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Media, Journalism and Public Relations
JOUR 350 - Cross-Cultural Storytelling Project Credits 3 A travel course taking students to an area outside Southern California where they will investigate a problem or trend, illustrate and explain the political or socio-cultural background, current struggles or challenges and possible solutions for change. Involves use of writing and/or visuals adaptable to the Web in a final project that demonstrates students' grasp of other cultures and the deeper issues behind trends or events. The course will periodically involve an international media project partnered with a missions organization or media outlet in another country. Grade Mode: A. Credits 3 Students acquire the basic skills necessary to work as a television news anchor and reporter. Study of delivery topics including: breathing techniques, voice pitch, how to read the teleprompter, on-air appearance and one of the most important skills necessary as a broadcast Prerequisites: JOUR 105, JOUR 107, JOUR 220. Restrictions: Must be Undergraduate Level. JOUR 351 - Broadcast Anchoring and Announcing journalist, how to deliver a live report. Class projects include mandatory appearances on Biola's EagleVision newscasts, as both an anchor and reporter. May include a visit to a local television news studio. 00 Grade Mode: A. Prerequisites: JOUR 235 or JOUR 236. Restrictions: Must be Undergraduate Level. Fees: $10. JOUR 354 - Literary Journalists Credits 3 Through written projects and discussion, this course helps students see the bridge between the best of American literature and the ongoing success of literary non-fiction journalism for such magazines as the New Yorker and Atlantic Monthly. By means of regular instruction and guest speakers, students learn to adapt theme, characters, plot and the pacing of narrative needed to develop stories that are both factual and dramatic. Students read and critique not only professionals' work, but also their own. May include study of the bridge between literary journalism and script-writing. Grade Mode: A. Restrictions: Must be Undergraduate Level. Fees: $25. JOUR 355 - Media Relations Credits 3 Practical study and experience in successful strategies for agencies, organizations, businesses, ministries and mission organizations as they pursue balanced media coverage and respond to requests for interviews, data or other questions aimed at publication or broadcast on various deadlines. Ethics of media relations practice from a Christian world-view are applied to the media marketplace through discussion and project- driven experience. Grade Mode: A. Prerequisites: JOUR 230. Restrictions: Must be Undergraduate Level. Fees: $10. JOUR 386 - National Journalism Credits 3 Seminar-style course that takes place in a major news market, focusing on broadcast and/or print news from a national perspective. Students examine national publications and/or news broadcasts over the course of the semester. A major focus of the course, in some semesters, is on political reporting. Guest speakers may include reporters, anchors, producers, writers and editors from the national media. Grade Mode: A. Restrictions: Must be Undergraduate Level.
JOUR 387 - International Journalism
Credits 3
A course focusing on broadcast and/or print or Web news from an international perspective. Students follow news stories with international significance, comparing story content, coverage and decision-making with the national media in the United States. Guest speakers include experts from the international news media. Grade Mode: A. Restrictions: Must be Undergraduate Level. JOUR 388 - Public Relations Management, Philosophy and Ethics Credits 3 A course analyzing public relations campaigns, solving/preventing problems, utilizing theories and public relations strategy. Throughout the course students write press releases, learn the research process for PR campaigns, address internal and external audiences, devise strategies for guidance of executive leadership, and learn effective guidance of public opinion with integrity. The course incorporates use of pertinent media tools and role-playing presentations among other approaches to effective instruction. Grade Mode: A. Prerequisites: JOUR 230. Restrictions: Must be Undergraduate Level. JOUR 392 - Principles of Advertising Credits 3 Advertising principles and techniques. The study of effective and ineffective forms of advertising. Applications linked to public relations, media events, marketing, and communication encounters. Grade Mode: A. Restrictions: Must be Undergraduate Level. Fees: $25. JOUR 431 - Investigative Reporting Credits 3 Takes students to the highest levels of identification of news trends and the roots of news events by means of advanced database investigation, use of extensive public documents and advanced forms of paper trail pursuit to report on people, businesses, organizations and institutions. The course approaches in-depth investigation with a Christian worldview that sees truth-telling as a Biblical prophetic mandate balancing mercy and justice. Grade Mode: A. Restrictions: Must be Undergraduate Level. Fees: $20. JOUR 433 - Media Law Credits 3 Study of theoretical approaches to the First Amendment as well as specific areas of concern to professional journalists such as defamation, privacy, fair trial, obscenity, copyright, shield laws, sunshine laws, etc. Exploration of applied professional ethics and contemporary professional issues of ethics for journalists. Grade Mode: A. Restrictions: Must be Undergraduate Level.
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