1501 Mart Dr. Little Rock, AR 72202 501.666.6653
PRST STD US POSTAGE PAID BOISE, ID PERMIT 411
INSIDE This Issue
Will This Be a Year of Comfort or Growth? page 1
The 5 Languages of Appreciation in the Workplace Don’t Be a Distracted Driver page 2
Granting Wishes for Kids in Need page 3
A Guide to Building a Customer Loyalty Program page 4
New Year, New Approach to Loyalty Programs! The truth is that consumer loyalty is harder to find than ever. Consumers have more options available for any service or product they need, which is why businesses must set themselves apart from their competitors to retain categorize your customers according to your objectives. These can include, but aren’t limited to, customer profitability, volumes of purchases, location(s), and buyer types. If you recognize your demographic, you can tailor your loyalty • A point system • New benefits for referrals • Product protection with an active membership
Train your employees to be well- versed advocates. Taking the time to walk
program to them. This ensures that your customers like what they see and are more likely to return or refer a friend. Choose tactics that will encourage loyalty. Loyalty programs have to stay consistent, but customers still love originality! You don’t have to neglect any new business development because the right
customers. And a loyalty program may be the thing that makes you stand out from the rest!
your employees through your loyalty program will guarantee they are confident in explaining and promoting
Loyalty programs have proven to grow customer retention and help reach new customers organically — and what business wouldn’t want that? Start with the customer experience. A positive customer experience promotes loyalty, retains customers, and encourages brand advocacy. This also allows companies to get feedback on what customers like and dislike. The data collected helps leverage key customer insights you can implement into any loyalty program.
it to customers. They will be more invested in your program if your employees know the perks, features, terms and conditions, and all the other essential
information you’re trying to bring to light.
approach can introduce unique and different benefits that excite customers. Some examples to consider are:
If you’re looking to kick-start a brand-new loyalty program or want more customers to sign up for your loyalty program in 2023, these tips will surely help! Achieve this, and your loyalty program will enjoy tremendous success.
• •
Premium service guaranteed 24/7 Additional discounts when purchase milestones are reached
Decide which customers to target. Based on the feedback collected, you can
4 • www.INSURICA.com • Specialized Insurance Programs for Specialized Industries.
Made with FlippingBook Ebook Creator