Marcus Vaden Law July 2019 501-354-4577 07.19

Smarter Marketing, Better Results 4 Free Resources to Boost Your Marketing Tactics 600 South German Lane, Suite 102, Conway, AR 72034 • 501-354-4577

Arkansas Small Business and Technology Development Center I recently found out about this

Over the past year, several small-business owners have asked me the same question about marketing:“What should I do first?”Here at Marcus Vaden Law, our unique experience and years of research have given us a pretty good grasp on where to begin and how to keep momentum once you have it. Marketing can make or break your growing business. No matter what level you are and what your ultimate goals are, knowing the right programs to turn to can give you the footing you need to achieve success. With that in mind, I thought it would be helpful to put together a list of some of the FREE resources I currently use to boost our business. tool to help people find your business to begin with. Without brand visibility, you’d be hard-pressed to stand out in your crowded marketplace. If you choose not to utilize this tool, people won’t be able to easily find your company. To get started, you simply need to make an account. You will then be able to enter your contact info, hours of operation, and any other information you want your potential customers to see when your name pops up online. When people Google your business’ name, it will now appear as one of the first results online under the search bar. The more reviews you have, the higher up on Google your name will appear. This builds trust with the clients who are coming to your business blind, so make a good impression when you get this new venture underway! Google My Business I can’t stress this one enough. Google My Business is an extremely useful

behavior with your meme posting. Facebook is a great tool to engage with your customer base, and it also allows you to easily post your products, highlight your services, create ads, and analyze important consumer data.

through the Conway Chamber of Commerce, and I am a big fan. The ASBTDC is a university- based economic development program that assists entrepreneurs, both new and seasoned. Their consulting services have no costs for Arkansas small businesses. This helpful organization will assist you in your market research, financial planning, business plans, and so much more. This is a great step for those of you who have been in business for a while without successful marketing. You simply tell them who your target demographic is, and they will show you where those specific people live and where you should be advertising.

Canva Canva is an online software that allows for easy and eye-catching

graphic design. I’m not a graphic designer by any means, so I love Canva because the templates are already created for you and are already sized to whatever scale you want. If you need to create business cards, you can just load the template, customize your design, and print in whatever size you want. We’re happy to help our clients in any way we can. We never get tired of answering questions! If you have any thoughts or concerns on anything from your legal questions to your marketing plans, feel free to reach out and give us a call at the number above.

Facebook It is so important to develop your presence on Facebook. You will

want to create a business page that is directly associated with your personal page. Let your potential customers see the person behind the brand — that means being on your best

-Marcus Vaden

Ask Griz The Legal Lab!

injuries is crucial to keeping your attorney updated. Include the date, the aches and pains you experience, how the injuries are affecting your daily activities, the doctors you see, etc. The more detailed, the better! We are just a phone call away at 501-354- 4577. Make sure to mention that Griz told you to call, and we’ll answer whatever questions you may have.

Hi, my name is Griz. I’m the legal lab. I work pro-bone-o for my dad, Marcus. Today’s topic is auto accident documentation. If you’re injured in an accident, keep a journal. Keeping a journal throughout your recovery process is a good idea. Keeping record of all of your

Marcus Vaden Law’s Communication Policy

We would love to take each call that comes through our office; however, to maintain an efficient workplace and ensure you get undivided attention, we ask that you schedule an appointment in advance to speak with your

attorney. Please feel free to contact the paralegal on your case for questions concerning routine matters or other inquiries, as we have an experienced team standing by to help you. | 1

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