“I wanted to come up with a piece of jewellery representing the island that people would feel proud wearing.”
- Craig Norton
For Craig Norton, of Nortons something that is truly important to him. As the third generation to work in the family business, Craig is following in his father, Peter’s, and his grandparents, Fred, and Lois’ footsteps of providing the island with fine jewellery and precious gemstones. Craig began working at Nortons Jewellers fresh out of school and has been learning the trade through educational courses, mentoring and hands-on Jewellers Ltd, designing jewellery that has meaning and integrity is training. Several years ago, Craig spent a few months apprenticing with a master jeweller on Salt Spring Island in BC. It was here that he would acquire and hone his skills working at the jewellery bench, learning how to make custom jewellery, setting diamonds and doing jewellery repairs. Two years ago, Craig was inspired to design and create a tribute necklaces to reflect the love and passion people have for Prince Edward Island. Said Norton “I wanted to create an original piece of jewellery that would resonate with locals and visitors. I know that PEI holds a special place in the hearts of those who live here, those who come from here and those that want to be here. With that in mind I began thinking about a modern piece of jewellery that
would represent the Island and make the wearer feel a sense of pride.”
The completed necklaces are perfectly scaled to PEI’s recognizable shape and size. The necklaces are available in gold, rose gold or sterling silver making them completely customizable and personalized to the wearer. They are also available with a certified Canadian diamond. Said Norton “The response to these necklaces has been overwhelmingly positive, people love them and love wearing them. They are pretty and a perfect necklace for any occasion. Not only can customers choose their desired choice of metal they can choose whether they want a diamond or not making them available in a variety of price points, starting at $89. I feel that people are now and will forever be sentimental for Prince Edward Island and its charm, especially given the last year we have lived through.” Visit Nortons Jewellers to buy your necklace and to check out their vast array of fine jewellery, diamonds and precious stones.
Mention you saw our PEI necklaces in PEI Living and receive 10 per cent off. Islanders supporting Islanders.
Where islanders get engaged
Nortons Jewellers Ltd. 160 Queen Street, Charlottetown 902.894.3922 www.nortonsjewellers.com
SUMMER 2021 www.pei-living.ca
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