Esko Plans Virtual Series On Packaging Sustainability Esko has announced a new program of virtual events focusing on a megatrend in the packaging industry — environmental sustainability. “We all know that amidst political volatility and economic uncertainty, brands and their packag- ing suppliers are also facing increasing pressure to demonstrate their environmental sustainability credentials,” said Jan De Roeck, Esko Director of Marketing, Industry Relations & Strategy. “As a re- sult of global public concern, and depending on the market a business operates in, having sustainable operations has rapidly evolved from being a ‘nice to do’ strategy to a ‘must do’ critical demand. “These drivers of change — responding to con- sumer demands, and accelerating their own sus- tainability commitments — require the industry to deliver a wholesale shift in packaging design, de- velopment, and production.” Sustaining Growth The first event, on October 18, will examine sustain- able packaging trends expected in the coming decade. The series comprises the following events: October 18, 4pm CET/10am ET: Sustainable Pack- aging Market Trends to 2032 . Analyze the major drivers and trends anticipated to impact the devel- opment of sustainable packaging through 2032. October 19, 4pm CET/10am ET: Understanding the Green Deal – A New Best Practice to Achieve your Sustainability Goals . Review the Green Deal concept and how brands are responding to market challenges impacting EU laws and regulations. October 20, 4pm CET/10am ET: How Technology Helps Sustainability Initiatives Thrive . Hear how CSW Inc. has leveraged technology to accelerate the drive to environmental sustainability, whilst en- abling advanced levels of productivity and opera- tional efficiency. October 21, 4pm CET/10am ET: Balancing Sustain- ability with Other Packaging Trends . Discuss the inte- gration of sustainability with other industry influenc- es, including an overview of emerging technologies in response to challenges, tradeoffs, and trends. October 25, 4pm CET/10am ET: Sustainability: Headache or Opportunity? Esko provides an over- view of its digital tools available to help you meet your sustainability goals. For more information on each of the events and to register your free place, just visit www.esko.com/en/ company/sustainability/sustainability-sessions .
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