MCOM 456 Senior Media Project.............................................................. 3 Student produces a “calling card” project with advice and guidance from faculty. The project will represent the student’s
MCOM 465 Advanced Directing for TV & Film...................................... 3 Film and television directors must master multiple disciplines while serving as a key creative decision-maker. This compre- hensive class deals with the artistic, human, financial, and technical aspects of directing. Prerequisite: 262. Fee: $40 MCOM 466 Advanced Photojournalism................................................. 3 Continues the exploration of reporting and interpreting the news through photos, photo documentaries, and photo analysis. Advanced techniques of visual reporting and inter- preting news are explored. Working under deadline continues to be a part of the advanced course. Introduces the use of lighting techniques, including operation of portable and studio strobes. Prerequisite: 347. Fee: $80. MCOM 467 Media Career Readiness........................................................ 1 Practical study and experience in successful strategies for making the step from academia to journalism and public relations careers. Students interact with working professionals through guest lectures, media tours and mock job interviews, examining the maturity of their gifts and skills and whether they have the readiness needed for effective participation in journalism, public relations, or other media environments. Includes the examination of a Christian worldview as this interplays with prevailing philosophies of corporate owner- ship, ranges of newsroom and media etiquette for new staff, and the interplay of practical ethics in the target market for which students are preparing. The course also helps students examine graduate school, law school, and church or missions- related ministry as options naturally following their journalism preparation.
highest achievement in media production. Projects can include scripts, audio recordings, video, motion pictures, and other emerging media. Prerequisite: 356 or 359. Fee: $50.
MCOM 457 Mass Communication Theory............................................. 3 Social scientific theory in mass communication with emphasis on practical usefulness of theories. MCOM 458 Mass Communication Research......................................... 3 Methodology for mass communication research, including sampling, questionnaire design and introduction to statistics. Students conduct an audience analysis, focus groups and research project. A major goal is to become adept at reading and evaluating research reports. MCOM 459 Practical & Ethical Issues in Communication Careers. 3 Covers ethical and moral problems related to employment, current issues in the industry, and career planning. See also BBST465 Media Ethics. MCOM 460 Advanced Production............................................................ 3 Students will perform a particular above-the-line function (producer, director, cinematographer, editor, sound designer, production designer) for an advanced production that will serve as a calling card / resumé builder. Fee: $100. MCOM 461 Philosophy of Journalism. .................................................... 2 A “capstone” class for journalism majors organized in a seminar style in which students review the philosophies of formative thinkers behind American journalism (print, broadcast and Internet), and examine the philosophy of a journalist whom they’ll shadow. The course culminates in each student’s examination of their own philosophy of journalism and sense of calling as a believer practicing journalism or public relations or as an influence in the marketplace of public opinion. MCOM 463 Public Relations Campaigns & Cases................................ 2 Develops critical thinking skills in selecting, creating and applying tools, techniques and principles of public relations to a variety of managerial cases, campaigns and problem situations. Actual case studies (both historical and current) are reviewed and analyzed. Students work in some facet in the creation of a public relations plan for a client. This course is for students close to graduation who have completed necessary classes to prepare them for application to the public relations problem. Prerequisite: 111. MCOM 464 Advanced Editing for TV & Film.......................................... 3 Advanced techniques in the art of editing, with special emphasis upon both seamless and experimental styles and emerging technologies. Prerequisites: 315, 452. Fee: $50.
MCOM 470 Mass Communication Seminar........................................ 1-3 A rotating variety of topics and production experiences often
employing special guests from within the Journalism or Entertainment Industries. Possible topics include, but are not limited to, Investigative Reporting, Writing for Publication, PR Fund Raising, Event Planning, Visual Effects, Audio Record- ing, Cinematography, Production Design, the Sundance Film Festival, the City of the Angels Film Festival, the Biola Media Conference. May be taken multiple times. May involve lab fees.
MCOM 480 Directed Research. ............................................................... 1-3 Individual research in an area of mass communication deter- mined in consultation with the instructor. May be repeated for a maximum of six units. Permission of professor required.
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Undergraduate Programs
2007–2009 Catalog
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