Take a look at our June newsletter!
2023 JUNE
A New Tool to Stop Price Shopping You CAN Beat Amazon!
I have a love-hate relationship with Amazon. On the one
bestselling products across 15 brands. I designed the catalog specifically for your waiting room. You can put a few copies there for patients to look through, and inside, they’ll find highlights for every product — without the pricing. You can demonstrate the product to your patient without worrying about the dollar-based competition. It also helps that the catalog only includes high-demand and high- margin products. That means your patients will get a fair price for a product they need — and so will you! This strategy should help you not only sell more but also make more on every sale. You also don’t have to worry about your patients putting down the catalog when they run into sections about chiropractic tables and cleaning supplies. We created the booklet with them in mind, so it only includes products that will help with their pain and make their lives easier. It’s also clear that every item in the book comes with a doctor’s seal of approval (unlike that pillow from Alibaba). If you want to learn more about the products featured in “The Chiropractor’s Choice,” you can check out my YouTube channel. I’m making one video for each item in the catalog. I unbox a different product in each video and give you tips for promoting it successfully. You can scan the QR code on Page 3 to watch one of those videos right now. If you ordered from us recently, you might already have a copy of “The Chiropractor’s Choice” in hand. We’re including them in all of our outgoing orders, but you can always ask for more, too. Just call our office to make the request. We’d love to add more copies to your next box of products!
hand, recurring deliveries are a great way to make sure I always have dog food for Hershey and Rock. It’s so convenient to come home to regular bags of food on my doorstep! On the other hand, Jeff Bezos and his crew take money out of chiropractors’ pockets every single day. I’m sure it has happened to you. You show a patient a product, and they say, “I’ll think about it” — then look up similar items on Amazon on their way out the door. This price-based shopping can be frustrating, especially when you stock brands from Chiro1Source that are better than what your patients can buy online. Most chiropractors I work with worry about losing sales and watching their margins erode. So, I’ve been brainstorming solutions: And I think I came up with a good one! This spring, my team and I launched a brand-new mini catalog for our clients called “The Chiropractor’s Choice.” It’s a 23-page booklet that includes all our
“This strategy should help you not only sell more but also make more on every sale.”
Cheers to beating Amazon,
GET IN BETTER SHAPE WITHIN 6 WEEKS The Power of CrossFit
See The Vitalizer A PEEK AT NEW YOUT
What do you hope to accomplish when you start a new exercise routine? Many of us aim to become stronger, lose weight, or improve our overall health. What if there was a way to accomplish these goals in six weeks of training? That’s what CrossFit does when properly performed. For those unfamiliar, CrossFit is a form of high-intensity interval training that combines elements of weightlifting, gymnastics, and metabolic conditioning. It was designed in 2000 to help athletes improve their cardiovascular and respiratory endurance, stamina, strength, flexibility, coordination, and agility. Since then, many gyms have become fully dedicated to CrossFit programs and classes.
It’s time for your patients to get rid of their exercise balls! A better and more versatile alternative is now available: The Back Vitalizer. This inflatable, adjustable ergonomic device does double duty as a seat cushion and lumbar support. That adaptability is one of many perks that have made it a bestseller on Chiro1Source.com.
Walking into a CrossFit gym or class for the first time can be intimidating. For years, the thought was that CrossFit was intended for bodybuilders and athletes only, but anyone can benefit from these activities if they make a dedicated effort. When you initially begin CrossFit, the best results occur through two or three exercises per week. If you’re already in great shape, you can benefit by increasing your frequency, as long as you maintain a rest day between each workout day. If you fail to leave yourself enough recovery time, you’ll overwork your body and become susceptible to injuries.
We recommend selling The Back Vitalizer to patients with back pain or proprioceptive issues. It’s the first and only clinically tested ergonomic cushion proven to immediately reduce back pain in more than 91% of patients. Plus, using it
has other benefits. Sitting on the cushion builds core strength and improves balance, and both of its uses promote proper posture.
It doesn’t take long to see results once you start a CrossFit program. Many CrossFit classes include some form of weightlifting and resistance training, which will help you build muscle and grow stronger. Since these exercises are often high-intensity, you’ll burn even more calories than you would during a standard workout. Many of the activities will increase your heart rate, which improves cardiovascular health.
BEACH BURGERS CYCLING FATHER JUNETEENTH
MUSIC PEARL PRIDE REFUGEE SAILING SOLSTICE WATERSKI
CrossFit has risks, but you can have a safe and enjoyable workout by taking proper precautions. Don’t push yourself too hard; stop the activity if you notice pain. CrossFit training can be incredibly rewarding and beneficial when done right!
e Back r on Video! T JOSH’S TUBE SERIES
If you follow Chiro1Source’s Chiropractic Supplies channel on YouTube, you’re
probably familiar with The Back Vitalizer already! A few weeks ago, Josh posted a video explaining its benefits, why it’s a smart investment for chiropractors, and how to sell it in your clinic. The video is part of a new series where Josh unboxes every product in our freshly released “The Chiropractor’s Choice” mini catalog. In this article, we’ve only scratched the surface of The Back Vitalizer’s perks, so the video should be your next stop if you want to learn more.
“Cecil, Josh, Julie, and Marah have provided me with outstanding service for over four years. I feel like I am part of their family as well — they know me and know what I have ordered in the past. … In a time where most supply houses are big companies, Chiro1Source still operates a family-run business and knows how to provide fabulous service to their customers.”
Haven’t seen the video yet? Scan the QR code to watch it on YouTube now. It’s only two minutes long and packed with helpful information. When you’re done, check out the
rest of the series. If you have a question about one of our most popular high- margin products, Josh has probably answered it.
“As a Charlotte chiropractor, we were thrilled to find Chiro1Source. We had been using a company out of California, and after long wait times and billing disputes, we had to find a solution. Chiro1Source was our answer. The selection and quality of their products are great. Deliveries are on time, and we benefit from their quick and efficient customer service.”
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P.O. Box 28 Farmville, NC 27828
Beat Amazon at the Product- Selling Game 1 Don’t Let CrossFit Intimidate You 2
A Product to Improve Core Strength and Posture 2 Notes From Your Fellow Chiropractors 3 Top Tips to Teach Financial Responsibility 4
CUT THE FINANCIAL UMBILICAL CORD How to Raise Fiscally Responsible Adults
Adulting is all about doing your own laundry, cooking, and grocery shopping. It means making informed decisions about time management, organizational skills, and understanding how to be financially responsible. But how do you teach your teenager financial responsibility? Let’s explore five important lessons your child needs to gain financial independence! HELP THEM FIND OPPORTUNITIES TO EARN MONEY. Before your teen can learn to properly manage their finances, they must first make their own money! If they don’t have a job, encourage them to begin the hunt. If your teen is still too young to hold a job, consider paying them for chores around the house or yardwork. Once your teen has a cash flow, you can then teach them how to separate it into spending money and cash to save. OPEN A BANK ACCOUNT. If your child doesn’t have a bank account yet, it’s time to set up a checking and savings account for them. It’s a great way to provide them with financial independence while they still have access to your guidance. While credit cards can be scary to trust your learning
teenager with, you should consider a prepaid credit card they can use to learn the ins and outs of how credit cards work while still having a safety net to protect their credit. INTRODUCE THEM TO THE CONCEPT OF INTEREST. Interest can be beneficial or a disastrous hindrance, so your teen needs to understand how it works. While it can be beneficial for certain savings accounts, it can wreak havoc on credit card debt. Demonstrate interest with different real-life scenarios to show your teen how they can grow their money or rack up tons of debt.
Whether your teen has just started earning their own money or is preparing to handle finances on their own,
these simple tips can help you start training a fiscally responsible adult.
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