BIFA Awards
Communication champion Eager to seize opportunities for both personal and career development, BIFA Apprentice of the Year Award fi nalist Luis Matthews looks set for a bright future in freight
APPRENTICE OF THE YEAR AWARD
Menzies LLP provides financial and accounting expertise, combined with strategic commercial
have to have a base of knowledge and experience first,” he acknowledged. “You also need self-awareness – you’ve got to know when you’re ready to move into a new role.” Pointing out that descriptions of young people can be inaccurate – such as Gen Z being lazy – Luis said: “I enjoy working with older people who have experience; I always ask them if they need any extra help, which helps me gain knowledge and confidence. If you apply that knowledge yourself, you can’t go wrong.” thinking. We understand your business via our in-depth sector knowledge and use a consultancy-led approach to challenge your objectives and guide your business growth. Each of our clients experiences our Brighter Thinking approach, the difference we make to our clients. With our in depth transport and logistics sector experience we promise to add real value across key areas of our clients’ businesses – to go further than just balancing the books.
Luis Matthews said: “I really enjoy the opportunities you get in this industry – like taking customers to corporate events at Manchester United. This experience enhanced my confidence and also deepened my understanding of how to effectively interact with our customers, which is crucial to any company’s success.” He stressed the importance of excellent communication with colleagues, staff and customers, saying: “You need to work out people’s personalities and adjust how you approach them to build rapport.” Besides his obvious confidence and initiative, Luis feels there is another key
component for a successful career in logistics: “Time management! You usually have multiple jobs on the go and you have to understand what you need to do at any given time.” Having supported new apprentices at Ligentia UK, Luis is keen to progress to a management position in due course. “It’s nice to have responsibility, but you
18 | October 2025
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