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A-Level Digital Media & Design
What will I learn?
Examinations Board
Cambridge International AS & A Level
The course covers three main areas of study: Digital Photography: Technical and creative photography skills, image manipulation, and post-production. Application of styles and genres, considering cultural, social, and historical contexts. Moving Image: Video and animation production, including storyboarding, directing, and editing. Exploring creative expression in online and physical environments. Mobile and Multimedia Applications: Developing interactive media, such as apps and games. Focus on user experience (UX) and interactivity tailored to specific audiences. Students may focus on one area or explore a combination depending on their interests and available resources.
Syllabus Code
9481
Course Expectations Students undertaking this course are expected to: Develop a critical, reflective, and creative approach to digital media and design. Engage with practical projects that require innovation and effective problem-solving. Work independently to research, plan, and execute creative projects aligned with client or audience briefs. Present their work in a professional format, demonstrating clear documentation of their creative processes. Manage their time effectively to meet deadlines, adhering to ethical considerations and copyright laws. The aims are to enable students to: Develop awareness of the world of digital media and design and understand influencing factors and contexts Develop creative processes and understand that design is an iterative process Research and evaluate information relevant to their studies Reflect requirements and feedback from specific audiences and clients in developing their work Use digital media creatively as a way of expressing meaning Use knowledge, understanding and creativity to
Skills, Knowledge and Understanding
The course equips students with: Research skills: Using various sources to inform creative practice. Technical proficiency: Using software, tools, and equipment relevant to digital media. Critical thinking: Evaluating their work and refining designs based on feedback and testing. Design principles: Understanding elements such as colour theory, balance, user interface (UI), and user experience (UX). Contextual understanding: Drawing connections between their work and cultural, social, and ethical considerations. Communication: Articulating ideas clearly through visual and written formats.
innovate using appropriate software, equipment, technology and practices
Develop the skills needed for the study of digital media and design in higher education Prepare for working in a collaborative industry.
Where everyone can thrive!
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