OUTDOOR RESORT PALM SPRINGS Membership Survey April 2020 Page 4 of 82
Figure 5: 3. Importance
Under 56 AGE
50.4%, 398 Male GENDER 115 29.1% 174 44.1% 81 20.5% 21 5.3% 4 1.0% 395 100.0% 3.95 28 7.2% 97 24.9% 173 44.5% 61 15.7% 30 7.7% 389 100.0% 3.08 38 9.9% 67 17.5% 180 47.0% 64 16.7% 34 8.9% 383 100.0% 3.03 124 31.6% 181 46.1% 70 17.8% 13 3.3% 5 1.3% 393 100.0% 4.03
53.5%, 426 5/Less Years TENURE 130 30.8% 185 43.8% 81 19.2% 25 5.9% 1 0.2% 422 100.0% 3.99 29 7.0% 94 22.5% 189 45.3% 68 16.3% 37 8.9% 417 100.0% 3.02 46 11.1% 97 23.5% 174 42.1% 67 16.2% 29 7.0% 413 100.0% 3.15 182 42.9% 173 40.8% 53 12.5% 13 3.1% 3 0.7% 424 100.0% 4.22
4.5%, 36 Year Round RESIDE 11 31.4% 12 34.3% 8 22.9% 3 8.6% 1 2.9% 35 100.0% 3.83 4 11.4% 14 40.0% 14 40.0% 3 8.6% 0 0.0% 35 100.0% 3.54 10 28.6% 4 11.4% 19 54.3% 1 2.9% 1 2.9% 35 100.0% 3.60 12 34.3% 15 42.9% 8 22.9% 0 0.0% 0 0.0% 35 100.0% 4.11
68.8%, 546 No DOG OWNER 182 33.6% 237 43.8% 95 17.6% 25 4.6% 2 0.4% 541 100.0% 4.06 47 8.9% 120 22.6% 250 47.1% 78 14.7% 36 6.8% 531 100.0% 3.12 69 13.2% 122 23.3% 221 42.2% 77 14.7% 35 6.7% 524 100.0% 3.22 207 38.3% 247 45.7% 68 12.6% 12 2.2% 7 1.3% 541 100.0% 4.17
Overall
35.3%, 280 56 to 65 90 32.3% 116 41.6% 50 17.9% 21 7.5% 2 0.7% 279 100.0% 3.97 17 6.2% 62 22.5% 118 42.9% 54 19.6% 24 8.7% 275 100.0% 2.98 26 9.6% 62 22.8% 122 44.9% 47 17.3% 15 5.5% 272 100.0% 3.14 106 38.0% 122 43.7% 37 13.3% 11 3.9% 3 1.1% 279 100.0% 4.14
41.2%, 327 66 to 75
17.0%, 135 Over 75 51 38.3% 52 39.1% 23 17.3% 6 4.5% 1 0.8% 133 100.0% 4.10 20 15.5% 36 27.9% 54 41.9% 14 10.9% 5 3.9% 129 100.0% 3.40 22 17.9% 30 24.4% 44 35.8% 20 16.3% 7 5.7% 123 100.0% 3.33 33 25.0% 64 48.5% 30 22.7% 3 2.3% 2 1.5% 132 100.0% 3.93
49.6%, 392 Female 139 35.6% 165 42.3% 60 15.4% 24 6.2% 2 0.5% 390 100.0% 4.06 36 9.4% 92 24.0% 167 43.6% 58 15.1% 30 7.8% 383 100.0% 3.12 61 16.1% 113 29.9% 136 36.0% 50 13.2% 18 4.8% 378 100.0% 3.39 165 42.3% 165 42.3% 45 11.5% 11 2.8% 4 1.0% 390 100.0% 4.22
46.5%, 370 6+ Years 126 34.2% 155 42.1% 62 16.8% 20 5.4% 5 1.4% 368 100.0% 4.02 36 10.0% 95 26.3% 154 42.7% 50 13.9% 26 7.2% 361 100.0% 3.18 53 15.0% 84 23.8% 143 40.5% 48 13.6% 25 7.1% 353 100.0% 3.26 107 29.3% 176 48.2% 65 17.8% 11 3.0% 6 1.6% 365 100.0% 4.01
21.8%, 173 6-11 Months 59 34.5% 74 43.3% 29 17.0% 8 4.7% 1 0.6% 171 100.0% 4.06 19 11.4% 37 22.2% 69 41.3% 25 15.0% 17 10.2% 167 100.0% 3.10 26 15.7% 37 22.3% 67 40.4% 23 13.9% 13 7.8% 166 100.0% 3.24 76 44.7% 62 36.5% 24 14.1% 6 3.5% 2 1.2% 170 100.0% 4.20
73.6%, 584 5/Less Months
31.2%, 248 Yes
891
6.4%, 51
Bell Roma
184 31.7% 254 43.7% 105 18.1% 34 5.9% 4 0.7% 581 100.0% 4.00 42 7.3% 138 24.0% 258 44.9% 90 15.7% 46 8.0% 574 100.0% 3.07 63 11.2% 139 24.7% 230 40.9% 91 16.2% 40 7.1% 563 100.0% 3.17 201 34.5% 271 46.6% 85 14.6% 18 3.1% 7 1.2% 582 100.0% 4.10
Very Important Important Neutral Unimportant Very Unimportant Totals Mean Marge's Snack Bar Very Important Important Neutral Unimportant Very Unimportant
16 31.4% 17 33.3% 13 25.5% 4 7.8% 1 2.0% 51 100.0% 3.84 0.0% 11 21.6% 24 47.1% 7 13.7% 9 17.6% 51 100.0% 2.73 0 2 3.9% 10 19.6% 23 45.1% 6 11.8% 10 19.6% 51 100.0% 2.76 21 41.2% 18 35.3% 7 13.7% 3 5.9% 2 3.9% 51 100.0% 4.04
282 31.9% 384 43.5% 161 18.2% 50 5.7% 6 0.7% 883 100.0% 4.00 73 8.4% 202 23.3% 384 44.3% 139 16.0% 69 8.0% 867 100.0% 3.08 116 13.6% 196 23.0% 358 42.0% 126 14.8% 57 6.7% 853 100.0% 3.22 324 36.8% 384 43.6% 140 15.9% 24 2.7% 9 1.0% 881 100.0% 4.12
96 29.6% 154 47.5% 59 18.2% 13 4.0% 2 0.6% 324 100.0% 4.02 26 8.1% 80 25.0% 145 45.3% 44 13.8% 25 7.8% 320 100.0% 3.12 47 14.8% 79 24.9% 128 40.4% 41 12.9% 22 6.9% 317 100.0% 3.28 130 40.1% 143 44.1% 42 13.0% 7 2.2% 2 0.6% 324 100.0% 4.21
71 28.7% 103 41.7% 49 19.8% 20 8.1% 4 1.6% 247 100.0% 3.88 16 6.5% 69 28.0% 93 37.8% 42 17.1% 26 10.6% 246 100.0% 3.03 28 11.6% 59 24.5% 97 40.2% 38 15.8% 19 7.9% 241 100.0% 3.16 84 34.0% 102 41.3% 47 19.0% 12 4.9% 2 0.8% 247 100.0% 4.03
Totals Mean Hair Salon
Very Important Important Neutral Unimportant Very Unimportant
Totals Mean Social Events
Very Important Important Neutral Unimportant Very Unimportant
Totals Mean
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