DallasHR 2018 Community Report

CONNECTING THE INDUSTRY (continued) Employers enjoy easy online management of postings, access to a searchable resume database and competitive pricing. In 2018, 83 different employers were able to see more than 1,060 searchable resumes from the DallasHR Career Center.

Boosting Website Traffic A new look and feel to the Dallashr.org website was introduced in 2018. Moving away from a complicated design, the up- graded site is easy to navigate and more informative. More than 43,500 users visited 365,000+ pages and stayed on those pages for an average of three min- utes. Users are up 4.31% over 2017.

Spreading the News The Bulletin , DallasHR’s bi-monthly newsletter also received a facelift this year. Changing colors and moving to a more reader friendly format, The Bulletin is designed to keep members and nonmembers (who request a copy) apprised of upcoming event dates, recaps of past events and both fun and important information about the chapter. More than 5,900 HR professionals receive the newsletter every two weeks and in 2018, The Bulletin was distributed 24 times and has an open rate of 15% which is higher than the national average* for newsletters of this kind.

*2018 open rates for association newsletters was 13% in 2018 according to Associations Now.

FACEBOOK FANS 1,100 TWITTER FOLLOWERS 2,300

Social Connections on the Rise 2018 was an excellent year for our social media channels. We ended the year with more than 5,000 connections on LinkedIn, 1,100 Facebook fans and 2,300 Twitter followers interested in DallasHR.

5,000+

LINKEDIN CONNECTIONS

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