RE/MAX INTERNATIONAL
SOUTHERN CALIFORNIA
202
RE/MAX International
VS
INDUSTRY
RE/MAX
• Number One in Brand Awareness
Choose the brand with outstanding agents, leading brand awareness and an unmatched global presence.
• Number One in Worldwide Home Sales
• Highest Transaction Sides Per Agent Among Large Brokerages
NATIONAL, FULL-SERVICE BROKERAGE BRANDS
U.S. BRAND AWARENESS (UNAIDED) 3
TRANSACTION SIDES PER U.S. AGENT 1
U.S. TRANSACTION SIDES 2
COUNTRIES & TERRITORIES
OFFICES WORLDWIDE
AGENTS WORLDWIDE
• 130,000+ Sales Associates
15.6
965,859 32.5% 110+ 8,629 130,889
12.1
76,961
0.7%
1
300
6,369
7.3
684,981
18.5%
43
3,100 96,300
RE/MAX By The Numbers
6.7
335,440 6.0%
7
1,500 50,091
7.0
370,289
24.2%
84
11,600 131,800
15.6 Average Transactions 1
965,859 U.S. Transaction Sides
1,071,208
11.6%
44
1,060 169,317
6.9
6.6
6,849
0.1%
1
1
1,031
6.4
126,211
3.2%
70
1,000 23,300
5.7
69,557
0.2%
2
280
12,203
32.25% Brand Awareness 3
110+ Countries & Territories
5.6
84,732
0.8%
1
300 15,000
5.3
130,627
0.3%
4
4
24,557
4.2
68,400
0.2%
1
190
18,000
8,629
130,889 Associates Worldwide
4,945
0%
1
12
1,200
4.1
4.0
8,648
0%
1
38
2,168
Century 21, ERA, Sotheby’s and Better Homes and Gardens data is as reported by Realogy Corporation on SEC 10-K, Annual Report for 2020; data for all other competitors is from company websites and industry reports. 1 U.S. transaction sides per agent are from the T3 Sixty Real Estate Almanac Enterprises report, citing 2020 transaction sides and agent counts, some of which are estimated by T3 Sixty. 2 RE/MAX, Keller Williams, Berkshire Hathaway HomeServices, Compass, Better Homes and Gardens, Century 21, Coldwell Banker, ERA and Sotheby’s transaction totals include commercial transactions while totals for all other brands are residential only. 3 MMR Strategy Group study of unaided awareness among buyers, sellers, and those planning to buy or sell; asked, when they think of real estate brands, which ones come to mind? 21_303352
1 Transaction sides per agent calculated by RE/MAX based on 2020 REAL Trends 500 data, citing 2018 transaction sides for the 1,752 largest participating U.S. brokerages for which agent counts were reported. Coldwell Banker includes NRT. Berkshire does not include Home Services of America. 2 Compass and eXp Realty totals are for residential transactions only and do not include commercial transactions; totals for all other brands include commercial transactions. 3 MMR Strategy Group study of unaided awareness among buyers, sellers, and those planning to buy or sell; asked, when they think of real estate brands, which ones come to mind?
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