Consumer Demands Influence Packaging Trends BY GREG KISHBAUGH The world is evolving at an unprecedented pace and several global mega-trends are reshaping consumer priorities and demands, compel- ling brands to adapt their packaging strategies. This shift, according to a new report from Flexcon, is driven by a combination of environmental concerns, economic pressures, and a growing skepticism toward sustainability claims. As consumers become
AWA Publishes Global Sleeve Label Market Report The global sleeve label market, encompass- ing technologies such as heat shrink TD, stretch, and RFS/ROSO MD, secured approx- imately 20 percent of the total global label volumes in 2023, according to a new report from AWA. Heat shrink TD sleeve volumes are in- creasingly competing with pressure sensitive labels across most markets. This dominant sleeve label format exhibit- ed a global growth rate of 3.7 percent in 2023. This market is dominated by three prima- ry end-use segments—food, beverage, and household chemicals— which accounted for 90 percent market share. Shanghai Bozhi Expands With ThermoFlexX Imager Shanghai Bozhi Graphic Reproduction Co Ltd has installed another ThermoFlexX 60 digi-
more distrusting and value-driven, their choices increasingly hinge on sustainability, convenience, aesthetics, and information transparency. More than ever people are experiencing climate-related disasters first-hand, heightening awareness and concern about environmental issues, including plastic pollution. This reflects a widespread call for urgent action to address ecological impacts. With high inflation rates and a heightened awareness of spending, consumers are becoming more cost-conscious. This sensitivity affects purchasing decisions, as buyers prioritize value and reprioritize where their money is spent. According to MeaningfulBrands, consumer trust in brands is at an all-time low, with a 71 percent having little trust in brands delivering on their promise. With the sustainability topic getting increasingly more complex, and social media exposing bad practices, it’s difficult
tal imaging system from XSYS. The strategic choice of the high productivity, dual-head TFxX 60D model, with added Woodpecker surface screening technology, is reportedly the first of its kind in China.
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September 9, 2024
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