LOCAL SPOTLIGHT
Mt. Ashland Breaks Season Attendance Record and Extends Season Ashland , OR | March 18, 2023 | Press Release T he Mt. Ashland Ski Area broke its all-time season attendance record on Saturday. The previous record was 106,003 skier visits in a season and the ski area
closed Saturday with 106,762. Mt. Ashland also announced it was extending its season to April 23, two weeks later than its usual closing date. “This season has been historic in several ways,” said Andrew Gast, Mt. Ashland’s General Manager. “From our first day of the season, the community has supported the
mountain in record numbers. We’ve had outstanding snowfall this winter, we currently have 125” of snow on the ground, and that combination of skier support and great snow coverage allows us to stay open a few weeks later. With 24 days of skiing and snowboarding left this winter, the new attendance record will be set very high and we can’t thank the community enough for coming up to the mountain.” Mt. Ashland will begin its spring events schedule next week, with themed spring break days including an SOU Raiders Day on March 25 and the annual Dummy Downhill on April 1. A new addition on the calendar is The Great Mt. Ashland Egg Hunt for Easter Sunday, with final day of the winter season on Sunday, April 23. Mt. Ashland is a 501(c)(3) nonprofit ski area owned and operated by the Mt. Ashland Association under a special use permit from the U.S. Forest Service. n
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The Business Review | March 2023
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