Following Her Dreams
STORY THORBURN PHOTOGRAPHY
Owner/Operator
Story Thorburn Sheidow
Contact Information
902.313.0359 contact@storythorburnphotography.com www.storythorburnphotography.com
“I find marketing so fascinating and exciting.”
W hen Story Thorburn Sheidow decided to pursue a career in photography and marketing consulting just one year ago, she knew that passion, hard work, and focus would be essential. Thankfully for Sheidow, she’d spent her entire career, over 20 years, managing the businesses of others. As a teen, Sheidow was drawn to the arts. After high school, she approached her parents about enrolling in the Photography Program at Holland College. Her mother, feeling uncertain, persuaded her to take something more “employable”, and she enrolled in the Marketing and Advertising Management Program at ATHI. “I fell in love with the science of marketing,”says Sheidow. Once she had finished, she left the Island to chase her dreams in the big city of Halifax.
It was there that she first explored photography. “I would sneak into the darkrooms at NSCAD with my friend Paul,” she said. “He taught me everything I know about film.” She learned how to shoot and develop her own film, and even began to set up a darkroom at home. As time passed, her career quickly led her down the path to management, running several successful businesses over many years. After the death of her father, she moved back to the Island. Sheidow eventually become the editor-in-chief of PEI Living Magazine, and it was there that she revived her passion for photography,
strengths, she began Story Thorburn Photography & Marketing
Over the course of four private sessions, Sheidow works with clients to improve on their unique branding, marketing, and social media content, teaching them hands-on skills and organizational techniques to not only improve marketing strategies, but also streamline workflow. Then, she tops it all off with a professional photo session. To Sheidow, it’s a passion project. “I find marketing so fascinating and exciting,” she says. “And I absolutely love helping people. With online marketing being more important than ever, it’s hard decipher it all. That’s where I come in!”
gaining an immense amount of experience in those four years.
After the birth of her second child, she decided to pursue self-employment. Building a business focusing on her
By Alana Lauren Photo Story Thorburn Photography
SPRING 2022 www.pei-living.ca
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