COURSE CATALOGUE
2024 | 2025
COMMUNICATION, MARKETING AND SALES ( cont’d )
Keys for Developing Relationships with Indigenous Communities Develop skills and knowledge that you can leverage to enhance relationships with Indigenous communities and discover voices and experiences that will provide you with unique insight into these realities. Managing Sales Teams Guide your staff and sales operations more effectively, backed by a set of concrete solutions for increasing employee engagement and improving your coaching and feedback skills. Marketing.AI — How to Use Data Analytics and AI to Drive Your Marketing Strategies Discover how to put best practices in big data to work in a marketing context to boost your sales, conquer new markets, drive innovation and expand your offering. Perfect Your Pitch: How to Weave a Compelling Narrative Join us to develop the skills you need to share your vision and tell the story of your brand, as you learn which mistakes to avoid, which risks are worth taking and which rules should never be broken. NEW Powerful Prompts: Create Effective Queries on ChatGPT Learn to use AI to effectively respond to different organizational challenges while accelerating your ability to perform administrative tasks.
October 21, 2024 April 11, 2025
1 day
January 30, 31, 2025
2 days
October 23, 2024
1 day
September 11, 2024 February 26, 2025 May 28, 2025
1 day
November 13, 2024 April 10, 2025 June 18, 2025
1 day
Sales and Business Development Essentials Bolster your skill sets, drive your sales upward and take your organization’s performance to new heights.
From May 16, 2025 Details on p. 58
5 days
Selling an Idea to an Audience Organize your ideas, use a simple tool to structure your sales pitch, transform your stage fright into stage presence, and get and keep your audience’s attention. NEW Strengthening Your Interpersonal Skills in the Workplace Develop the tools you need to prevent and resolve conflicts constructively, establish robust collaborative relationships and contribute to a healthy workplace. Telling It Like It Is: Turning Difficult Conversations into Positive Experiences Acquaint yourself with preparatory techniques, practice scenarios and proven solutions for handling difficult conversations (e.g., a restructuring announcement, interaction with a problem employee, performance assessment of a friend) with poise and confidence. Up Your Business Game Hone your relational skills and tailor your strategies to be more confident and assured in delivering presentations, interacting with team members, handling conflicts and sensitive situations, building business relationships and more.
August 20, 21, 2024 April 29, 30, 2025
2 days
September 25, 26, 2024 March 25, 26, 2025
2 days
November 21, 2024 May 22, 2025
1 half-day
November 5, 6, 2024 April 23, 24, 2025
2 days
Custom training options available locally and internationally for all programs.
92 EXECUTIVE EDUCATION HEC MONTRÉAL
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