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Biola University
organizations and will demonstrate proficiency in the use of digital technologies by solving business problems using those technologies (ULO 1). 3. Communications: Students will apply effective communication, research, and technological skills to business situations, write professional business documents, work effectively in teams, and prepare and deliver effective oral presentations (ULO 2). 4. Spiritual: Students will articulate their knowledge of biblical principles and their application to integrity, humility, and ethical business behavior (ULO 3). Each Program Learning Outcome (PLO) listed above references at least one of the University Learning Outcomes (ULO 1, 2, 3), which may be found in the General Information (p. 6) section of this catalog. Concentration Learning Outcomes - Business Analytics Graduates of the Business Analytics concentration will be able to: • Apply appropriate methodologies and technologies to business data to solve real-world problems. • Demonstrate proficiency with digital technologies applied to data organization, analysis, reporting and visualization. • Analyze ethical approaches to applying data-driven decision-making in an organizational setting. Concentration Learning Outcomes - Financial Management Graduates of the Financial Management concentration will be able to: • Demonstrate the ability to identify, analyze and evaluate the most effective allocation of cash in a business organization • Technology and Analysis: students will demonstrate proficiency in using spreadsheets to make common business financial decisions • Articulate how to best demonstrate biblical values while making cash flow decisions within a business organization • Reference and practically apply fundamental principles and management/leadership theories. Concentration Learning Outcomes - Financial Planning Graduates of the Financial Planning concentration will be able to: • Demonstrate the ability to formulate, implement, and monitor financial decisions into an integrated plan that guides an individual or family to achieve their financial goals. • Articulate how biblical principles apply to formulating financial plans, particularly how a Christian can embrace a vibrant faith in the providential nature of God while, also, maintaining financial goals for the future. • Provide financial guidance to a diverse community with care and cultural competency. Concentration Learning Outcomes - International Business Graduates of the International Business concentration will be able to: • Understand the economic, cultural, and political factors that are relevant when doing business in a foreign country.
• Able to analyze the opportunities and risks associated with doing business internationally. • Able to work with or manage people from various ethnic or religious backgrounds. Concentration Learning Outcomes - Management Graduates of the Management concentration will be able to: • Reference and practically apply fundamental principles and management/leadership theories. • Apply new emerging management and leadership theory, human resources management concepts, and legal requirements. • Demonstrate the ability to contribute effectively to a leaderless and consensus driven team. Concentration Learning Outcomes - Marketing Graduates of the Marketing concentration will be able to: • Demonstrate acquired knowledge through conducting primary and secondary research, create surveys analyze data and present accurate and valuable research findings. • Demonstrate effective communication, sales and negotiation skills. • Execute a real world client marketing report for a for profit/non-profit organization through analyzing the market, assessing tradeoffs in various marketing strategies and providing research support for selected marketing strategies. Concentration Learning Outcomes - Marketing Management Graduates of the Marketing Management concentration will be able to: • Explain key concepts, theories and practices important to the management of organizations and apply them to specific situations facing organizations. • Analyze marketing problems or opportunities facing an organization, and solve marketing problems using quantitative and qualitative analysis. • Identify areas of ethical concern facing marketing management professionals and articulate appropriate ethical guidelines based upon Biblical principles. Requirements Admission Requirements Admission into Biola University does not guarantee admission as a Business Administration major in the Crowell School of Business, nor permission to enroll in upper-division business administration courses (Intermediate Accounting excepted). Prior to formal admission, students shall continue to be advised as pre-business majors. The following requirements must be observed: 1. Complete, with a minimum of a ’C’ (2.0) grade in each of the following courses (totaling 18 semester hours), or the equivalent; with a cumulative grade point average of 2.50: BUSN 201 or BUSN 202, BUSN 211, BUSN 212, and BUSN 220; ENGL 100 or ENGL 112; MATH 190. 2. Accomplish an overall cumulative GPA of 2.50 in all college level course work completed at the time of formal application to the Crowell School of Business.
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