• Track and analyse marketing performance to measure ROI. Residents Experience • Ensure residents receive exceptional service and exceed their expectations. • Respond promptly and effectively to enquiries and complaints. • Identify and implement opportunities to improve the residentsexperience. • Monitor residentssatisfaction metrics and take action to address any concerns. Financial Management • Develop and manage the assets budget. • Monitor and control expenses to ensure profitability. • Prepare and present financial reports to ownership. General Responsibilities • Act at all times in line with the Company Values, integrating these in to all work practices. • Participate in team, departmental and corporate project and planning processes as required. • To observe the highest possible standards in relation to customer confidentiality and in compliance with Data Protection legislation. • To act as an ambassador for Way of Life in your conduct during working hours and in all contact with customers and third parties connected with Way of Life’s business. • Support the Marketing Team to implement engaging community building events for residents • To undertake any other duties as are reasonably requested from time to time.
KEY RESPONSIBILITIES: Overall Operations • Oversee all departments, including front office,
maintenance, sales & marketing, and Building Management. operational plans to ensure smooth and efficient day-to-day operations. • Ensure compliance with all applicable laws, regulations, and brand standards. • Manage and develop a high- performing team of employees. • Foster a positive and productive work environment. Revenue & Distribution Management • Work with client and WOL head office to develop implement revenue management strategies to maximize occupancy and rental growth. • Identify additional commercial opportunities to drive income. • Implement effective distribution strategies through various channels, including OTAs, direct bookings, and group sales. • Analyse market trends and competitor activity to optimize pricing and occupancy. • Manage relationships with key distribution partners. • Achieve and exceed revenue and profitability goals. Leasing & Marketing • Lead the development and execution of leasing and marketing plans. • Develop and maintain relationships with key clients and partners. • Oversee the implementation of marketing campaigns to attract new residents. • Develop and implement
The Role As the General Manager you will be responsible for overseeing and managing all aspects of the property's operations to ensure the seamless functioning and success of the building. The role is multifaceted, encompassing a wide range of responsibilities that are crucial to the overall success and profitability of the building. From managing day-to-day operations to driving profitability and enhancing the resident experience, the role is pivotal in creating a thriving and vibrant community for residents. A primary responsibility is to oversee the day-to-day operations of the building, this includes ensuring that the building is well-maintained, building compliance is being met, staff are fully trained to the Way of Life standard, maintenance issues are reported and addressed in a timely manner, compiling and taking part in company reporting of the site results and driving over all results. In addition to managing operations, the GM IS responsible for driving profitability for the building by working with departments in developing and implementing strategies to increase revenue, reduce expenses, and maximise financial performance. Enhancing the resident experience is another key aspect of the role. Creating a sense of community within the building, fostering a welcoming and inclusive environment where residents feel valued and well taken care of. Supporting with the organising of events, activities, and social gatherings that bring residents together, encouraging interaction and engagement. Ensure that residents have access to top-notch amenities and services that enhance their quality of life and contribute to their overall satisfaction. To be successful in role, the GM must possess a strong understanding of the service industry, as well as excellent leadership and communication skills. Leading a team of professionals, including managers, leasing experts, and administrative personnel, to ensure that the building operates efficiently and effectively. Providing guidance, support, and direction to the team, empowering them to excel in their roles and deliver exceptional service to our residents.
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