especially small start-ups that may otherwise have a hard time breaking through and getting their products on store shelves,” says Dave Viefhaus, Medford store manager. Market of Choice offers more than 5,000 products grown, raised and made in Oregon through these programs: • MOJO provides a wide selection of locally made products on the grocery shelves. • Dig Local brings unique produce to market via close relationships with local family farmers. • Amplify highlights products made by local BIPOC, LGBTQ+ and Womxn owners.
Bulk: A variety of nuts, dried fruits, trail mixes, pastas, rice, grains, seasonings, honey and more. Cheese: The best of the best from Oregon and around the world, including cheeses, charcuterie, salts, vinegars, nuts, preserves and crackers. Floral: Seasonal bouquets, plants, centerpieces, arrangements, cards and more. Home & Gift: High-quality cooking and baking essentials, unique gifts and home must-haves. Grocery: Natural, organic, local, conventional, gluten-free, vegetarian, vegan, paleo and keto choices, high-quality staples and hard-to-find epicurean items. Kitchen: Gourmet take-away entrées and sides, deli meats and cheeses, sandwiches and wraps, salads, soups, pizzas,
Medford Market of Choice Store Manager Dave Viefhaus
• Block & Blade sources natural and organics meats and sustainably sourced seafood from Oregon ranchers and fisherfolk. “You can find your everyday pantry staples, a favorite locally made wine, natural wellness products, a specialty cheese, a decadent dessert and a chef-prepared dinner, all in one shopping trip. It’s truly a one-of-a-kind shopping experience,” says Viefhaus. “Best of all, we’ve assembled an amazing team, and we work hard to create a family environment and help our people succeed. Employees are Family While growing their business over the years, the Wrights have provided mostly full-time jobs for thousands of people who receive higher-than-industry-average wages and benefits. Market of Choice employs more than 1,400 people at its 11 Oregon stores, located in Ashland, Bend, Corvallis, Eugene, Portland, West Linn and Medford. Community Giving Market of Choice puts great importance on giving back to the communities it serves by supporting local food banks. The company donates thousands of dollars each year through its Scan Program by encouraging customers to add a $1, $5 or $10 donation to their purchases. Market of Choice stores also contribute thousands of pounds of fresh and prepared foods to local food banks to help individuals and families facing food insecurity. Your Medford Market of Choice at a glance Bakery: Scratch-made baked goods from local flours and grains, as well as retail bakery items, such as gluten-free items, gourmet chocolates, candies and more. Barista: Coffee drinks, tea, made-to-order smoothies and more. Beer & Wine: Extensive beer, wine and zero proof (non- alcoholic) selection.
Along with a deli and floral center, Market of Choice will feature a vast variety of baked goods, fresh produce, meats, and seafood, as well as natural and organic goods.
grill burgers, burrito bar, sushi station, poke and wok. Meat & Seafood: Natural and organic meats and sustainably caught seafood. Market-made entrées, ground beef made fresh daily in-store, as well as house-made sausages. Produce: In-season organic and conventional choices from Oregon and around the Northwest, in addition to dried mushrooms and exotic produce. Whole Health: Natural and traditional supplements, personal care items, dietary products, natural cosmetics and analgesics.
Pertinent Information Address: 1300 Biddle Rd, Medford Hours: 7:00AM to 9:00AM Website: marketofchoice.com/medford
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January 2021 | The Business Review
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