Marketing & Selling Mastery
DAY 4
You can use this worksheet to help you complete your Action Step for Day 4 of The Start Over Challenge!
Action Step: Go live in the group sharing the hook, story and close YOU would use if you were selling to clients tomorrow.
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THE CLOSE -- If you build it, they will NOT come… You need to be the authority to tell people what you want them to do and get the results they can with you. You ALWAYS need a call to action. “That’s why I wrote Millionaire Success Habits. So I can help take you from where you are to where you want to be. And all you have to do now is click the button below and get your copy absolutely free. Plus when you order today I am going to throw in over $1,000 in free bonuses. So click below now!” EXAMPLE: THE BRIDGE -- The bridge is the part in the Hook - Story - Close where you transition smoothly from the story to the close. This will allow you to make a clean transition from value to the ask. “You’re here with me now, you know my values and you know what I stand for… You truly know where you want to go in life and you know why you want to get there. The only thing that’s left is how you’re going to get there. You’re going to want to learn from someone at the highest level possible and I’d like that to be me…” EXAMPLE:
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What is the exact CTA you are going to use to have your ideal clients take action?
What bridge are you going to use to transition from story to CTA? 4
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