Query and User Intent Result
Rating
Fails to Meet Explanation
This result shows information for a church, an event venue, and the closest airport. However, users clearly want to know details about a specific flight, and there is absolutely no information in the block about the flight. This result Fails to Meet the user intent. This LP is the homepage of Subaru, a Japanese car company, not a German car company. The page completely Fails to Meet the user intent and would be helpful for no or very few users. This LP is the homepage of a pest control company in Australia. U.S. users would need a U.S. company to take care of this problem. There is a mismatch between the page and the locale that makes this result helpful for no users4it completely Fails to Meet the user intent. Although this is a trustworthy website for information about NFL football, this LP does not contain the information requested by the user. This result completely Fails to Meet the user intent.
Query: [united 656] User Intent: Find
information about flight 656 operated by United Airlines (e.g., whether the flight is on time, what gate it is departing from).
Query: [german cars] User Intent: Find information about German cars or go to the official homepage of a German automaker. Query: [company to get rid of the possum in my attic] User Location: Naperville, Illinois User Intent: Find a company to trap and remove a possum from the attic. Query: [starting jets quarterback 2001] User Intent: Find the name of the starting quarterback for the New York Jets football team in 2001.
Query: [doctor salary] User Location : San Francisco, California User Intent: Find information about doctor salaries.
The answer in this block is about the cost of education, not salary, which is misleading and doesn’t answer the user’s query.
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