lowed if completely unavoidable.” Patterson said they want “face time” with attendees and will try to schedule appointments with walk-ups for later in the show if there isn’t an agent available at the moment. At many of the informational seminars they sponsor during the show, Patterson said they make sure an agent is available DEMA SHOW continued
show which often means their schedule is full before the show begins. But this year they are making more room for dive shops and travel buyers during show hours. Making Your Plan Now Research your options now by going to the show website
(www.demashow.com) and click the “Attend” button and navigate to the “Attendee Resources” section where you can find a number of tools, fea- tures, and general information that will help you create your travel target plan. This includes an exhibitor listing with details of each and their contact details with website link. You will see an interactive floor plan of the show with keyword search ca-
after the presentation to answer quick questions and set up an appointment later for further discussion. If making an appointment prior to attending the show, then the agents can come more prepared to discuss and plan your dive adventures. Tim Webb of Caradonna Adven- tures encourages dive travel planners to set up appointments ahead of the
Aggressor Crew & Publisher, DEMA 2024
show. He gave an example; if you tried to get into a busy restaurant without a reservation then your chances of get- ting a table are low. Webb said that in addition to dive cen- ters and trip organizers, their suppliers (destination resorts and dive boats) also want to meet with them during the
pacity on top that can narrow the search down to the cate- gory of “travel planning,” for example. This lists the associated exhibitors and by clicking on the name the map shows you where they are located on the show floor. Click
THIRTY-NINE | SCUBA DIVING INDUSTRY
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