Member Engagement
“ In my role as events executive, I made a point of visiting as many BIFA member stands as possible to chat about the various events that we provide to Members and to encourage more Members to engage with them. Many events are free to attend and bring together speakers covering a range of topics relevant to Members’ day-to-day business activities. By attending regional meetings, for example, Members get the opportunity to directly question speakers and raise issues of concern. I also highlighted to Members that the 2025 competition for the BIFA Freight Service Awards is now open for entries. – Sharon Hammond, Events Executive “ I have thoroughly enjoyed attending Multimodal this year. It was a great opportunity to meet and reconnect with BIFA Members, hear about the current challenges they face, particularly around customs, and offer guidance where possible. I have also focused on ensuring Members are fully aware of the services and support available to them through BIFA, so they can make the most of their membership.It was also great to see so many exhibitors and the wide variety of services available in our industry. A great indicator of innovation and adaptability. – Igor Popovics, Policy Advisor Customs “ This year BIFA’s Communications team conducted interviews with BIFA Members, stand exhibitors and show visitors as part of a future episode of BIFAlink TV. The team benefited from the show’s seminar programme, attending sessions on leadership and social media as part of their own development. The team also met with BIFA Members who were exhibiting at the show, promoting BIFA’s PR database which provides Members with free publicity opportunities with the mainstream media. – Natalie Pitts, Communications Manager & Brooke Neilson, Communications & PR Officer “ It was fantastic to meet many of our Members and stakeholders and talk training, apprenticeships and skills in general. It was great to see so many young people at the show, especially all the BIFA Young Forwarder Network participants from around the country who joined us on our stand for our annual meet-up. – Carl Hobbis, Member Services Director “ As ever, an excellent opportunity to meet with Members, colleagues and friends but also to catch up on current trends in our industry. The industry is changing, and we could see it at the stands. Development of AI tools, fiscal complexity around border processes and many other factors mean we need to adapt, but it is good to see that we are. – Pawel Jarza, Member Policy & Compliance and External Affairs Director
Sharon Hammond and Shelby Merchant were on hand to discuss other BIFA events including the
successful recent BIFA National Conference and the launch of the BIFA Freight Service Awards 2025.
July 2025 | 11
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