Nurse Retention

RETENTION AND CAREER SATISFACTION PROGRAM Nursing Professionals

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THE POWER OF PROFORMA TO INCREASE RETENTION

This proven program was designed to increase the retention and career satisfaction of nursing professionals and decrease overall recruitment costs. The promotional products chosen for this program were selected to help facilitate engagement, improve morale and enable employees to be more efficient throughout the work day. Promotional products remain less expensive per impression than most other forms of advertising. The investment in ad specialties is modest, more targeted and allows for much greater levels of interaction with consumers than other forms of advertising. This illustrates the power of promotional products: • 83% of respondents like receiving a promotional product with an advertising message • 88% recalled the advertiser • 82% own 1 to 10 promotional products • 53% use promotional products once a week or more Promotional products can play a key part in your comprehensive employee retention program with a core focus on the following: • Reducing employee turnover • Improving morale through better onboarding and ongoing appreciation methods With our comprehensive recruitment and retention program and a solid understanding of your organizational needs, we can help you too! Stats provided by Promotional Products Association International

The average turnover rate for bedside registered nurses has risen to 14.2% nationally. *KPMG

It costs approximately $82,000 to replace a nurse. *Journal of Nursing Administration

The average time to fill a nursing vacancy was 68 days in 2015. *NSI

The typical turnover expense in a 300 bed facility is reported to be $4.4 million annually. *KPMG

The key to increasing nurse retention and career satisfaction is first recognizing the problem and challenges they face on a daily basis, then identifying and implementing a solutions to help reduce or resolve those issues and inefficiencies.

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Working with our client, we looked at the daily activity of nurses to identify ways to ease stress, improve efficiencies and keep them energized throughout the day with the use of promotional products. Coffee is the preferred kick-start to most nurses’ shifts. As they navigate their day, they need to stay hydrated and nourished to ensure a high level of performance. As nursing is a hands on job, it is also important to stay physically fit. Therefore, we offered the hospital’s nursing staff an assortment of drinkware styles, health trackers and insulated food storage options to help prepare and equip nurses to manage an often busy and stressful day in the hospital. Technology has transformed today’s hospital environment. The use of tablets and smartphones has become critical for managing patient care and schedules. We recommended to our client a variety of tech items to help the hospital staff stay connected and organized while on the go. These items include powerbanks, ear buds and a variety of bags to help carry their necessities. Over a six-month period, a new product was given out each month at their staff meetings to build morale and increase engagement. The items were branded with the hospital name and an inspirational message. The items were strategically selected and purchased prior to the kick-off of the program. We inventoried the future giveaways and worked with the hospital’s HR department to ensure on-time delivery of each gift. The high costs of turnover for each nurse who leaves can seriously impact a hospital’s bottom line. In fact, the average hospital loses approximately $4.4 million per year to turnover, yet fewer than half of hospitals have a retention strategy. When nurse turnover is high, morale, patient care and recruitment suffer which continues to pose a challenge for hospital administrators as the economy improves. Our client was facing this challenge head on and chose to work with us to develop a solution.

SOLUTION

RESULTS

The retention program was viewed a success as the hospital experienced a reduction in turnover by 20%, resulting in a savings of nearly $500,000. By providing the nursing staff with products selected to improve their daily efficiency, while recognizing the contributions the nurses were making on a daily basis, job satisfaction increased. This resulted in a more energized team environment and ultimately reduced costs.

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NURSING PROFESSIONALS RETENTION & CAREER SATISFACTION PROGRAM

ONBOARDING KIT

Stay Energized

Stay Connected

Stay Organized

#5220

#60075

#70203

EMPLOYEE APPRECIATION

Stay Fit

Stay Nourished

Stay Strong

#60070

#70360

#9088

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DRINKWARE ASSORTMENT: STAY HYDRATED

Thirst Flip-Top Tritan Water Bottle - 20 oz.

Bobble Infuse Hydration Bottle - 20 oz.

50151 Fern

50152 Sugar Plum

50153 Surf

60801 Seattle Gray

60802 Apple Green

60803 Red

50150 Peacock

60800 Royal Blue

Bobble Insulate Hydration Bottle - 15 oz.

Oasis Double Wall Stainless Bottle - 17oz.

50251 Peacock

50252 Sangria

50253 Stainless Steel

50254 Mint Green

60051 White

60052 Stainless Steel

50250 Polar

60050 Black

Thermos ® Connected Hydration Bottle

with Smart Lid - 24 oz.

Add inspirational messaging!

80231 Turquoise

80230 Smoke

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DRINKWARE ASSORTMENT & FITNESS PRODUCTS: STAY HEALTHY

Thermos ® Sipp ™ Travel Tumbler - 16 oz.

Commuter Double Wall Stainless Tumbler - 14 oz.

80005 Black

60076 Stainless Steel

60075 Copper

Get Fit Health Tracker

70361 White

70360 Black

Fuel Tritan Shaker Bottle- 19 oz.

60070 Black

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FOOD STORAGE PRODUCTS: STAY NOURISHED

Link Lunch Cooler

Celebration Party Cooler

9413 Royal Blue

9414 Red

9412 Seattle Grey

9186 Royal Blue

9187 Red

9188 Apple Green

9189 Seattle Grey

9185 Black

Thermos ® Dual Compartment Food Jar - 16 oz.

The Edge Cooler

9292 Royal Blue

9293 Red

9291 Black

80165 Stainless Steel

Celebration Party Cooler

Igloo ® Glacier Cooler

9186 Royal Blue

9187 Red

9188 Apple Green

9189 Seattle Grey

9051 Steel Blue

9053 Santa Fe Red

9185 Black

9050 Gunmetal

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FOOD STORAGE PRODUCTS & BAG ASSORTMENT: STAY NOURISHED & ORGANIZED

Islander Wheeled Cooler

Vertex™ Party Cooler

9228 Royal Blue

9227 Black

9566 Royal Blue

9565 Black

Igloo ® Juneau Backpack Cooler

Heritage Supply ™ Catalina Cotton Tote

1501 Natural Red

1500 Natural Navy

9088 Gunmetal

Avenue Business Tote

Windjammer Tote

1366 Royal Blue

1367 Red

1368 Apple Green

1691 Royal Blue

1692 Apple Green

1693 Purple

1365 Black

1690 Black

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BAG ASSORTMENT: STAY ORGANIZED

Sprint Sport Cinchpack

Add inspirational messaging!

4864 Royal Blue

4867 Turquoise

4863 Black

Wave Sling Bag

Century Sling Bag

5221 Royal Blue

5222 Red

5223 White

5221 Royal Blue

5222 Red

5220 Black

5220 Seattle Grey

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TECHNOLOGY ASSORTMENT: STAY CONNECTED

Brookstone Ceramic Earbuds

3265 White Gold

Mighty Mini Bluetooth ® Speaker

Bolt Ear Buds with Mic and Volume Control

4001 Black

4002 White

4003 Royal Blue

4004 Green

4065 White

4060 Black

Brookstone ® Surge Power Bank 200 mAh

Brookstone ® Boost Power Bank 4000 mAh

70275 Black

70276 White

70277 Blue

70296 White

70295 Black

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Completely Custom Product

Interior features organizational pockets for laptop, clothes and more!

AWARD-WINNING BRAND PROMOTION Proforma is the leader in the printing, promotional products and packaging industries with a creative edge to add impact and value to your programs. We provide the most innovative and cutting edge product and service solutions through more than 750 offices across the globe. Connect with us today.

Insulated compartment

Your Brand. Delivered. From concept to delivery, we’re your One Source with Infinite Resources.

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