Peninsula Brand Strategy

OUR PROCESS THE FOUNDATION OF BRAND EXPRESSION Step-by-step process

6. The Mark

We create a distinctive brand signature that leaves a lasting impression and becomes naturally associated with the guest experience.

THE CRAFT of ELEGANCE in BRANDING

7. Brand Identity & Visual Vocabulary

We express the brand through a refined and cohesive visual language that elevates recognition and consistency.

8. Branding Agency Scope of Works

We define a clear and efficient scope, ensuring alignment on deliverables, timelines, and collaboration throughout the process.

9. Brand Identity Collateral

We develop elegant and practical brand assets that support consistent expression across all communications.

10. Brand Expression & Photography

We shape a distinctive visual expression through photography and content direction that captures the brand’s spirit and

ELEGANCE IS OUR JOURNEY

Made with FlippingBook - PDF hosting