17th Maastricht Institute of Entrepreneurship (2025)

The annual Institute features guest speakers and entrepreneurs representing various industries.

MISSOURI VALLEY COLLEGE

MAASTRICHT INSTITUTE OF ENTREPRENEURSHIP 17TH ANNUAL

MARCH 24-25, 2025 Charles L. Bacon Conference Center Malcolm Center for Student Life

SPONSORED BY:

DR. JOE PARISI

Welcome to Missouri Valley College and welcome to the 17th annual of the Maastricht Institute of Entrepreneurship. I am extremely pleased that you are taking part in this Institute. It is a wonderful academic opportunity for the Missouri Valley and the surrounding communities. So many energetic ideas and actions come from this event, and I am excited to see what develops this year. I am very thankful for our relationship with Dr. Benoit Wesly and our friends in Maastricht, the Netherlands. The international perspective on business, finance, politics and more is an excellent addition to our academic program. I hope you find this institute rewarding. We are proud to have you with us.

Dr. Joe Parisi, MVC President

DR. BENOIT WESLY

I would like to offer a very warm welcome to all speakers and participants at the 2025 Maastricht Institute of Entrepreneurship. This is the 17th annual Institute and I am delighted that you are able to attend this splendid event. I am very grateful to the Missouri Valley community, who will do everything to make the 17th session of the Maastricht Institute of Entrepreneurship a great success and beneficial for all of you who are attending. I hope we have a successful and beneficial gathering.

Benoit Wesly

SPONSORED BY:

8:15 - 8:45 a.m. Registration

(MVC Students and Staff, please check in with your MVC ID)

8:45 - 9:00 a.m. Welcome and Introductions Ken Kujawa, MC

Dr. Joe Parisi, Missouri Valley College President

9:00 - 9:50 a.m. Kylie Clemons, Karson Sims, & Kassidy Heying Owners, Watermill Clothing Company

9:50 - 10:00 a.m. Break

10:00 - 10:50 a.m. Sheri Hacker

Co-Owner, Springwater Greenhouse & Landscaping

11:00 - 11:50 a.m. Kevin Marshall Jr.

Creative Director/Founder, Next Generation Recreation

11:50 a.m. - 12:00 p.m. Closing Remarks

12:00 p.m. Networking Lunch

A chance for students to engage and network with the guest speakers during lunch.

WI-FI Name: MVC_Guest | Password: 369Vikings

9:00 - 9:15 a.m. Registration

(MVC Students and Staff, please check in with your MVC ID)

9:15 - 9:30 a.m. Welcome and Introductions Ken Kujawa, MC

9:30 - 10:30 a.m. Raul Orlando Roldan ‘77

Founder/Managing Director, Roldan Consulting, LLC

10:30 - 10:45 a.m. Break

10:45 - 11:40 a.m. Rachel Hayworth ‘09

Executive Director, Marshall Chamber of Commerce Conner Swift ‘15 Executive Director, Marshall-Saline Development Corporation

11:40 a.m. - 12:30 p.m. Christina Hartman

Founder of banSHEE Cybersecurity

12:30 - 12:45 p.m. Closing Remarks

12:45 p.m. Networking Lunch

A chance for students to engage and network with the guest speakers during lunch.

WI-FI Name: MVC_Guest | Password: 369Vikings

Kylie Clemons, Karson Sims, and Kassidy Heying Owners | Watermill Clothing Company Watermill Clothing Company is an e-commerce business started by sisters and is completely women owned and operated. What started as a sketch on paper, and dream of 3 sisters who wanted to own their own time and work, turned into a patented design, international business relationships, 5 years of building, 1 year of operation and over $10,000 in gross sales in 12 months. We are learning as we go but one thing we know is if you work hard enough, you can achieve anything you want in your own business.

Sheri Hacker Co-Owner | Springwater Greenhouse & Landscaping

Sheri Hacker is the co-owner of Springwater Greenhouse, a retail garden center & home decor store that also offers landscape design & installation services in Marshall, Missouri. With 42 years in the retail industry. Sheri is passionate about flowers, the community and making sure every customer leaves with a great shopping experience. Outside of work, Sheri enjoys hanging out with family and is involved with the Marshall Chamber of Commerce.

Kevin D Marshall Jr. Founder & Creative Director, Next Generation Recreation | Entrepreneur | Industry Expert With over 25 years in the commercial playground and recreation industry, I have built my career on creating spaces that bring communities together. Starting in playground construction, I gained hands-on experience before founding Next Generation Recreation, a company dedicated to designing and building innovative, high-quality recreational spaces across Kansas, Missouri, and Nebraska. Beyond running my own business, I’ve contributed to the industry as an NRPA CPSI Instructor, a board member for NPCAI, and an advisor for Playworld and Classic Recreation. My work has taken me around the world, including playground installations in Cairo, Egypt, Guatemala, and Israel. As an entrepreneur, I’m learning firsthand the challenges and rewards of building something from the ground up. Balancing expertise, leadership, and innovation has shaped my approach to business, and I’m passionate about sharing insights on navigating the industry, overcoming obstacles, and building a successful, sustainable company. I look forward to sharing my experiences and lessons learned, with the hope of inspiring others to pursue their own entrepreneurial journeys with confidence and purpose.

Raul Orlando Roldan ‘77 Founder/Managing Director, Roldan Consulting, LLC I am a 1977 graduate of Missouri Valley College. I also received a Master of Business Administration from the University of Central Missouri. While at Missouri Valley, I was a four-year letterman in Track & Field and competed in Cross Country. I also participated in the NAIA Track & Field and Cross-Country National Championships. I was born in Mexico City, Mexico and immigrated to the USA in 1965 along with my mother and three brothers. I grew up in Kansas City, Missouri in a very dangerous neighborhood featured in a documentary entitled the “Murder Factory,” which is better known as Zip Code 64130. Missouri Valley College opened a new world as a student and athlete that I could have never even dreamed of that allowed me to succeed in life by providing crucial skills like leadership, teamwork, time management, problem-solving, communication, adaptability, and analytical thinking, which are a necessity in any profession. After a short career in the private business sector, I entered the FBI as a Special Agent in August 1987. I served as a special agent conducting investigations for nearly half of my career, and serving as a Hostage Negotiator, Special Weapons & Tactics (SWAT), and police instructor, among other responsibilities. In 1996, I was promoted to the management level, where I reached the Senior Executive rank that is only available to approximately four percent of the government employee population. I was honored to have served as the head of the Mexico City, Mexico, U.S. Embassy FBI Legal Attaché Office, FBI Training Academy, and worldwide cybercrime investigations.

Rachel Hayworth ‘09 Executive Director | Marshall Chamber of Commerce

Rachel Hayworth is a passionate advocate for local businesses and community development, currently serving as the Executive Director of the Marshall Chamber of Commerce in Marshall, Missouri. With nearly a decade of experience in nonprofit leadership and relationship building, she is dedicated to fostering economic growth, strengthening business connections, and creating opportunities for community engagement. Before stepping into her current role, Rachel spent nine years with the Salt Fork YMCA, where she held key leadership positions, including Business Director and Membership, Marketing, and Development Director. Her tenure at the YMCA shaped her ability to drive strategic initiatives, build strong partnerships, and cultivate meaningful relationships within the community. Rachel’s commitment to service extends beyond her professional role. She actively volunteers with organizations such as the Fitzgibbon Hospital Auxiliary, Meals on Wheels, and the Saline County Interagency Holiday Project. She also serves as a track coach at St. Peter’s Catholic School, staying involved in youth development and mentorship. A proud graduate of Missouri Valley College, Rachel first came to Marshall in 2004 as a student-athlete, wrestling for the college. She and her husband, Nathan, have made Marshall their home for over 15 years, raising their three children while remaining deeply invested in the town’s growth and success. At Maastricht, Rachel looks forward to sharing her insights on community leadership, business advocacy, and the power of local engagement. She believes that strong communities are built through collaboration, innovation, and a shared vision for the future.

Conner Swift’15 Executive Director | Marshall-Saline Development Corporation Conner Swift earned his bachelors degree in history from Missouri Valley College in 2015. He obtained his Master of Arts in Education from Lindenwood University in 2017. Swift currently serves as the Executive Director of the Marshall-Saline Development Corporation (MSDC). The Marshall-Saline Development Corporation is a 501(c)(3) organization dedicated to the economic development of Marshall and Saline County. The MSDC works to retain jobs in Saline County, foster workforce for existing jobs, bring in new jobs and business, and serve as a resource for local businesses. The Marshall-Saline Development Corporation has worked on various projects over the years. A few recent projects include partnering with the City of Slater to build homes for Northwest Community Services in order to retain jobs in Saline County, as well as partnering with the City of Marshall and ConAgra to utilize grant funding to improve infrastructure. Currently, the MSDC is working on a child care facility and establishing a small business incubator for Marshall/Saline County. Prior to his role at the MSDC, Swift worked for 13 years in the Student Affairs Department at Missouri Valley College. He served in various roles including Director of Housing & Residence Life and Associate Dean of Students. Conner and his wife Jennifer (MVC ‘16) reside in Marshall with their son.

Christina Hartman Founder | banSHEE Cybersecurity

Christina Hartman is the founder and cybersecurity advocate behind banSHEE Cybersecurity. With over 15 years of experience in information technology and auditing, Christina is driven by a mission to empower businesses, especially small enterprises, to embrace scare-free cybersecurity solutions. She has a passion for empowering underrepresented voices in tech, fostering diversity, and championing women in cybersecurity. Christina brings her expertise in security assessments, Al, risk management, and project leadership to every engagement, inspiring audiences to adopt a proactive and people-first approach to digital security.

Milena Simic | Dean, School of Business and Technology Institute Director Dr. Benoit Wesly | Maastricht Institute Entreprenuership Co-Founder International Advisor Amanda Linneman | Director of Alumni and Community Engagement Support Staff Scott Queen | Executive Director of Marketing & Communications Media Relations Ken Kujawa | Director of the Viking Sports Network, Instructor, Mass Communication MC Chaz Maddi | Director of MVC TV, Instructor, Mass Communication Video Services Kameron Godsey | Marketing and Communications Specialist Graphic Designer Rina Fedorowich | Instructor, School of Business & Technology Support Staff MAASTRICHT INSTITUTE STAFF

NOTES

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MAASTRICHT INSTITUTE OF ENTREPRENEURSHIP

SPONSORED BY:

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