Heartland Investment Partners - November 2021

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The holiday season can be expensive. Sure, you might describe this time of year with less cynical words like “magical” or “warm,” but unfortunately, most stores don’t accept magic or warmth as legal tender. Whether it be for gifts or for holiday meals and treats, most people want to get the most for their money while saving their time and energy. That’s what makes comparison shopping in the age of technology so worthwhile. In case you didn’t already guess its meaning, “comparison shopping” is simply when you compare prices of the same or similar products at different stores or online retailers. You’ve probably done comparison shopping without knowing you were doing it. However, once you truly embrace the concept, you can increase your savings. Plus, by using the bevy of online

price comparison tools, you can do so without scrambling around to every store in town.

If you want to comparison shop like a champ this holiday season, here are a few general tips.

Be wary of markups. Black Friday can leave you feeling frenzied, and that’s not always when stores have their best deals. In fact, many of them mark up their prices (sometimes “discounting” them back to their regular price) in preparation for that day. It’s a good rule of thumb to be wary of massive “sales” at big retail locations. If you want to know where you can compare prices, take a look at any one of these apps: Google Shopping, PriceGrabber, Shopping.com, Idealo, Shopzilla, BuyVia, NowDiscount, ScanLife, or ShopSavvy.

The best deal isn’t always the lowest price. If you’re buying gifts online, be sure to take shipping costs into account. They might end up making the cheaper option more expensive in the end. You should also take a look at the return fees, in case these could drive the price up significantly. Look at the per unit price for food. If you’re buying groceries for Thanksgiving dinner, sometimes the item that’s more expensive at face value is actually cheaper per unit. That can mean you’ll save money overall by buying in bulk.

Got Too Much Mail?

The truth is, some people just don’t relate to investment expansion and protection. Some people are just not “my kind of people.” What we do is not for everybody. I get that. Some people get tired of seeing opportunities in their mailbox every month. That is okay with me because, frankly, I don’t want everybody. I only want investors who “get it.” I want people who “get” what we are doing, why it is so important to their wealth and investment future, and how it can be among the best investment tools in their tool box — especially over the next 3–5 years! For me, the mail I send out is NOT ABOUT THE NUMBER OF SUBSCRIBERS. It is about sharing the value of doing business with me and hundreds of other investors here in the Heartland. Do you “get it”? If you’re NOT interested in learning more about leveling up your wealth, no problem. You can unsubscribe at any time with my best wishes. Just remember that you may miss out on the investment of a lifetime. If you DO want to build your wealth and continue receiving opportunities in your mailbox, stay tuned. Our opportunities will get even better as 2021 progresses into 2022, despite the challenges of a possible surge of COVID-19. It will be quite a ride.

THINK TWICE BEFORE UNSUBSCRIBING FROM OPPORTUNITY

I had a meeting with my staff today about mail — specifically, about YOU and the mail you get from me, including this newsletter. They were concerned about the large number of folks “unsubscribing” from my mailing list. Apparently, some people were even complaining about the mail they received. My team thought this was a crisis! What was my response?

“I don’t care.”

“What?” they asked, as if they didn’t hear me.

“I don’t care,” I said. “If people want to unsubscribe and move on, or even complain, I am actually just fine with that.”

–Darin

At first, they could not believe it. But after I settled them down, I explained where I was coming from. The mail I send out is all about furthering my mission. And that mission is simply to expand the income, wealth, protection, and risk mitigation of investors like YOU by sharing opportunities to own your own apartment communities here in the Heartland.

P.S. If you haven’t already, reach out to me today to make sure I have you on the list of people to contact about our next apartment investment opportunity. I don’t want anyone who “gets it” to miss out!

2 DARINGARMAN.COM

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