Search quality rater guidelines - 2022

Webpage/Type of Content

Characteristics of the Page

PQ Rating and Explanation

In addition to having no answer, this page has Ads and links to other questions (misleadingly labeled as <Relevant answers=) displayed prominently, which users may mistake for answers to the question. It takes a moment to notice that this page actually has no answer. Deceptive design and lack of an answer make this page a frustratingly poor user experience and cause this page to completely fail to achieve its purpose. In this example, the MC is boxed in red. Please read the MC, including the completely unhelpful "answer" to the question in the red box. This answer is so unhelpful, we can consider this question to be unanswered. This page has an unsatisfying amount of MC. In addition to a very unhelpful <answer,= the page design makes it difficult to distinguish the MC from Ads. For example, below the answer, we see a "sponsored answer," which has the same format as the real answer, but is actually an Ad and not an answer to the question. This page design is somewhat misleading.

● Misleading page design ● Unsatisfying amount of MC for the purpose of the page

Q&A page with unanswered question

● Misleading page design ● Unsatisfying amount of MC for the purpose of the page

Q&A page about a 2002 Volvo part

Q&A page about a game console issue

● Unsatisfying amount of MC for the purpose of the page

Some websites rely on users to create virtually all of their MC. In this case, the MC is the user’s question. If there are no answers, the amount of MC on the page is unsatisfying.

This forum is about dance topics, and many pages have expertise from a community of ballet dancers. On this particular page, participants have everyday experience washing ballet shoes and make recommendations based on their own experiences. This page is <mixed= because there is some distracting content that makes it hard to read the MC. However, this is not a beauty contest! Even though the page may be cluttered, there is some valuable everyday expertise and helpful MC, making Medium a good rating for this page.

Forum page on how to wash ballet shoes

● Mixed, but with some redeeming qualities

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