Contemporary professional issues are identified and explored. Prerequisite: 111.
various communities of readers in the United States and in other countries.
MCOM 392 Principles of Advertising....................................................... 3 Advertising principles and techniques. The study of effective and ineffective forms of advertising. Applications linked to public relations, media events, marketing, and communica- tion encounters. (Cross-listed with BUSN 392). Fee: $25. MCOM 425 Advanced Audio Recording................................................. 3 Development of advanced aesthetics and techniques in mik- ing, mixing, recording, editing and processing audio for music production. Includes both studio and live recording of musical performances. Developing a master CD is the final project of the class. Prerequisite: 365. Fee: $50. MCOM 431 Investigative Reporting......................................................... 3 Takes students to the highest levels of identification of news trends and the roots of news events by means of advanced database investigation, use of extensive public documents and advanced forms of paper trail pursuit to report on people, businesses, organizations and institutions. The course ap- proaches in-depth investigation with a Christian worldview that sees truth-telling as a Biblical prophetic mandate balanc- ing mercy and justice. Fee: $20. MCOM 433 Mass Media Law & Ethics...................................................... 3 Study of theoretical approaches to the First Amendment as well as specific areas of concern to professional journalists such as defamation, privacy, fair trial, obscenity, copyright, shield laws, sunshine laws, etc. Exploration of applied profes- sional ethics and contemporary professional issues of ethics for journalists. MCOM 440 Mass Communication Internship.................................... 1-3 A real world learning experience beyond the university classroom via working in a media-related organization. This class will test students’ interest, aptitude and stamina for work within the entertainment or journalism industries. Sixty hours of internship is required for each academic unit. Includes on-campus sessions designed to strengthen and expand professional skills. MCOM 445 Opinion Journalism. ............................................................... 2 A lecture, discussion and writing course in the power of well-researched argumentation through opinion writing in both print and online formats. Students analyze editorials, columns, news analyses, reviews, and editorial cartoons and illustrations as these appear in print and online. The course begins with the historical basis and ethics underlying opinion journalism, tracing its development to the current day and the unique place of the opinion page and opinion in web sites for newspapers, magazines, and online publications in
MCOM 446 Media Career Management................................................. 3 A capstone class for junior and senior students preparing to enter the entertainment business. Students create cover letters, resumes, and do practice interviews. Students also do reader coverage and study the careers of various people in the entertainment business. The class culminates with a pitch meeting with visiting entertainment executives. MCOM 447 Advanced Screen Writing..................................................... 3 Advanced work in writing and polishing dramatic scripts for television and motion pictures. Prerequisite: 356. MCOM 449 The Role of the Producer. ..................................................... 3 Producers make film and television happen. This course covers what a producer does to create a budget, to find financing, to manage the production process, and to market and distribute a film or television project. MCOM 450 Mass Communication Practicum.................................... 1-3 Directed practical experience in the various fields of mass communication. Departmental approval required. May be repeated for a maximum of six units. MCOM 451 Audio Post Production for Film & TV. ............................... 3 Development of advanced aesthetics and techniques in com- posing, editing and processing audio for film and television postproduction. Includes ADR, sound effects, surround sound and orchestra recording. Prerequisite: 365. Fee: $50. MCOM 452 Motion Picture Post-Production......................................... 3 The final course in a three-course film production sequence (358, 359, 452). Emphasizes editing, music, sound effects, mix- ing, laboratory coordination, and distribution. Prerequisites: 103, 358, 359. Fee: $50. MCOM 454 Reviewing the Creative Arts. ............................................... 2 Examination of strategies and practice of reviewing the creative arts such as photography, dance, music, videos, film, books, architecture, drama with limited attention to major modern reviewers and critics. Required participation in field trips to various artistic presentations and shows serves as a basis for class discussions. Fee: $25 MCOM 455 Media Management............................................................... 3 Covers management strategies as applied to media compa- nies, including radio and television stations, cable systems, motion picture production companies and companies in the emerging technologies.
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Undergraduate Programs
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