MEET THE TEAM
A PASSION FOR CREATING BEAUTIFUL SPACES
It takes a team of creative people and almost three months to get each edition of PEI Living to your coffee table. In the upcoming issues we thought it would be fun to introduce you to the minds behind the magazine. PEI Living wouldn't be possible without the passionate dedication of everyone involved.
Q&A with Susan Snow, Home Editor
Q. How do you choose the content for the Home & Cottage section of the magazine? Since the magazine is published quarterly, it makes sense to create content that is relevant to the season. We strive to include new and fresh design perspectives, easy to do DIY projects and feature local homes that inspire the readers. Our ultimate goal is to provide content that is engaging, beautiful and consistent. For example, the summer issue is the perfect time to highlight a charming cottage and create a seasonal DIY project. Q. What does it take to go from idea to printed pages? Initially I develop ideas for the issue, then the publisher and I meet and brainstorm to form a cohesive plan of work that needs to be completed in order to meet the publishing deadline. The plan includes stories and articles that need to be photographed, written and then produced as magazine pages. When the content is finalized I schedule the photography shoot(s) which include staging the property. After the photography is completed, the graphic designer and I collaborate on the page layout, including choosing the images; selecting the font style; and deciding on a colour scheme. When the first draft of the layout is completed the page files are emailed to me and I write the copy. The pages usually go back and forth several times as the layout is adjusted, tweaked and edited. Once this work is done and the final layout is approved it is ready for publishing when the entire magazine is completed.
Q. What plans do you have for the Home & Cottage section? I’d like to include an "ask a designer" page where readers can contact me with home design questions. Q. What is your favourite space in your home? My favourite space, when the weather permits, is definitely outside puttering around in my flower and vegetable gardens. Being outside and nurturing plants gives me a huge sense of calmness, achievement and gratitude for Mother Earth.
Photo: LaVie In Pictures
Q. How did you become Home Editor of PEI Living? Throughout my career and with my interior design business, Moving Designz, I have kept busy creating and contributing content for various media and publications. I started following PEI Living Magazine after I picked up a printed copy and in 2018 the publisher, Jacqui Chaisson, approached me to take on the role of home editor, planning content for the Home & Cottage section. I have always loved the saying “when opportunity knocks answer the door."
Email PEI Living's home editor, Susan Snow at susan@pei-living.ca
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www.pei-living.ca SUMMER 2020
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