2.2 Customer journey

In some cases, when all Sales Associates are busy attending to customers, new customers who enter the Boutique must be acknowledged with a smile and by establishing eye contact. Without disturbing your current customer, you shall advise the waiting customer as follows:

Suggested customer service lines:

 “I will be with you in a moment”

 “Sorry to keep you waiting, I will be with you in a minute”

 “I will be with you in a few minutes . W ould you like to try something while you are waiting?”

The waiting customer should then be assisted first and should be greeted by the sales associate.

Suggested customer service lines:

 “Thank you for waiting, how may I assist you?”

 “Sorry for keeping you waiting, how may I assist you?”

The Sales Associate should assess the customer ’s needs by asking open-ended questions, avoiding questions that will end the conversation.

Suggested customer service lines:

TED - Questioning Technique

Tell me

 “Are you looking for a gift for someone or yourself today?”

 “ Is this your fir st time in Bateel?”

Explain to me

 “What occasion is the gift for?”

 “Who is the gift for , tell me a bit about them?”

Describe and demonstrate

 “Please allow me to show you some of the unique products we have.”

 “ Are these gift options in line with what you are looking for? Is there anything that catches your eye? ”

 “Let me explain why our dates/chocolates are the finest…”

21/11/2023

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