Leadership in Action - Canada English - 202403

SUSAN TORBORG r3 director

How to Grow Your Warm Market Naturally with R3

Melaleuca’s R3 Weight Loss Program is a fantastic way to grow your warm market. Since 95% percent of Americans have tried to lose weight in the past five years, chances are that almost everyone you know is seeking to live a healthier life. When you incorporate R3 into your business, you will never run out of prospective customers. You’ll keep your contact list alive and strong!

on to show them exactly how I was maintaining my goal weight. This led to many questions and allowed me to make Melaleuca product recommendations for their specific needs. It also led us to follow R3 together as friends. We would do our own R3 challenges. We came together with a common goal, and that helped everyone to get to know each other better. We held each other accountable, cheered for each other’s successes, and helped each other. These challenges turned acquaintances into real friends.

When I built my Melaleuca business to Senior Director 8 before I joined Melaleuca’s corporate team in 2019, I scheduled weekly one-on-one coffee dates and gathered with people in small groups to get to know them better. This enabled me to build relationships—and it allowed my friends to build new relationships too. Each friendship expanded my warm market. It never took long for the topic of weight loss to arise. I would freely share the R3 Weight Loss Program with whomever I was meeting with and would go

50 MARCH 2024 | MELALEUCA.COM/LIA

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