Converter Outlook: Part I (CONT’D FROM PAGE 26)
“People will return to retail in the second half of the year. Restaurants (what’s left of them) will jump in summer. The basic goods we all bought will remain in our pantries, closets and attics for the next two years as we will begin to shop for things we haven’t been able to for a year or more. We will return to a different normal after the first quarter of retail bliss. The “Ugly American” will come crawling out of the rocks into the light after a hard January and February. “Although some of us will remain in hiding and some of us will refuse the vaccines for whatever reason. Some could see a self-demise. Things like jewelry, cosmetics, anti-aging products and accessories will be hunted down because we will be “going out” again. Outdoor essentials for travel will be sought after. Even cocktail dresses and shoes for style (not slumpy comfort) will be bought. We will again be poised for that “night on the town.” “Retail will come back with a vengeance in the second half of the year, albeit different, as it will be complemented with scaled-down offerings, but those that are cherished and sought after. We love to shop! We love to eat out and be served! We love to travel! We are so thirsty for that night out of bonding with other humans! “Theaters, concert halls, ballets, operas, and sports venues will all come back. Culture will be reintroduced into our lives again. So, what does this mean? Online purchas-
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January 11, 2021
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