect for spring occasions and pairs well with light cheeses such as a young goat cheese or with a dish of fruit and brie.
Longavi Glup Rosado W0425Z $28.98
Valka Nosislovsky Rysak W0402Z $24.99
This medium-bodied, refreshing wine is a dry blend of Grenache, Mouvedre and Pais grapes. Raspberry and cherry aromas are at the forefront with a touch of florality in the background. Lively versatile rosé perfect for charcuterie and soft to medium cheeses.
There is a certain balance struck with this wine that very few can achieve. Brightly fruited, richly textured and just enough sugar to counter its baritone acid. Don’t write- off that sugar content just yet; at just nine grams/litre this has just two teaspoons for the whole bottle. Get out the spicy General Tao, or your go-to noodle or pho and prepare for an amazing pairing.
Darren LeBlanc is the Specialty Product Advisor at Notables by PEI Liquor in the Founders’ Food Hall & Market. He is a certified sommelier with 25 years of experience in the hospitality industry and continues to contribute as a restaurant consultant and wine writer. (Photo: Evan Ceretti)
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CHEF PROFILE
CHEF RACHEL SAUVÉ “As the only head chef at the infancy of our restaurant, The Cork & Cast, there were numerous occasions where tables were surprised or shocked to hear that their food was cooked by a woman chef. While perplexing at first, these reactions only solidified the importance for me to offer culinary opportunities to women just like me.”
By Alana Lauren Photos Millee McKay
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Motts Clamato Best Caesar in Town competition in both 2021 and 2022, securing the second place in the Potato Chowder Competition at the PEI Shellfish Festival 2022, and clinching the third place in the Deep Roots Cocktail Showdown Competition 2024.
Q. Why did you decide to become a chef? My decision to pursue a career as a chef was deeply rooted in my upbringing within my family’s restaurant. Witnessing my father’s passion and dedication in the culinary world inspired me to follow in his footsteps and carve out my own path as a chef.
Q. Highlight of your career?
One of the proudest moments in my career so far has been the opening of a year-round restaurant in the heart of Charlottetown. It’s a testament to years of hard work and dedication.
Q. Who are your greatest supporters?
Q. Foodie pleasure(s)?
Indulging in foodie pleasures is an essential aspect of my culinary journey. Whether it’s digging into a plate of loaded nachos, savouring a well- curated charcuterie board, or indulging in anything chocolate, these moments of culinary delight bring immense joy. Q. Five ingredients that should be in everyone’s kitchen, including yours? In my opinion, there are five indispensable ingredients that should grace every kitchen: garlic, chilies, a high-quality olive oil, a flavorful balsamic vinegar, and butter.
Behind every success, I’m grateful for the unwavering support of my husband, family, dedicated staff, and our loyal patrons. They are the pillars that propel me forward in my culinary journey.
Q. What inspires you in the kitchen?
What truly ignites my creativity in the kitchen is the use of fresh, locally- sourced ingredients. The satisfaction of seeing our customers enjoy our food fuels our motivation to continuously innovate and craft new, distinctive dishes.
Q. You’re at home, what are you cooking?
When I find myself cooking at home, my go-to dish is a flavourful vegetable stir-fry accompanied by rice and a refreshing salad.
Q. Proud moment?
A proud milestone in my journey has been embarking on The Cork and Cast venture alongside my husband, Doug. It’s a testament to our shared passion and commitment to culinary excellence. Additionally, I’ve had the honour of achieving notable recognitions, such as making it to the top ten in the
THE CORK & CAST 146 Richmond St,
Q. Favourite ingredient to cook with?
Charlottetown 902.218.7487
When it comes to cooking, garlic holds a special place in my heart – its versatility and robust flavour profile make it a staple ingredient in my kitchen.
thecorkandcast@gmail.com www.thecorkandcast.com
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WOMEN IN BUSINESS
CELEBRATING ISLAND WOMEN IN BUSINESS By Jacqui Chaisson
Being a female business owner on Prince Edward Island presents a unique set of opportunities and challenges within the context of the Island’s close-knit community and vibrant entrepreneurial ecosystem.
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ONE of the notable advantages for female business owners on PEI is the strong sense of community and support networks available. The Island’s relatively small size facilitates connections and collaboration among entrepreneurs, creating a supportive environment where women can access mentorship, resources, and encouragement from their peers. Networking events, business associations, and community organizations play a vital role in fostering these connections, enabling women entrepreneurs to share knowledge, experiences, and opportunities.
Small and medium-sized enterprises (SMEs) account for almost 90% of private sector employment in Canada. 90 % 18% of businesses, including small, medium and large businesses, are majority owned by women in Canada. 18 % Majority women-owned SMEs are significantly more likely to implement marketing innovations than men-owned SMEs, at 26.1% vs. 9.8%, respectively. 26 % Almost 90% of women entrepreneurs are self- employed rather than majority owners of incorporated businesses. 90 %
of broader societal issues related to gender equality and economic empowerment. Access to capital remains a significant barrier for women entrepreneurs, with limited funding options and investment opportunities available compared to urban centres. The lack of venture capital and angel investment networks on the Island can make it challenging for women to secure financing for their businesses, hindering their growth and expansion prospects. Moreover, balancing work-life responsibilities can be particularly challenging for female business owners on PEI, especially in industries with seasonal fluctuations or demanding schedules. Juggling business obligations with family commitments
PEI fosters a tight-knit community where collaboration and support among women entrepreneurs are highly valued.
Moreover, PEI’s thriving tourism industry and agricultural sector offer unique opportunities for female entrepreneurs to carve out niche businesses and capitalize on the Island’s natural beauty and resources. Whether it’s starting a boutique accommodation, a farm- to-table restaurant, or an artisanal craft business, women entrepreneurs leverage PEI’s distinct charm and local offerings to attract customers and differentiate their ventures in the marketplace. However, despite these advantages, female business owners on PEI also face challenges that are reflective
and personal priorities requires resilience, time management skills, and a strong support system. Despite these challenges, female business owners on Prince Edward Island demonstrate resilience, innovation, and determination in pursuing their entrepreneurial dreams and making valuable contributions to the Island’s economy and community. By fostering supportive networks and resources, PEI can empower women entrepreneurs to thrive and drive economic growth and innovation on the Island.
Source: (https://wekh.ca/wp- content/uploads/2023/06/ WEKH_State_of_Womens_
Entrepreneurship_in_ Canada_2023-X.pdf)
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WOMEN IN BUSINESS - COVER FEATURE
AWARD-WINNING REAL ESTATE WITH A PERSONAL TOUCH
By Katrina Geenevasen Photos Nicole Fairweather
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CLIENT TESTIMONIAL “I have been fortunate to have Thamara Paparoni act as my real estate agent for a few years now. Having both bought and sold houses through Thamara, I have always found her to be extremely professional, knowledgeable, and enthusiastic. Thamara knows her stuff and I highly recommend using her services.” -Pat
T hamara
“After living in 14 houses across three continents, my diverse life experiences provide me with a special perspective as a PEI REALTOR®,” says Paparoni. This extensive background gives her an understanding of the intricacies involved in making significant life changes, especially when it comes to buying and selling homes. “I see opportunities that others don’t because of my background in different countries,” she explains. “I think that is a good differentiator. Anyone can say they connect with people but most can’t say they see opportunities that others don’t because of their life experience.” Paparoni emphasizes the emotional dimensions of real estate transactions, highlighting her approach to client interactions. “I know what it takes to make major life changes and I understand the concerns, emotions and uncertainties that come with buying and selling homes,” says Paparon, who loves nature, animals (especially her dog, Axel), food, cooking and family time. Paparoni – who says the ocean called her home to PEI – explains that her personal experience helps her connect with her clients in a real and authentic way. “I’m very patient, and I never want to make anyone feel pressured to make a decision,” she says. Her strategy focuses on educating clients about their options, allowing them to process information and make informed decisions without feeling rushed or pressured.
Buying a home is already stressful enough, after all.
Paparoni’s path to becoming PEI’s trusted
Moreover, Paparoni’s involvement with the local community, particularly her role as one of the directors of the PEI Real Estate Association (PEIREA) and her participation in ethics and education committees, reinforces her dedication to the industry’s integrity. “I love serving in any capacity and definitely my heart is in it to help people anyway I can,” she says. For those looking to navigate the PEI real estate market, whether buying their dream home, exploring investment opportunities, or selling their property, Paparoni offers not just her expertise, but a partnership marked by genuine care, comprehensive knowledge and a commitment to achieving their real estate goals. “Life is all about perspective,” she says. “Keeping a positive attitude and outlook is my gas for my tank.”
real estate advisor is as colourful and diverse as the Island’s landscapes. From three continents to 14 homes, her journey showcases a pretty impressive knack for transforming both spaces and lives.
From Passion to Profession
Paparoni’s venture into real estate was a natural progression from her long-standing interest in buying and renovating properties. With nine years of formal experience, her specializations include assisting clients with the purchase or sale of homes and investment properties, with an eye for interior design, staging and negotiating deals that, at the end of the day, benefit her clients. The mother of three’s achievements? Rather notable, including receiving Provincial Realty’s 2019 Titanium Award, a prestigious recognition given to honour outstanding performance, dedication and achievement in the real estate field.
THAMARA PAPARONI PROVINCIAL REALTY 49 Pownal Street
It speaks volumes about her dedication and skill.
Charlottetown 902.316.1623
thamara.paparoni@provincialrealty.ca princeedwardislandhomesforsale.com
Making Moves Meaningful
Beyond her accolades, though, Paparoni’s journey from Ontario to PEI 13 years ago adds a layer of knowledge that’s hard to find.
WOMEN IN BUSINESS
In the heart of Charlottetown, Diane MacDonald, an expert with over 25 years of experience as a registered nurse, has carved a niche in the wellness industry through her venture, Youthful You Medaesthetics. YOUTHFUL you MEDAESTHETICS
By Alex Anuţa Photos Bobby-Jo Goudreau
T
he relocation to 1 Harbourside Access
to offer an expanded range of services but also reflects her commitment to creating a welcoming and comfortable environment for her clients. The introduction of advanced equipment like the TruBody by Cutera, which combines fat elimination and muscle building, demonstrates her dedication to offering cutting-edge solutions tailored to individual needs. MacDonald’s philosophy centres on treating each client as an individual, recognizing the uniqueness of their needs and desires. This personalized approach is evident in her consultation process, where she takes the time to understand each client’s goals and develop customized treatment plans.
MacDonald’s journey from a healthcare professional to a respected name in medical aesthetics is a testament to her passion, dedication, and unwavering commitment to her clients’ well-being. Her story is not just about the relocation of her spa but about the continuous evolution of her practice to meet the changing needs of her community. Youthful You Medaesthetics stands as a beacon of innovation, quality, and personalized care in Charlottetown, promising an ever-expanding array of services and treatments that cater to the holistic well-being of its clients.
Road marks a significant milestone in her journey,
not just geographically but in the evolution of her services and offerings. MacDonald’s transition from healthcare to medical aesthetics was driven by her passion for wellness and her recognition of the transformative impact of medical aesthetic solutions.
Youthful You Medaesthetics, established in 2012, was the
culmination of MacDonald’s vision, “I wanted to bring high-quality, effective medical aesthetic treatments to the community,” she said, “My approach to wellness is holistic, focusing not just on
external beauty but on the overall well- being of my clients.”
Her advice to those entering the beauty and wellness industry? “It’s important to focus on education, and the selection of quality equipment to achieve the best outcomes for your clients.” Youthful You Medaesthetics’ future looks bright as she continues to learn and embrace new treatments. The addition of services like PRP (platelet- rich plasma) therapy, mesotherapy, and training with exosomes points to her commitment to staying at the forefront of medical aesthetic technology.
YOUTHFUL YOU MEDAESTHETICS
Her extensive background in healthcare provided her with a unique perspective on the importance of quality, effectiveness, and personalized care in treatments, leading her to select only the best technology for her practice. The move to a more spacious, bright, and inviting location was a strategic step to accommodate the growing demand for her services and to enhance the client experience. This new space not only allows MacDonald
1 Harbourside Access Rd., Charlottetown 902.394.6500 youthfulyoumed@icloud.com www.youthfulyoupei.com
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WOMEN IN BUSINESS
Shelley Bell is a visionary who understands that beauty and hair styling are not merely about aesthetics but about expressing individuality and confidence. Her salon, Freedom Hair, embodies this philosophy, offering a sanctuary where clients can transform and find their unique style. Bell’s 40-year journey in the beauty industry began in high school when she was granted special permission to attend hair school. Early in her career, it was just a job, but her passion grew over time. She switched salons initially, then worked under a passionate hairstylist before opening Freedom Hair in 2002. As a colour educator for Goldwell in the 90s, Bell gained valuable knowledge and built lasting relationships. She This entrepreneur’s influence in the beauty industry extends beyond her technical skills.
FREEDOM HAIR INC. UNLEASHING
By Alex Anuta Photos Bobby-Jo Goudreau
emphasizes the importance of continual learning in the ever-evolving beauty industry. Competing and judging in hair competitions have been both rewarding and challenging for her. At her salon, Freedom Hair, the focus is on top-notch service, hair colouring, and providing convenient one-stop solutions for hair and aesthetic services. Bell advises newcomers to the profession to be humble, continuously learn, and understand the significant impact they have on clients’ lives. This expert’s career is a testament to her relentless pursuit of excellence and innovation. As a colour educator for Goldwell Atlantic, Bell not only honed her own skills but also inspired others in the industry. Her involvement in numerous competitions across North America reflects her dedication and artistic flair. Success in these competitions is not just a personal achievement for Bell; it represents her deep understanding of the art and science of hair styling. As a member of the Allied Beauty Association (ABA) Judging Program in Canada, Bell brings her rich experience and nuanced perspective to evaluating emerging talents. Her role as a judge is not just about assessing skills but nurturing the next generation of stylists. Her contributions to the PEI Hairdressers Association further highlight her commitment to maintaining high standards in the industry.
In her salon, Bell’s approach to beauty is holistic, offering a range of hair and aesthetic services to meet the diverse needs of her clientele. Beyond her salon, Bell’s role in the industry extends to being a leading spokesperson in PEI, a position she’s honoured to have held for nearly 30 years. Her tenure as president for most of this time has allowed her to build enduring relationships with beauty providers across PEI and the Maritimes. As the Exam Chair for the last eight years, Bell’s commitment to the Association reflects her dedication to excellence and collaboration within the beauty industry. Bell’s journey in the beauty industry is ongoing. Her enthusiasm for learning, teaching, and innovating continues to drive her. She remains a source of inspiration for aspiring stylists, demonstrating that success in the beauty industry is rooted in passion, hard work, and the ability to adapt to change. Lastly, her story is more than a career biography; it’s a narrative of passion, resilience, and innovation. Her journey inspires not just those in the beauty industry but anyone who aspires to turn their passion into a successful career. Shelley Bell embodies the spirit of a true artist and entrepreneur, making her a celebrated figure in the world of beauty and style.
TOP LEFT: Freedom Hair owner, Shelley Bell, consults with a client MIDDLE: (L-R) Freedom Hair team, (seated): Beryl Dennis, Alexander Egorov, Micheline Younker (standing): Krystal Clarkin, Shelley Bell, Kara Bell RIGHT: Spa teatment room
FREEDOM HAIR INC.
532 North River Road, Charlottetown, 902.566.4876
freedomhair532@yahoo.ca www.freedomhairinc.com
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WOMEN IN BUSINESS
A project of RDÉE Île-du-Prince- Édouard, Solution Succession is partially bilingual. It offers French- language workshops, seminars and networking events for women planning to purchase a business or take over a family business. On the other hand, coaching and training–the core offerings of the program–are available in both French and English. MAKING WOMEN’S ENTREPRENEURIAL DREAMS A REALITY T aking the plunge into business ownership Solution Repreneuriat | Solution Succession Launches in PEI By Crystal Smith Photos Courtesy of RDÉE
can be overwhelming. Where can you turn for answers when you’re not even sure what questions to ask or what challenges you might face along the way? For women in PEI, a new program is here to help. Solution Repreneuriat | Solution Succession launched in February, 2024 with the goal of guiding women through the process of acquiring and operating a business. Although new to the Island, the program has been operating since 2019 in New Brunswick where it has had tremendous success, with 200 women completing the program in its first six years. Similar programs are also being offered to women in Newfoundland and Labrador, Nova Scotia and Saskatchewan.
Training consists of three levels covering different stages of business acquisition: Level 1 is for women thinking about buying a business and helps with choosing a business and developing a business plan; Level 2 is for those seeking to secure financing and negotiate a purchase; and Level 3 is designed for new owners who need advice transitioning and integrating into their recently acquired business. Sessions are conducted online and participants receive a certificate upon completion of each level. “Although we recommend doing all levels, participants can choose to start at any level, depending on where they are in their project,” says project manager Jacinthe Lemire. For more in-depth advice, coaching connects budding entrepreneurs with mentors and experts in fields like operations, management, marketing,
“With the aging population, there is a growing necessity for entrepreneurs to acquire businesses on the Island.”
- Jacinthe Lemire
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communications and finance. All coaches are based on the Island and know the business landscape very well. In PEI there is a shortage of programs designed for individuals seeking to purchase a business, yet the need is great. “With the aging population, there is a growing necessity for entrepreneurs to acquire businesses on the Island,” Lemire says. More specifically, there is a need for programs for women entrepreneurs who face numerous challenges when moving into the role of business owner. “Gender bias and stereotypes in the business world can affect access to funding and networking opportunities, and credibility,” Lemire notes. A program like Solution Succession makes all the difference by providing connections to networks and resources tailored to women.
The connections don’t stop there. RDÉE offers another tool that brings together entrepreneurs looking to sell their business and those looking to buy. The SME Succession Hub | Carrefour relève PME, which also originated in New Brunswick, provides links to businesses for sale and experts in business transfers. It is available to all current and prospective business owners on the Island. “Buying a company means you can be an entrepreneur and enjoy success right from the start,” says Lemire. “Solution Succession provides the support women need, every step of the way.”
RDÉE Île-du-Prince-Édouard Project leader : Jacinthe Lemire 902.388.1472 jacinthe@rdeeipe.org www.rdeeipe.net
WOMEN IN BUSINESS
A Healthier Community, A Healthier You
By Katrina Geenevason Photos Millee McKay
As the sun casts its first light over Prince Edward Island, a vision for a healthier future awakens within the heart of The Quaich Inc., a local business with an international reach. Patsy Beattie-Huggan, the founder, stands at the forefront of this transformation, steering her organization towards a horizon where health is not just the absence of illness, but a vibrant resource for community and personal empowerment.
W ith an unwavering intention, The Quaich Inc. has carved a niche in the global health landscape, blending local insights with international reach. commitment to fostering innovation with social “The Quaich was born from my personal and professional journey, and given a Gaelic name meaning ‘Cup of Friendship,’” Patsy Beattie-Huggan begins, tracing the organization’s roots back to 1998. The Quaich Inc. focuses on initiatives that impact healthy communities and system change, promoting a health promotion philosophy and action on the determinants of health. “Our approach transcends academic definitions, promoting a spirit of caring, respect, social justice and a passion for collective leadership and learning together to solve societal problems,” Beattie-Huggan explains. At the heart is the Circle of Health©, a revolutionary health promotion framework developed in PEI that integrates western and Indigenous concepts and takes a holistic approach to addressing complex issues. From local vision to global reality, the approach has had impact, notably influencing medical education in Serbia, intersectoral action in Brazil, online study in Germany, as well as education, research and practice initiatives in Canada. A major challenge in health promotion today, as identified by Beattie-Huggan, is the interpretation of ‘health’ itself — often seen merely as the absence of illness rather than a resource for living. The Quaich Inc. addresses this challenge by advocating for a shift in the understanding of health as a balance of mental and physical health, nurtured by social connection and impacted by the context in which we live. Innovation is key to The Quaich Inc.’s strategy to enhance public health outcomes. From initiating the Atlantic Summer Institute on Healthy and Safe Communities (ASI) in 2003, to partnering with universities for online education, the company continually
▲ (L-R) Patsy Beattie-Huggan and Ellen Theuerkauf
innovates to broaden its impact. The Circle of Health framework is integral to their consulting, training and e-commerce initiatives, fostering a values-based approach to health promotion with clients and the company itself. “Our staff are empowered to develop a range of skills and select career paths which draw on their talents, benefiting both themselves and the company. This approach emphasizes the interconnectedness of personal well-being and professional growth,” she adds, highlighting her commitment to fostering a workforce empowered to participate in the knowledge economy and in life. Staying ahead in adapting to global health trends involves participation in international conferences, committees and continuous learning. “We engage with diverse stakeholders, read extensively and utilize various information sources to inform our strategies and services,” Beattie- Huggan notes, emphasizing the importance of a broad perspective. Tailoring services to meet diverse needs involves relationships, understanding desired outcomes, mixed methods, and maximizing online platforms to connect staff and support clients remotely. The Quaich Inc. strives to influence health policy through its broad networks and knowledge base, contributing to local initiatives such as establishing 211 services on
PEI and facilitating regional policy collaborations, such as the ASI policy brief for upstream investment in infant, child and youth mental health promotion. Looking forward, The Quaich Inc. will celebrate the 20th anniversary of the Atlantic Summer Institute and expand online education initiatives, remaining open to new opportunities for advancing its mission. Beattie-Huggan concludes, “Through advocacy, partnerships, policy collaborations and capacity- building initiatives, we are promoting investment in communities as it benefits individuals and also creates resilient and thriving societies.” Join The Quaich Inc. in their mission to promote holistic health, empowerment and social justice across communities. Engage with their expertise to navigate the complex landscape of public health and become part of a movement towards a healthier, more equitable world.
THE QUAICH INC.
Charlottetown 902.894.3399 info@thequaich.pe.ca thequaich.pe.ca
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ZENAIDA SALDANHA SELLING HOMES WITH PASSION w
It was PEI’s green fields and breathtaking beaches that inspired REALTOR® Zenaida Saldanha and her family’s move to the island from Dubai in October 2019. Saldanha says it was the “warm hospitality of the East Coast, the ease of doing business, the overall safety, quality, systems and processes here, and the opportunity to grow and enjoy a quality of work and life balance” that encouraged her and her family to make the life-changing move to the Island. Once they settled into their new home, “We were welcomed warmly by our wonderful community at Indian River,” says Saldanha. From then on, Saldanha says it has been an “awesome journey” following her heart and joining the Century 21 Team in Summerside as a licensed REALTOR®. “I love discovering new homes, creating new builds, interior design and decor with innovative concepts, and enjoying the creativity,” she shares. “That, along with my previous experience in home ownership and rentals back home enabled me to pursue a career in this field. Real estate to me is the keystone of stability and freedom.”
When it comes to what Saldanha loves most about being a realtor, her answer is simple: her clients. “People are at the heart of what we do,” she says. “For me, my clients’ needs are my priority. Right from the time they arrive on Prince Edward Island, or I meet an Islander at their doorstep with the first handshake, to understanding their story, their need for real estate, to then researching the best options according to their preference, taste and style. To guiding them with the comparative and best financing options (through finance partners,) to finally showing them the pathway to reach their need or goal, I am passionate and excited about every step of the process.” Saldanha speaks from personal experience. Having migrated from Dubai, she knows firsthand about what’s involved when it comes to immigration and settling in Atlantic Canada. “We understand the processes involved in these various situations and are able to guide our clients who are settling in from diverse parts of the world,” she says. It’s Saldanha’s inside knowledge and passion for the Island coupled with her experience with home design that
helps set her apart from other realtors. Saldanha and her husband not only built the current home where they live in Summerside, but also designed their home in the architecture and contemporary style of what they were looking for. “We understand a client’s unique needs whether these might involve different design concepts or interior design choices, as we have walked down the same path towards finding our own niche with real estate.” And when a customer or client’s home is sold or when they find their dream home? Saldanha says it’s a feeling that cannot be described. “It is a great sense of contentment felt by the heart! It’s a delight.” CENTURY 21 Norththumberland Realty (1987) Ltd. Summerside 902.598.7073 zenaida@century21pei.com zenaidasaldanha.ca
By Brianne Hogan Photos Millee McKay
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