HOSPITALITY DOCTOR
HOSPITALITY DOCTOR
The Hospitality Doctor Max Hitchins
The last 18 months have been tough for most people in hospitality and tourism. While it seems Covid is now in the ‘rear vision’ mirror, the next 18 months will still be tough. With that in mind I’d like I’d like to make you an ‘offer you can’t refuse!’ As I watchedCovid begin its’ ‘attack’ on theworld in 2020, I decided to gather ideas to help the hospitality and tourism industries recover from the Covid calamity. I approached international and local mentors, friends, colleagues and super professional operators, asking for clever strategies and ideas they had seen around the world. I collected video clips and stories telling of innovative thinkers in many countries. I incorporated all of these into an eBook titled “Post Pandemic Thinking for Hospitality and Tourism.” These clever strategies and ideas can be adopted and adapted to help you in the challenging times ahead. I happily tell the eBook is proving to be a ‘best seller’ around the world. Now, the offer you can’t refuse! I want to give YOU a FREE copy! As a proud and patriotic Aussie, I have spent almost my entire life my time in hospitality and tourism. I love these industries and have shared ideas at conferences, conventions and collections of H&T Industry people. (See HospitalityDoctor.com) I am deeply disappointed to hear Covid has already, or will soon wipe out 30 per cent of hospitality and tourism businesses around Australia. Hence, I want to do anything I can to stop or steady the carnage. The one beneficial thing Covid forced upon us is the use of QR codes. Eighteen months ago, very
few people knew what a QR code was or how it worked! Now, everyone in the world knows what they are and how they work. (Thank you Covid!) With it I am now able to invite you to download Post Pandemic Thinking for hospitality and tourism simply by accessing the QR code on this page. The eBook can be stored on your computer or mobile phone in seconds. Simply take out your smart phone and hover it over QR code. (If you have any problems… ask a teenager for help). The stories, ideas and strategies are designed to motivate and help you be creative. Feel free to adopt and adapt them as you see fit. Can I suggest you involve your staff when perusing the pages looking for ideas to suit your business. Perhaps you might pass it onto your staff and ask them to find five ideas they think could work in your place. In the eBook you will find information about: post pandemic door handles invented in Lithuania, Spain - life after lockdown, Lithuania’s gift certificates, how Kansas (USA) is targeting millennials, working women’s Wednesdays in the USA, a Swedish hotel solution, world’s most unusual restaurant in Taipei, using Tik-Tok as a marketing tool, the greatest management skill of all, Government help available, a putting green in a pub, hotel recovery guide, database strategies, germ killing robots, the 2x2x2 principle to double profits, three black boxes of marketing and endless opportunities to find
ways to get customers and clients to ‘celebrate’ at your place. ADDED BONUS: (FREE to Aussie operators) it is going to take some time for hospitality and tourism to get back to normal (whatever that new normal might be!) Hence, at the end of each quarter in 2022, I will send you updates from around the world, to keep you in touch with trends and opportunities. For example, this recent case study titled: Hospitality Industry Challenges and Opportunities in 2022 can be seen here: https://linchpinseo.com/common-challenges- facing-the-hospitality-industry/ I look forward to continuing to supply you with information from around the world to help recover from Covid… with a smile on your face.
Max Hitchins - The HospitalityDoctor HospitalityDoctor.com max@hitchins.com.au
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Hospitality Review: October 2021 37
Hospitality Review: October 2021 36
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