Housing-News-Report-July-2018

HOUSINGNEWS REPORT

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Data-Driven Property Stories Ending in a Perfect Match for Realtors CLIENT CORNER INTERVIEW WITH ROY DEKEL CEO, SETSCHEDULE

What is your elevator pitch for SetSchedule? SetSchedule is the technology innovator revolutionizing real estate business development by filling Realtors’ calendars with a targeted stream of real, interested local buyers and sellers, not a list of leads. The multi-patented matching engine leverages AI-powered predictive data, insider market insights and automated marketing software tools to deliver the right opportunities, appointments and valuable insights to close the deal.

We turn the pay-per-impression model on its head, into pay-per-action. At the end of the day, we use an AI environment to increase the odds that a real estate agent will close the deal. There is a gap in the lead generation industry on mentorship and training, so we also married those elements into the app. How is SetSchedule utilizing property data? SetSchedule utilizes ATTOM’s AVM (Automated Valuation Model) as part

of our SetValue network for homeowners. This gives homeowners the opportunity to see what their house is estimated to be sold for if they were interested in selling their property. Utilizing ATTOM data allows homeowners to have a better understanding of what their house is worth without having to look at comparable houses, since the system factors that in.

We have a team with rich machine learning experience that is able to

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JULY 2018 | ATTOM DATA SOLUTIONS

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