Tagline conversation
Started with three tagline concepts in October • Reviewed with Public Affairs leadership (10/11/22) • Reviewed with President Wohlpart (10/17/22) • Reviewed with brand rollout working group (10/19/22) • Received feedback from “Early Adopter” in December 2022 • Consolidated feedback, recommended two options • Received feedback from Brand Council (1/10/23) • Discussed taglines at Brand Summits (1/27/23 & 2/3/23) • Will discuss with CWU Alumni and Foundation Boards (2/4 & 2/24) • Will present to the CWU Board of Trustees (2/17) • Will receive feedback at student focus group in February
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