Biola University2016-2017NA

178

Business Administration

BUSN 319 - Organizational Ethics Credits 3 The foundations and theories of ethics as related to the Bible, the market place, and the modern corporation. Case studies in modern ethics are discussed with a view to raising the moral consciousness of business professionals. Note(s): This course does not meet general education requirements. Grade Mode: A. Prerequisites: Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 323 - Business Analytics Credits 3 Students will be introduced to the concepts of business analytics. Topics will include business modeling, optimization techniques, advanced spreadsheet techniques, and data visualization. Grade Mode: A. Prerequisites: BUSN 220, MATH 190. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 327 - Production and Operations Management Credits 3 The study of the processes involved in the production and operations core of the for-profit and not-for-profit organization, making extensive use of computerized tools in statistical and mathematical tools to solve common production (product-based) problems, including techniques of quality management, and a consideration of Christian principles of servanthood in the production and operations management process. Grade Mode: A. Prerequisites: BUSN 220. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. Fees: $10. BUSN 328 - Organizational Behavior Credits 3 Understanding the dynamics of human interactions and developing effective problem solving through sound communications; leadership, management or conflict, change and innovation; business ethics and societal relationships. Note(s): Business Administration minors should see Crowell School of Business to add the course. Grade Mode: A. Prerequisites: Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 334 - Promotions Credits 3 Introduction to the role of Promotion and Advertising as currently used for products, services, ideas and events. Understanding of the promotion mix including public relations, publicity, and sales promotion. Grade Mode: A. Prerequisites: BUSN 230 or BUSN 231. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 336 - Sales Practicum Credits 3 Analysis of the sales manager as a professional market tactician in a marketing firm. Includes survey of personal selling effort with emphasis on interrelationships between sales activity and related marketing functions. Involves applied approaches and actual real-world experiences in sales. Grade Mode: A. Prerequisites: BUSN 230 or BUSN 231. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level.

BUSN 344 - Global Marketing Management Credits 3 Focus on the formulation of global marketing management strategies. Presents a conceptual overview of the world market environment, including issues related to culture and diversity. The managers' perspective is analyzed with regard to market entry methods and the various barriers that could impact international business. Grade Mode: A. Prerequisites: BUSN 230 or BUSN 231. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 347 - Global Business Environment Credits 3 This course introduces the student to the various dimensions of the world economy and to the characteristics of foreign countries that are important for economic activity. Topics covered in the course include: 1) the fundamentals of international trade and finance; 2) the role of culture, religion and politics in international business; and 3) the role of multinational corporations in the world economy. Grade Mode: A. Prerequisites: Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 350 - Money and Banking Credits 3 Nature, functions and flow of money and credit in the American economy and the world; analysis of commercial banking and U.S. monetary system. Grade Mode: A. Prerequisites: BUSN 201. Acceptance into the Crowell School of Business. Credits 3 Prepares the student for working in the field of business analytics. Content includes: a review of descriptive statistics; experimental design; ANOVA; linear and multiple regression; contingency table analysis; time series analysis; forecasting. Students will also work with a variety of software to analyze data. Grade Mode: A. Prerequisites: CSCI 105, MATH 190. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 361 - Business Law Credits 3 Restrictions: Must be Undergraduate Level. BUSN 357 - Advanced Business Statistics The legal and regulatory environment of business including a survey of the legal system, torts, contracts, employment and labor law, business organizations, administrative law and the regulatory process. Grade Mode: A. Prerequisites: Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level. BUSN 370 - Business Finance Credits 3 An examination and evaluation of financial decision making in the Corporate environment valuing future cash flows, characterizing risk and return and evaluating options available to firms to finance their operations or fund growth opportunities. Students will learn how to analyze financial data to provide information to management on how to improve the financial performance of their firm. Note(s): Business Administration minors should see Crowell School of Business to add the course. Grade Mode: A. Prerequisites: BUSN 190 or MATH 190, and BUSN 212. Acceptance into the Crowell School of Business. Restrictions: Must be Undergraduate Level.

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