King's Business - 1928-03

March 1928


T h e

K i n g ' s

B u s i n e s s

We’ll Do Our Best—By His Help W ON ’T it be a great day when a man may be pastor o f a spiritual church and fully satisfy everybody with his preaching ? What a glorious time it will be when a man can teach a Bible class and no fault will be found with his interpretation! Needless to say, we look forward to a time when we can edit a Christian magazine and al­ ways be rightly understood and all readers wili be pleased. Long search for a career that would not mean quarrels and strife— for. his was an :over-shy nature-brought Edgar Ransome at last to the purchase o f a publishing house which printed nothing but children’s tales and nur­ sery rhymes. “ Now,” said he to himself,-“ I can be happy and peace­ ful. The world cannot quarrel with anything in this.” “ There’s just a little unfinished business here,” his predecessor told him when the deal was completed. “ Pro­ tests from nuts all over the country, but we have to do something about them.” • “ What are they?” Edgar inquired, in quavering tones. “ Here’s one from a Sunday-school superintendents’ conference objecting to the story o f the ugly duckling. They say it’s an indecent reflection on the mother duck,” the outgoing publisher replied. “ And here’s a set of resolutions from the Stepdaugh­ ters of the Siwash asking us to eliminate ‘F e e ! F ie ! F o e ! Fum’ from the story o f ‘Jack the Giant Killer.’ They claim it borders on profanity. “ The West Harmony Undertakers’ Association wants us to stop printing ‘Babes in the W ood.’ They object to it on the ground that it contains an inferential slight on their profession,” he continued. “ Then there’s the Ideal Clothing Merchants, Inc. They ask to have ‘Baa! Baa! Black Sheep!’ discontinued on the general theory that the less said about wool the better.” “ Just a moment,” Edgar interrupted, “ are there many like that ?” -T “ Hundreds,” said the departing one. “ They come in every mail.” A fter a moment’s pause Edgar spoke again, hesitat­ ingly. “ Would you,” he inquired, “ would you reconsider our deal ?” “ Not on your life /’ the seller assured him heartily. “ I ’m glad to get out. Now I’ll be able to have some peace once in a while.” Yes, we know just how Edgar felt, for with all our 4esires to be helpful to all our readers, and with all our prayers for divine guidance, someone is sure to draw con­ clusions which we had not anticipated. Tobacco Testimonials O NE of our readers, who frankly confesses that he enjoys an occasional pipe and doesn’t quarrel much with tobacco, is nevertheless greatly disturbed over what he calls “ hypocrisy in advertising,” He encloses clippings o f tobacco advertisements in which the dealers would make it appear that cigarettes are a real boon to one’s health. In one testimonial, a school teacher recommends the filthy weed on grounds that he would cer­ tainly censure in one of his pupils. Says this teacher:

would ‘rip me open’ and cause additional pain, and if you’ve had the experience you know that-to be so. However, I had a package o f ‘Luckies’ in my coat pocket and persuaded my nurse to get them. She did, and I smoked eight that day. To make it short, I smoked all the two weeks at the hospital with nary a cough or throat irritation or the least discomfort, and by the way, smoking was prohibited at the hos­ pital, but nurse - kept my door closed and window open so I enjoyed my smokes to the full extent. “I am just a school teacher in a small town and not setting a good example to my pupils because I smoke, I suppose, but there is certainly ‘pep’ in Lucky Strikes. “ Sincerely yours,

v - i


A. McPherson." Mr. McPherson frankly acknowledges that his example is a bad one, yet the American Tobacco Company considers his testimony good advertising. That should be enough to show the real nature of this monster— the tobacco trust. Notice four things: 1. McPherson was forbidden by his doctor to smoke. He went contrary to medical advice. Is that a good thing to advertise ? 2. McPherson broke the rules of a hospital. He slipped one over. What kind o f an influence is that for a teacher who requires his pupils to obey rules? Is this a good thing to advertise ? 3. McPherson persuaded a nurse also to go contrary to instruction in permitting him to break a rule. What kind of ethics is that for a nurse? Who would care to leave a loved one in the care of that nurse? Is this a good thing to advertise ? 4. McPherson says: “ I ’m not setting a good example,” and we can only surmise that McPherson, being a little


The J'lewberg (Ore.) Graphic is re­ sponsible for the following:

Behold! The lodge lodgeth together—and they eat. The club clubbeth together—and they eat. The church hath a social— and they eat. The young people elect officers—and they eat. And even when the missionary society meeteth together—they eat. But this latter is in a good cause, because they eat in remembrance o f the poor heathen who have not much to eat. Behold! hath man’s brains gone to his stomach, and doth he no longer regard intel­ lectual dainties that thou canst no longer call an assembly or get together a quorum or even a “ baker’s dozen” except that thou hold up the baker’s dainties as a bait ? Be it true, that the day cometh that to get a crowd at prayer meet­ ing the preacher must hold up a biscuit ? Yea, verily, thou hast heard o f the child races of the world. But, behold, it is nigh thee, even at the door. For as one calleth unto the child and sayeth, “ Come hither, sweet little one, and I will give thee a stick of candy,” even so must thou say to his grown-up papa and mamma, “ Assemble ye together and we will serve refreshments!” And, lo, they come like sheep in a pen.

“On May 29th last, was operated upon for gastric ulcer and appendicitis. The day after, I wanted a smoke real badly and asked my doctor. He advised strongly against it, stating that even a slight cough

Made with FlippingBook - professional solution for displaying marketing and sales documents online