Board Converting News, March 21, 2022

Bay Cities Introduces Creative Services

Bay Cities’ extensive experience in design and manufac- turing enables it to address challenges in production early on. The company brings a creative, retail-focused mindset with the tools and experience to increase its customers chances of success in retail. Bay Cities implements sustainability practices and procedures. From concept to completion, Bay Cities is a brand partner with a strong understanding of major re- tailers, shopper marketing, and supply chains, while also being an advocate for the environment. Customers can expect in-depth market research, key messaging creation, concept boards, and expanded 3D modeling, as well as the use of eco-friendly materials and conscious distribu- tion that benefits both the client and the environment. “Our Creative Services offerings provide an agen- cy-style creative experience. Through strategic research and consultation, we create designs to grow our custom- ers’ brands and stand out in the retail landscape,” said Ryan Crook, Senior Marketing Designer, who is leading the Creative Services initiatives. Bay Cities understands the importance of sustainabil- ity. We pride ourselves on working with environmental- ly-friendly products and to create the best solutions for ourselves and our partners. The company has an internal green program, which focuses on being proactively envi- ronmental in all that we do while helping us reduce oper- ating costs. It encourages our employees to be more envi- ronmentally conscious and more efficient, too.

Pico Rivera, California based Bay Cities, one of North America’s most innovative packaging and design compa- nies, has announced the expansion of its in-house design offerings with a full-service creative program to handle the creative needs of a brand looking to strategically design displays and packaging.

For more than 60 years, Bay Cities has been a leading creative packaging and display partner to brand marketers, retailers, and e-commerce companies. Backed by its team of in-house experts, this new offering provides strategic creative direction for point-of-sale displays and packaging.

20 March 21, 2022

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