industry perspective
A Year of Resilience, Renewal and Opportunity
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Sassda
MICHEL BASSON Executive Director michel@sassda.co.za
CALLUM SUTHERLAND Members & Communication callum@sassda.co.za MANKABE MORE Education & Training mankabe@sassda.co.za
TEBOGO NKWE Market Intelligence & Lobbying Tebogo@sassda.co.za KIM STEVENS Events, Email Marketing and Website kstevens@sassda.co.za
In this environment, resilience has meant finding ways to work smarter, strengthen capability and prepare for opportunities ahead. Companies across the sector continue to invest in productivity and more efficient processes, while drawing on the technical knowledge that helps them deliver quality, reliability and long-term value. These efforts matter in a market where growth cannot be taken for granted. Tough trade The pressures facing local manufacturers remain significant, particularly as import competition in stainless steel hollowware places domestic producers under strain and concerns about the volume and declared value of some imports call for careful, evidence-led investigation. Trade measures can help where harm is demonstrated, but they must be applied thoughtfully so that essential inputs remain accessible to local manufacturers. Trade policy, however, is only part of the answer: a stronger stainless steel value chain will also depend on addressing high energy and logistics costs, building skills, encouraging investment and ensuring that procurement gives local As we reach the final issue of the Sassda Stainless Steel Magazine for 2026, it is a good moment to reflect on a year that began with renewed optimism but soon became more challenging, as weak economic growth, rising costs and persistent pressure on freight, ports and energy kept demand subdued and left many businesses operating in a market that moved sideways rather than forward.
LUISE ALLEMANN Content, Social Media and the Stainless Steel Magazine luise@mediaink.co.za
JOSE HERON Accounts jose@sassda.co.za
The Stainless steel magazine is published quarterly and is distributed to stockists, distributors, fabricators, specifiers, consulting engineers, architects, mining, petrochemical and chemical industries, food beverage and pharmaceutical industries, consumer outlets, end-users, educational institutes and provincial and government departments. Sassda makes every effort to ensure the accuracy of the contents of its publications, but no warranty is made as to such accuracy and no responsibility will be borne by the publisher or Sassda for the consequences of any actions based on information so published. All opinions, views and expressions contained in this publication are not necessarily those of the management of Sassda. The contents of this publication enjoy positive protection under the Copyright Act and therefore copyright thereof is expressly reserved. Any copying, publication and distribution of part or whole of the publication is prohibited unless consent is granted by Sassda.
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Issue 4 – 2026
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