... continued from Cover
operates and add unexpected stress for everyone involved. Communication is key during this time and will save you from future headaches if you prepare now.
as early as possible. By doing this, you can approve or deny requests quicker and make any necessary adjustments. You don’t want to be suddenly informed that one of your employees is on vacation. This can disrupt how business
For Your Customers: Offer summer promotions.
Your customers play a huge role in your business, and you want to ensure that they continue to use your company’s services throughout the summer. This is why special seasonal offers are a great way to bring in more customers. These offers can include free consultations, discounts, and rewards for referrals. You can also show your gratitude for your customers during this time by sending them letters (and maybe even a coupon or promotional offer) that show your appreciation for their support. Let them know that you value their business and that you’re there every step of the way! Summer can be difficult for businesses, and I sympathize with your stress and struggles during this time. Although this season can be challenging, with communication, dedication, and teamwork, your business will become an even greater asset to your clients.
5 Podcasts to Boost Your Business Growth
We’re Listening — Are You?
“Business Made Simple” is for you! On this podcast, Miller hosts and offers strategies for building and optimizing your business. He covers topics ranging from “How to Escape a Villain Mindset” to “Is Word-of-Mouth Marketing Dead?” ‘BizChix’ — “BizChix” is catered specifically to women entrepreneurs and hosted by business coach and strategist Natalie Eckdahl. The episodes mix business and advice and training with on-air coaching calls and interviews. If you’re looking for specific tips like how to pivot your client base or get in the hiring mindset, this podcast will be a perfect fit for you.
All of these podcasts are available on Spotify, Apple Podcasts, and a variety of other platforms. ‘How I Built This’ — Have you ever wondered what it was like behind the scenes in the early days of Coinbase? What about Expedia, Mailchimp, or Ben & Jerry’s? The “How I Built This” podcast from NPR dives into all of those stories and more during fascinating interviews with founders and CEOs. Find out what hurdles they faced, how they overcame them, and what lessons you can steal to level up your own business. ‘Entrepreneurs on Fire’ — This award-winning
‘Wisdom From the Top’ — Hosted by Guy Raz of “How I Built This,” this podcast expands beyond business leaders to glean leadership tips from all fields, including army generals, scientists, and reporters as well as CEOs. As the podcast’s description puts it, “You’ll hear accounts of crisis, failure, turnaround, and triumph, as the leaders reveal their secrets on their way to the top. These are stories that didn’t make it into their company bios, with valuable lessons for anyone trying to make it in business.”
podcast is hosted by author and thought leader John Lee Dumas. On it, he interviews entrepreneurs like Tony Robbins, Seth Godin, Gary Vaynerchuk, Barbara Corcoran, and Tim Ferriss and extracts business tips for you. Tune in for episodes like “How to Raise $400 million on the Internet and Build a FinTech Business with Jilliene Helman” and “Earn More with LinkedIn Sales Navigator with Julbert Abraham.” ‘Business Made Simple’ — If you’re a fan of “Building a Story Brand” by Donald Miller, then
2 • www.TheSotoLawGroup.com
Made with FlippingBook Ebook Creator