the new visual identity and website present the event as approachable, community- oriented and sincere, keeping Oregon wine and OWE’s commitment to philanthropy at the heart of the brand. “Since 2015, OWE has grown exponentially, garnering statewide and national attention. The new brand represents the natural evolution of that transformation and our renewed focus. We truly believe that this signature event celebrates the very best of Oregon—the very best wine, food, attendees, sponsors, cause, and the beauty and wonder of Oregon,” said Harmon. OWE will take place on the Bigham Knoll campus in Jacksonville, Oregon. For more details on the events, please visit theoregonwineexperience.com or call (541) 789-5025. n
About Oregon Wine Experience® Since its inception in 2015, Oregon Wine Experience® (OWE) has raised more than $6.6 million, benefiting Children’s Miracle Network and other health care programs funded by Asante Foundation. Asante is a local, community-owned and governed not-for-profit organization with nearly 6,000 employees who provide medical care to nearly 600,000 people in a nine-county area of Southern Oregon and Northern California. The multi-day wine and culinary event celebrates the very best of Oregon and will take place August 23-29, 2021. For more information visit: theoregonwineexperience.com. About Asante Foundation For more than 60 years, philanthropy has helped Asante provide and enhance health care for communities throughout Southern Oregon and Northern California. Asante Foundation, the philanthropic arm of Asante, a local, community-owned and governed not-for-profit health system, is an integral partner in Asante’s vision to be your trusted health partner for life – every person, every time. Asante Foundation launched AsanteForward, the most significant campaign effort in our history, to transform the quality and scope of health care available in Asante’s nine-county region, with a goal of at least $50 million. This campaign is the largest philanthropic endeavor ever attempted in this area. At the core of AsanteForward are five specific initiatives including behavioral health, cancer care, expanded emergency services and a new patient pavilion to house several areas of care including a new women’s and children’s hospital, cardiac care, critical care and advanced surgical services. To learn more, please visit asantefoundation.org.
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May 2021 | The Business Review
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