Personal New Year’s Resolutions Aren’t the Only Ones That Fail Why Your Business Goals Won’t Work
At the end of the year, entrepreneurs sit down to develop their goals for the new year. They craft specific objectives based on best practices they learned from other leaders, implementing S.M.A.R.T. goals or strategic plans to give their company a clear path to success. But every year, perfectly crafted benchmarks fall by the wayside and join weight loss on the scrap heap of New Year’s resolutions. Owners scratch their heads wondering why they didn’t reach their target, not understanding the root cause of their failure. You can have the most carefully planned-out goals, but if you haven’t built a foundation on these three concepts, you’ll never achieve them. Organization Nothing derails a goal faster than ineffective systems and processes. Procedures aren’t dynamic, so as your business changes, an audit of processes isn’t just useful; it’s necessary. But as your business
must continue to improve its organization in order to adapt to change, so do your teammembers. At the root of every system is an employee, so without teaching basic principles of time management and prioritization, those systems are limited in their capacity and effectiveness. Communication Negative external and internal relations are surefire goal-killers. Internally, the success of your company is dependent on the dynamics between teammembers, management, and leaders. Complacency and gossip tend to spread like wildfire and can cause a dip in productivity. External communication between partners and potential clients is very similar. Without clear expectations and mutual respect in relationships, your Clients need to feel valued to have a future with your business, and that’s rooted in every interaction. Customer service is a broad term that is often miscategorized. In truth, every role is based on customer service, but many people go about it wrong by taking on the attitude of “It’s not my job.” Lack of ownership and willingness to serve customers in every capacity will undermine any long-term objectives your company may have. The good news is that with proper execution of these three concepts, you can focus on attaining your goals, and in the process, achieve levels of success you previously thought impossible. Don’t let your objectives for the new year fall by the wayside. Achieve those goals by rooting your business in organization, communication, and customer service. business will cease to scale. Customer Service
WIN $5,000! Introducing Our New Referral Contest
There’s always going to be competition in business, but at MicroTech Systems, we see value in helping other businesses succeed, too. In fact, our business keeps other companies in business. We work hard to create a processing system that will help our clients succeed, and in turn, we’re proud of the trust we instill with our customers. In this industry, it’s the confidence our clients have in us and their referrals to their friends that help keep us thriving and growing. We want to thank our valued customers for trusting us with all their technology needs by offering them a chance to win $5,000! So, here’s how it works:
3. Once we have given out 15 raffle tickets to customers who have referred new clients who signed up, we will draw a winner.
4. The winning raffle-ticket owner will get $5,000 in cash!
Since we’re capping participation of this prize at 15 tickets, at the very least, you could have a 1 in 15 chance of winning $5,000. You can’t go wrong with those odds, and if you don’t win the grand prize, you’ll still be hundreds of dollars richer just for referring us to another client! So refer some fellow business owners to us, help them get their servers updated, and start planning how you’ll spend your extra cash! If you’re interested in learning more, visit: microtechboise.com/referral .
1. Refer a new customer to us.
2. If that customer signs up as a client, you get $500 cash and a raffle ticket.
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