was when I created my lifetime business motto: “Your happiness is my goal” and now as a real estate team our motto has become “YOUR HAPPINESS IS OUR GOAL.”
WHAT IS THE IMPORTANCE OF HELPING PEOPLE FIND THEIR HOMES? When I’m helping people find their home here in PEI I’m not only helping them find a house, it’s a place where they’re going to have a “full lifestyle.” It’s exciting to feel like I am truly helping people reach their goals, build the lifestyle they desire...beyond the house they buy as it’s the building of a community.
TELL US ABOUT WORKING WITH ROYAL LEPAGE?
Royal LePage is my real estate family. Royal LePage is a Canadian real estate company with over 18,000 Realtors® in Canada. Royal LePage sells over one-third of all homes in Canada and locally we have a brand-new office located at 87 John Yeo Drive in Charlottetown. Because we have such a large network of salespeople it drives a lot of traffic to our advertising. Royal LePage Carriage Trade Luxury Properties harness the power of international exposure by providing exclusive marketing tools that generate branding and elevate appeal. Many of my listings receive this designation which helps find the right buyer for luxury property listings, this is exclusive to only Royal LePage. Locally, the owner of Royal LePage Prince Edward Realty is the most supportive Real Estate broker/ owner and is dedicated to ensuring our needs are met along with our fantastic administrative staff! We as a team are thrilled to be part of this professional company.
HOW HAS THE CURRENT HOUSING MARKET AFFECTED YOUR WORK?
The current housing market in PEI, where do I even start? PEI has never seen a market like this in the entire history of this beautiful province. Pricing has seen an increase unlike any increase in the past. Last year the average price increase was about a 20 per cent increase from the previous year. The housing market has most certainly affected my business as many clients are coming and buying from other provinces and I’ve helped so many people coming specifically from Ontario. The buyers coming from Ontario I really understand because I used to work in that market. I understand the differences between Ontario and PEI which has been extremely helpful in this market. The one thing about real estate that never changes is the fact that it goes up and down and up and down and as a lifetime realtor you learn how to work within every market. Because I have had so much experience with large fast-moving increases from many years working in the Ontario market, I have the experience to help buyers and sellers navigate through this market that has now come to PEI. People can often underestimate the importance of having a highly skilled experienced negotiator like myself working for them when listing a property for sale. We are now seeing a high chance of multiple offer situations. These types of negotiations require skill and expertise to ensure you can max out financially and don’t miss an opportunity without any missteps. I am here to help you navigate these decisions and the ever-evolving real estate market.
▲ (standing) Kelly Reddin, (seated L-R) Andrea Bright, Melanie Shaw
WHAT IS YOUR APPROACH TO BUSINESS?
This is a lifetime business for me. Everything I do on a day-to-day basis revolves around ensuring I make good business decisions, commitments, and sometimes sacrifices to be able to work with your schedule. Along the way, I ensure that I help people in a very professional, elevated, and structured manner that brings top results. Real estate and specifically helping people sell or buy their personal residence can often become an emotional and sometimes stressful experience. My job is to help my clients by educating them and guiding them through the process with knowledge and understanding that helps at a high level.
Shaw
TEAM
WE BELIEVE THAT YOU DESERVE AN EXCEPTIONAL REAL ESTATE EXPERIENCE
Melanie Shaw - The Shaw Team Royal LePage Prince Edward Realty 87 John Yeo Drive, Charlottetown 902.213.5235 melanieshawhomes@gmail.com www.shawhomes.ca
TELL ME ABOUT “YOUR HAPPINESS IS MY GOAL?”
Goal setting has always been and will always be a huge part of any sales industry. During my many years of intense real estate training, I realized that goal setting was important, but I also realized that my goal was always and still is about creating that happiness for my clients. When I had this realization that
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